{"id":9759,"date":"2018-12-06T06:15:39","date_gmt":"2018-12-05T21:15:39","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=9759"},"modified":"2018-12-06T07:36:52","modified_gmt":"2018-12-05T22:36:52","slug":"google-demystifies-personalized-results","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-demystifies-personalized-results\/","title":{"rendered":"\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306e\u771f\u76f8\u3092Google\u304c\u81ea\u3089\u66b4\u3044\u305f\u2015\u2015\u691c\u7d22\u7d50\u679c\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u308b\u306e\u306f\u7a00\u3001\u5927\u304d\u304f\u306f\u5909\u308f\u3089\u306a\u3044"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<p><a href=\"https:\/\/twitter.com\/searchliaison\/\">Google SearchLiaison<\/a> \u306e Twitter \u30a2\u30ab\u30a6\u30f3\u30c8\uff08\u904b\u7528\u306f <a href=\"http:\/\/twitter.com\/dannysullivan\">Danny Sullivan<\/a> \u304c\u3001<a href=\"https:\/\/twitter.com\/searchliaison\/status\/1070027261376491520\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306b\u95a2\u3059\u308b\u771f\u76f8\u3092\u89e3\u8aac<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u5b9f\u969b\u306b\u306f\u307b\u3068\u3093\u3069\u9069\u7528\u3055\u308c\u307e\u305b\u3093\u3002<br \/>\u4e00\u65b9\u3067\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u4ee5\u5916\u306e\u8981\u56e0\u3067\u691c\u7d22\u7d50\u679c\u304c\u7570\u306a\u3063\u3066\u304f\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001SearchLiaison \u306b\u3088\u308b\u9023\u6295\u30c4\u30a4\u30fc\u30c8\u306e\u8981\u70b9\u3092\u307e\u3068\u3081\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div class=\"p60-b\">\n<blockquote class=\"twitter-tweet\" data-lang=\"ja\">\n<p lang=\"en\" dir=\"ltr\">Over the years, a myth has developed that Google Search personalizes so much that for the same query, different people might get significantly different results from each other. This isn\u2019t the case. Results can differ, but usually for non-personalized reasons. Let\u2019s explore\u2026<\/p>\n<p>&mdash; Google SearchLiaison (@searchliaison) <a href=\"https:\/\/twitter.com\/searchliaison\/status\/1070027261376491520?ref_src=twsrc%5Etfw\">2018\u5e7412\u67084\u65e5<\/a><\/p><\/blockquote>\n<\/div>\n<h2>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306e\u771f\u76f8<\/h2>\n<ul>\n<li>\u691c\u7d22\u5c65\u6b74\u306b\u3088\u3063\u3066\u691c\u7d22\u7d50\u679c\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u308b\u2015\u2015\u5c5e\u6027\uff08\u5e74\u9f62\u3084\u6027\u5225\u3001\u8077\u696d\u306a\u3069\uff09\u3067\u306f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u306a\u3044<\/li>\n<li>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u305d\u3046\u983b\u7e41\u306b\u306f\u8d77\u304d\u306a\u3044\u3057\u3001\u8d77\u304d\u305f\u3068\u3057\u3066\u3082\u5287\u7684\u306b\u7d50\u679c\u3092\u5909\u3048\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u2015\u2015\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u3066\u3044\u306a\u3044\u7d50\u679c\u3068\u307b\u3068\u3093\u3069\u540c\u3058<\/li>\n<li>\u65b0\u898f\u306b\u7acb\u3061\u4e0a\u3052\u305f\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u30e2\u30fc\u30c9\u3067\u691c\u7d22\u3059\u308c\u3070\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u304c\u8efd\u5fae\u306a\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u8abf\u3079\u3089\u308c\u308b<\/li>\n<li>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u3092\u9069\u7528\u3055\u308c\u306a\u3044\u3088\u3046\u306b<a href=\"https:\/\/myaccount.google.com\/activitycontrols\/search\">\u30a6\u30a7\u30d6\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3092\u7121\u52b9<\/a>\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/li>\n<li class=\"p30-t\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u9055\u3044\u306f\u4e9b\u7d30\u306a\u306f\u305a\u306a\u306e\u306b\u3001\u4eba\u306b\u3088\u3063\u3066\u691c\u7d22\u7d50\u679c\u304c\u7570\u306a\u308b\u7406\u7531:\n<ul>\n<li>\u691c\u7d22\u3057\u3066\u3044\u308b\u5834\u6240<\/li>\n<li>\u8a00\u8a9e\u8a2d\u5b9a<\/li>\n<li>\u5229\u7528\u3057\u3066\u3044\u308b\u7aef\u672b<\/li>\n<li>\u5e38\u306b\u5909\u5316\u3059\u308b\u691c\u7d22\u306e\u672c\u8cea<\/li>\n<\/ul>\n<\/li>\n<li