{"id":9273,"date":"2017-10-03T06:20:50","date_gmt":"2017-10-02T21:20:50","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=9273"},"modified":"2017-10-03T07:15:03","modified_gmt":"2017-10-02T22:15:03","slug":"google-replaces-first-click-free-with-flexible-sampling","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-replaces-first-click-free-with-flexible-sampling\/","title":{"rendered":"Google\u3001\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u914d\u4fe1\u306bFCF\u3092\u5ec3\u6b62\u3057Flexible Sampling\u3092\u5c0e\u5165"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e0a\u7d1a]<\/p>\n<p>First Click Free (\u30d5\u30a1\u30fc\u30b9\u30c8\u30fb\u30af\u30ea\u30c3\u30af\u30fb\u30d5\u30ea\u30fc\u3001\u901a\u79f0 FCF\uff09\u3092\u5ec3\u6b62\u3057\u3001\u201c<strong>Flexible Sampling<\/strong>\u201d\uff08\u30d5\u30ec\u30ad\u30b7\u30d6\u30eb\u30fb\u30b5\u30f3\u30d7\u30ea\u30f3\u30b0\uff09\u3068\u547c\u3076\u65b0\u3057\u3044\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u7f6e\u304d\u63db\u3048\u308b\u3053\u3068\u3092 <a href=\"https:\/\/www.blog.google\/topics\/journalism-news\/driving-future-digital-subscriptions\/\">Google \u306f\u30a2\u30ca\u30a6\u30f3\u30b9<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p60-b\">FCF \u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u5ec3\u6b62\u30921\u304b\u6708\u307b\u3069\u524d\u306b Google \u306f<a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-is-ending-first-click-free-program\/\">\u4e88\u544a<\/a>\u3057\u3066\u304a\u308a\u3001\u3064\u3044\u306b\u8a73\u7d30\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<h2>Flexible Sampling \u3068\u306f<\/h2>\n<p>\u65b0\u305f\u306b\u5c0e\u5165\u3055\u308c\u308b Flexible Sampling \u306f\u305d\u306e\u540d\u306e\u3068\u304a\u308a\u3001\u201c\u67d4\u8edf\u306a\u201d (flexible) \u69cb\u6210\u3092\u3001\u81ea\u793e\u30d3\u30b8\u30cd\u30b9\u306e\u74b0\u5883\u306b\u5fdc\u3058\u3066\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u304c\u63a1\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5f93\u6765\u306e FCF \u306f\u4e00\u5f8b\u306b\u5b9a\u3081\u3089\u308c\u305f\u30eb\u30fc\u30eb\u306b\u5f93\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u30a6\u30a7\u30d6\u691c\u7d22\u307e\u305f\u306f\u30cb\u30e5\u30fc\u30b9\u691c\u7d22\u304b\u3089\u3084\u3063\u3066\u6765\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u300c<a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-changes-fcf-limit-to-allow-a-limit-of-three-articles-a-day\/\">1\u65e53\u8a18\u4e8b\u307e\u3067<\/a>\u300d\u306a\u3089\u201c\u30da\u30a4\u30a6\u30a9\u30fc\u30eb (Paywall)\u201d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7121\u6761\u4ef6\u3067\u95b2\u89a7\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3057\u305f\u3002<br \/>[\u9234\u6728\u88dc\u8db3: \u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u306f\uff08\u6709\u6599\u3067\uff09\u8cfc\u8aad\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u3084\u3001\u30ed\u30b0\u30a4\u30f3\u3057\u3066\u3044\u308b\u767b\u9332\u30e6\u30fc\u30b6\u30fc\u3060\u3051\u304c\u8aad\u3081\u308b\u3088\u3046\u306b\u3059\u308b\u4ed5\u7d44\u307f]<\/p>\n<p>\u300c1\u65e53\u8a18\u4e8b\u307e\u3067\u300d\u306e\u5236\u9650\u3092\u5909\u66f4\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<br \/>\u304b\u3068\u3044\u3063\u3066 Google \u306b\u306f\u5168\u3066\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u305b\u3064\u3064\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u8a18\u4e8b\u306e\u4e00\u90e8\u3060\u3051\u3092\u898b\u305b\u305f\u308a\u8a18\u4e8b\u3092\u8aad\u3080\u524d\u306b\u30ed\u30b0\u30a4\u30f3\u3092\u8981\u6c42\u3057\u305f\u308a\u3059\u308b\u69cb\u6210\u306f<a href=\"https:\/\/support.google.com\/webmasters\/answer\/66355?hl=ja\">\u30af\u30ed\u30fc\u30ad\u30f3\u30b0<\/a>\u3068\u3057\u3066\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u9055\u53cd\u306b\u554f\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9 Flexible Sampling \u3067\u306f\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u6b21\u306e2\u3068\u304a\u308a\u306e\u65b9\u6cd5\u3067\u3001\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>Metering<\/h3>\n<p>1\u3064\u306f\u3001\u201c<strong>Metering<\/strong>\u201d\uff08\u65e5\u672c\u8a9e\u3067\u306f\u300c\u30e1\u30fc\u30bf\u30ea\u30f3\u30b0\u300d\uff1f\uff09\u3067\u3059\u3002<\/p>\n<p>Metering \u306f\u3001\u5f93\u6765\u306e FCF \u306e\u3088\u3046\u306b\u4e00\u5b9a\u6570\u306e\u8a18\u4e8b\u3092\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u304c\u7121\u6761\u4ef6\u3067\u8aad\u3080\u3053\u3068\u3092\u8a31\u53ef\u3059\u308b\u69cb\u6210\u3067\u3059\u3002<br \/>\u3057\u304b\u3057 FCF \u3068\u306f\u7570\u306a\u308a\u3001\u8aad\u3081\u308b\u8a18\u4e8b\u306e\u6570\u306f\u5b9a\u3081\u3089\u308c\u3066\u3044\u307e\u305b\u3093\u3002<br \/>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u304c\u81ea\u7531\u306b\u8a2d\u5b9a\u53ef\u80fd\u3067\u3059\u3002<br \/>1\u65e53\u8a18\u4e8b\u307e\u3067\u3067\u3082\u3044\u3044\u3057\u30011\u304b\u6708\u306b10\u8a18\u4e8b\u307e\u3067\u3067\u3082\u69cb\u3044\u307e\u305b\u3093\u3002<\/p>\n<p>\u3068\u306f\u3044\u3048\u3001\u8cfc\u8aad\u7387\u306e\u89b3\u70b9\u304b\u3089 Google \u306f\u6708\u5358\u4f4d\u306e\u5236\u9650\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u5177\u4f53\u7684\u306b\u306f\u30011\u304b\u6708\u306b6\u301c10\u8a18\u4e8b\u7a0b\u5ea6\u306e\u7bc4\u56f2\u3067\u3001\u6700\u521d\u306f10\u8a18\u4e8b\u304b\u3089\u59cb\u3081\u308b\u3068\u3044\u3044\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u3053\u308c\u306f\u5358\u306a\u308b\u63a8\u5968\u3067\u3059\u3002<br \/>1\u65e5\u3054\u3068\u306e\u5236\u9650\u304c\u3044\u3044\u3068\u601d\u3048\u30701\u65e5\u3054\u3068\u306b\u3067\u304d\u308b\u3057\u30011\u304b\u6708\u306b5\u8a18\u4e8b\u304b\u3089\u30b9\u30bf\u30fc\u30c8\u3059\u308b\u3053\u3068\u306b\u3082\u307e\u3063\u305f\u304f\u554f\u984c\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u6280\u8853\u7684\u306b\u53ef\u80fd\u3067\u3042\u308c\u3070\u3001\u30d9\u30fc\u30b9\u306f1\u304b\u6708\u306b10\u8a18\u4e8b\u3060\u3051\u308c\u3069\u3001\u983b\u7e41\u306b\u8a2a\u554f\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u8cfc\u8aad\u3092\u4fc3\u3059\u305f\u3081\u306b1\u304b\u6708\u306b5\u8a18\u4e8b\u306b\u6e1b\u3089\u3057\u3066\u3082\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>Lead-in<\/h3>\n<p>\u3082\u30461\u3064\u306f\u3001\u201cLead-in\u201d\uff08\u30ea\u30fc\u30c9\u30a4\u30f3\uff09\u3067\u3059\u3002<\/p>\n<p>Lead-in \u306f\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4e00\u90e8\u3060\u3051\u3092\u898b\u305b\u308b\u69cb\u6210\u3067\u3059\u3002<\/p>\n<p>\u521d\u3081\u306e\u6570\u884c\u3042\u308b\u3044\u306f\u8a18\u4e8b\u306e\u6982\u8981\u3060\u3051\u3092\u898b\u305b\u3066\u3001\u7d9a\u304d\u3092\u8aad\u3080\u306b\u306f\u8cfc\u8aad\u3084\u4f1a\u54e1\u30ed\u30b0\u30a4\u30f3\u3092\u8981\u6c42\u3059\u308b\u30b5\u30a4\u30c8\u3092\u3057\u3070\u3057\u3070\u898b\u304b\u3051\u307e\u3059\u306d\u3002<\/p>\n<p class=\"p40-b\">Metering \u3088\u308a\u3082 Lead-in \u306e\u307b\u3046\u304c\u81ea\u793e\u30b5\u30a4\u30c8\u3067\u306f\u6a5f\u80fd\u3059\u308b\u3068\u5224\u65ad\u3059\u308b\u306e\u3067\u3042\u308c\u3070\u3001Lead-in \u65b9\u5f0f\u3092\u63a1\u7528\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067 Flexible Sampling \u3092\u5b9f\u88c5<\/h2>\n<p>\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3042\u308b\u3053\u3068\u3092 Google \u306b\u4f1d\u3048\u308b\u306b\u306f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>schema.org \u306e <a href=\"http:\/\/schema.org\/CreativeWork\">CreativeWork<\/a> \u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u8ffd\u52a0\u3057\u305f <a href=\"http:\/\/schema.org\/NewsArticle\">NewsArticle<\/a> \u3067\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3057\u307e\u3059\uff08\u5f37\u8abf\u3057\u305f\u30b3\u30fc\u30c9\u304c\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5fc5\u8981\u306a\u30d7\u30ed\u30d1\u30c6\u30a3 \uff09\u3002<\/p>\n<pre style=\"overflow-x: auto\"><code class=\"green\">{\r\n  \"@context\": \"http:\/\/schema.org\",\r\n  \"@type\": \"NewsArticle\",\r\n  \"mainEntityOfPage\": {\r\n    \"@type\": \"WebPage\",\r\n    \"@id\": \"https:\/\/example.org\/article\"\r\n  },\r\n  (...)\r\n<strong class=\"red\">\"isAccessibleForFree\": \"False\",\r\n  \"hasPart\":\r\n    {\r\n    \"@type\": \"WebPageElement\",\r\n    \"isAccessibleForFree\": \"False\",\r\n    \"cssSelector\" : \".paywall\"\r\n    }<\/strong>\r\n } <\/code><\/pre>\n<p class=\"p30-t\">\u306a\u304a\u5229\u7528\u3067\u304d\u308b<a href=\"https:\/\/www.suzukikenichi.com\/blog\/difference-between-schemaorg-microdata-and-rdfa\/\">\u30b7\u30f3\u30bf\u30c3\u30af\u30b9<\/a>\u306f <a href=\"https:\/\/www.suzukikenichi.com\/blog\/definitive-guide-of-schema-org-using-jsonld\/\">JSON-LD<\/a> \u306e\u307f\u3067\u3059\u3002<br \/>microdata \u3068 RDFa \u306f\u4f7f\u3048\u307e\u305b\u3093\u3002<\/p>\n<p>\u307e\u305f\u3001\u3053\u306e\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u3044\u308b\u6642\u70b9\u3067\u306f\u3001\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u306b\u8a2d\u5b9a\u3059\u308b\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u304c\u307e\u3060\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u306a\u3044\u305f\u3081\u30a8\u30e9\u30fc\u304c\u51fa\u307e\u3059\u3002<br \/>\u3058\u304d\u306b\u5bfe\u5fdc\u3059\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p class=\"p30-t\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u8a2d\u5b9a\u306b\u52a0\u3048\u3066\u3001\u30af\u30e9\u30b9\u540d\u3092\u8ffd\u52a0\u3057\u30da\u30fc\u30b8\u306e\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30bb\u30af\u30b7\u30e7\u30f3\u5168\u4f53\u3092\u56f2\u3080\u5fc5\u8981\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<pre