class=\"p30-t\">\u5834\u6240\u306b\u5fdc\u3058\u3066\u691c\u7d22\u7d50\u679c\u304c\u5909\u308f\u308b\u306e\u306f\u6700\u3082\u3088\u304f\u8d77\u3053\u308b\u3053\u3068\u3002\u30ed\u30fc\u30ab\u30eb\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u7279\u5b9a\u306e\u5834\u6240\u306b\u5bfe\u3057\u3066\u95a2\u9023\u6027\u304c\u9ad8\u3044\u7d50\u679c\u306b\u306a\u308b\u3002\u540c\u3058\u5834\u6240\u306b\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306f\u540c\u3058\u691c\u7d22\u7d50\u679c\u306b\u306a\u308b\u306e\u3067\u3001\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u3068\u306f\u7570\u306a\u308b\u3002<br \/>\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u691c\u7d22\u7d50\u679c\u306e\u95a2\u9023\u6027\u3092\u9ad8\u3081\u308b\u306e\u306b\u3068\u3066\u3082\u5f79\u7acb\u3064\u2015\u2015\u7c73\u56fd\u3067\u300cfooball\u300d\uff08\u30d5\u30c3\u30c8\u30dc\u30fc\u30eb\uff09\u3067\u691c\u7d22\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u82f1\u56fd\u306e\u300cfootball\u300d\u306e\u7d50\u679c\u3092\u666e\u901a\u306f\u671f\u5f85\u3057\u3066\u3044\u306a\u3044\u3002\u9006\u3082\u3057\u304b\u308a\uff08\u203b\u9234\u6728\u6ce8: \u3057\u304b\u3082\u7c73\u56fd\u306e football \u306f\u30a2\u30e1\u30ea\u30ab\u30f3\u30d5\u30c3\u30c8\u30dc\u30fc\u30eb\u3092\u6307\u3059\u3057\u3001\u82f1\u56fd\u306e football \u306f\u30b5\u30c3\u30ab\u30fc\u3092\u6307\u3059\uff09\u3002\u300czoo\u300d\uff08\u52d5\u7269\u5712\uff09\u3067\u691c\u7d22\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306f\u8fd1\u8fba\u306e\u52d5\u7269\u5712\u3092\u63a2\u3057\u3066\u3044\u308b\u306f\u305a\u3002<\/li>\n<li class=\"p30-t\">\u8a00\u8a9e\u306b\u95a2\u9023\u3059\u308b\u3088\u3046\u306b\u691c\u7d22\u7d50\u679c\u304c\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u308b\u3053\u3068\u3082\u3042\u308b\u3002\u3053\u308c\u3082\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u3067\u306f\u306a\u3044\u3002\u5225\u306e\u4eba\u304c\u691c\u7d22\u3057\u3066\u3082\u3001\u540c\u3058\u8a00\u8a9e\u306a\u3089\u540c\u3058\u7d50\u679c\u3092\u8fd4\u3059\u3002\u4ecf\u8a9e\u3067\u691c\u7d22\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u666e\u901a\u306f\u82f1\u8a9e\u3067\u66f8\u304b\u308c\u305f\u30da\u30fc\u30b8\u3092\u8aad\u307f\u305f\u3044\u3060\u308d\u3046\u3057\u3001\u82f1\u8a9e\u3067\u691c\u7d22\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u82f1\u8a9e\u3067\u66f8\u304b\u308c\u305f\u30da\u30fc\u30b8\u3092\u8aad\u307f\u305f\u3044\u306f\u305a<\/li>\n<li class=\"p30-t\">\u5e38\u306b\u5909\u5316\u3057\u3001\u5206\u6563\u3057\u305f\u691c\u7d22\u30b7\u30b9\u30c6\u30e0\u306e\u5f71\u97ff\u3067\u691c\u7d22\u7d50\u679c\u304c\u82e5\u5e72 \u7570\u306a\u308b\u3053\u3068\u3082\u3042\u308b\u30021\u5146\u306e\u30da\u30fc\u30b8\u304b\u3089\u60c5\u5831\u3092\u96c6\u3081\u3001\u691c\u7d22\u306e\u6700\u65b0\u306e\u6539\u826f\u3092\u9069\u7528\u3057\u3066\u3044\u308b\u304c\u3001\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u30bb\u30f3\u30bf\u30fc\u306b\u540c\u6642\u306b\u5c55\u958b\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u3002\u3053\u306e\u6642\u9593\u5dee\u3067\u691c\u7d22\u7d50\u679c\u304c\u9055\u3063\u3066\u304f\u308b\u3053\u3068\u304c\u3042\u308b\u3002\u5f53\u7136\u3001\u3053\u308c\u3082\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u3067\u306f\u306a\u3044<\/li>\n<li class=\"p30-t\">\u6642\u9593\u3082\u691c\u7d22\u7d50\u679c\u304c\u7570\u306a\u3063\u3066\u304f\u308b\u7406\u7531\u3002\u65b0\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u691c\u7d22\u306b\u8ffd\u52a0\u3055\u308c\u308b\u304b\u3089\u3001\u6570\u6642\u9593\u3068\u304d\u306b\u306f\u6570\u5206\u3067\u691c\u7d22\u7d50\u679c\u304c\u5909\u308f\u308b\u3053\u3068\u3082\u3042\u308a\u5f97\u308b\u3002\u7279\u306b\u3001\u30c8\u30c3\u30d7\u30cb\u30e5\u30fc\u30b9\u306f\u77ed\u6642\u9593\u3067\u5927\u304d\u304f\u5909\u308f\u308b\u3053\u3068\u304c\u3042\u308b\u2015\u2015\u306a\u304a\u3001\u30c8\u30c3\u30d7\u30cb\u30e5\u30fc\u30b9\u306f\u7d76\u5bfe\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u306a\u3044<\/li>\n<li class=\"p30-t\">\u7aef\u672b\u306b\u3088\u3063\u3066\u691c\u7d22\u7d50\u679c\u304c\u591a\u5c11\u9055\u3063\u3066\u304f\u308b\u3053\u3068\u3082\u3042\u308b\u3002\u30e2\u30d0\u30a4\u30eb\u3067\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u304c PC \u7248\u3068\u540c\u7b49\u4ee5\u4e0a\u3067\u3042\u308c\u3070\u3001\u8868\u793a\u304c\u901f\u304f\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u30da\u30fc\u30b8\u3092\u512a\u5148\u3059\u308b\u3002Android \u3068 iOS \u3067\u306f\u305d\u308c\u305e\u308c\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u5408\u308f\u305b\u305f\u30a2\u30d7\u30ea\u30ea\u30b9\u30c8\u3092\u8fd4\u3059\u304b\u3082\u3057\u308c\u306a\u3044<\/li>\n<\/ul>\n<p class=\"p60-t\">\u4ee5\u4e0a\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/webtan.impress.co.jp\/e\/2018\/10\/12\/30680\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u304c\u73fe\u5728\u306f\u7d50\u679c\u3092\u307b\u3068\u3093\u3069\u5909\u3048\u306a\u3044<\/a>\u3053\u3068\u306f\u3001\u5c11\u3057\u524d\u306b Web\u62c5\u5f53\u8005Forum \u306e\u9023\u8f09\u30b3\u30e9\u30e0\u3067\u3082\u53d6\u308a\u4e0a\u3052\u307e\u3057\u305f\u306d\u3002<\/p>\n<p>\u691c\u7d22\u5c65\u6b74\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306b\u5f71\u97ff\u3059\u308b\u3053\u3068\u304c\u3042\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u76f4\u524d\u306e\u30af\u30a8\u30ea\u306b\u9650\u3089\u308c\u307e\u3059\u3002<br \/>\u6628\u65e5\u3084\u5148\u9031\u306e\u691c\u7d22\u304c\u5f71\u97ff\u3059\u308b\u3053\u3068\u306f\u307e\u305a\u8003\u3048\u3089\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u3082\u3057\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u304c\u9069\u7528\u3055\u308c\u305f\u3068\u3057\u3066\u3082\u3001\u3054\u304f\u50c5\u304b\u3067\u3059\u3002<br \/>\u304a\u96a3\u3067\u691c\u7d22\u3057\u3066\u3044\u308b\u4f50\u85e4\u3055\u3093\u3068\u5287\u7684\u306b\u9055\u3046\u3068\u3044\u3046\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u5bfe\u3057\u3066\u3001\u691c\u7d22\u5834\u6240\u306b\u3088\u308b\u691c\u7d22\u7d50\u679c\u306e\u9055\u3044\u306f\u6628\u4eca\u3067\u306f\u8457\u3057\u3044\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\u3053\u308c\u306f\u3001\u3042\u306a\u305f\u3082\u65e5\u5e38\u7684\u306b\u7d4c\u9a13\u3057\u3066\u3044\u308b\u306f\u305a\u3067\u5bb9\u6613\u306b\u60f3\u50cf\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<br \/>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u304a\u96a3\u308a\u306b\u3044\u308b\u4f50\u85e4\u3055\u3093\u3068\u50d5\u306e\u691c\u7d22\u7d50\u679c\u306f\u540c\u3058\u3067\u3059\u3002<br \/>\u7d14\u7c8b\u306a\u610f\u5473\u3067\u306e \u201c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u201d \u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u3068\u306b\u3082\u304b\u304f\u306b\u3082\u3001\u73fe\u5728\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306e\u771f\u76f8\u306f\u3053\u306e\u8a18\u4e8b\u3067\u8aac\u660e\u3057\u305f\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google SearchLiaison \u306e Twitter \u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306b\u95a2\u3059\u308b\u771f\u76f8\u3092\u89e3\u8aac\u3057\u305f\u3002\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u691c\u7d22\u306f\u5b9f\u969b\u306b\u306f\u307b\u3068\u3093\u3069\u9069\u7528\u3055\u308c\u306a\u3044\u3002\u4e00\u65b9\u3067\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u4ee5\u5916\u306e\u8981\u56e0\u3067\u691c\u7d22\u7d50\u679c\u304c\u7570\u306a\u3063\u3066\u304f\u308b\u3053\u3068\u304c\u3042\u308b\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[394],"class_list":["post-9759","post","type-post","status-publish","format-standard","category-google-seo","tag-personalized-search"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/9759","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=9759"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/9759\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=9759"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=9759"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=9759"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}