style=\"overflow-x: auto\"><code class=\"green\">\r\n&lt;p&gt;\u3053\u3053\u306f\u8ab0\u3067\u3082\u8aad\u3081\u308b\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u306e\u5916\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3002&lt;\/p&gt;\r\n&lt;div class=\"paywall\"&gt;\u3053\u3053\u306f\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u306e\u4e2d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3002\u8cfc\u8aad\u307e\u305f\u306f\u767b\u9332\u304c\u5fc5\u8981\u3002&lt;\/div&gt;<\/code><\/pre>\n<p>\u8a73\u7d30\u306f\u3001\u30c7\u30d9\u30ed\u30c3\u30d1\u30fc\u5411\u3051\u30b5\u30a4\u30c8\u306e<a href=\"https:\/\/developers.google.com\/search\/docs\/data-types\/paywalled-content?hl=en\">\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\uff08<a href=\"https:\/\/developers.google.com\/search\/docs\/data-types\/paywalled-content?hl=ja\">\u65e5\u672c\u8a9e\u5316<\/a>\u3055\u308c\u3066\u3044\u307e\u3059\uff01\uff09\u3002<\/p>\n<p>AMP \u30da\u30fc\u30b8\u3067\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066 <a href=\"https:\/\/github.com\/ampproject\/amphtml\/blob\/master\/extensions\/amp-access\/amp-access.md\"><code>amp-access<\/code><\/a> \u3092\u69cb\u6210\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p60-t\">\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u3001\u5e83\u544a\u3060\u3051\u3067\u306f\u306a\u304f\u8cfc\u8aad\u8ab2\u91d1\u3082\u91cd\u8981\u306a\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3067\u3059\u3002<br \/> Flexible Sampling \u306f\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u640d\u306d\u308b\u3053\u3068\u306a\u304f\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306e\u53ce\u76ca\u3092\u5897\u3084\u3059\u3053\u3068\u3092\u76ee\u6a19\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u304c\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3057\u3066\u3044\u308b\u306a\u3089\u6ce8\u76ee\u3059\u308b\u3068\u3088\u3055\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>\u516c\u5f0f\u30a2\u30ca\u30a6\u30f3\u30b9\u304a\u3088\u3073\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u306f\u3053\u3061\u3089\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li><a href=\"https:\/\/www.blog.google\/topics\/journalism-news\/driving-future-digital-subscriptions\/\">Driving the future of digital subscriptions<\/a><\/li>\n<li><a href=\"https:\/\/webmasters.googleblog.com\/2017\/10\/enabling-more-high-quality-content.html\">Enabling more high quality content for users<\/a><\/li>\n<li><a href=\"https:\/\/support.google.com\/webmasters\/answer\/7532484?hl=ja\">Flexible Sampling general guidance<\/a><\/li>\n<li><a href=\"https:\/\/developers.google.com\/search\/docs\/data-types\/paywalled-content\">\u5b9a\u671f\u8cfc\u5165\u3068\u30da\u30a4\u30a6\u30a9\u30fc\u30eb \u30b3\u30f3\u30c6\u30f3\u30c4<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>First Click Free (\u30d5\u30a1\u30fc\u30b9\u30c8\u30fb\u30af\u30ea\u30c3\u30af\u30fb\u30d5\u30ea\u30fc\u3001\u901a\u79f0 FCF\uff09\u3092\u5ec3\u6b62\u3057\u3001\u201cFlexible Sampling\u201d\uff08\u30d5\u30ec\u30ad\u30b7\u30d6\u30eb\u30fb\u30b5\u30f3\u30d7\u30ea\u30f3\u30b0\uff09\u3068\u547c\u3076\u65b0\u3057\u3044\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u7f6e\u304d\u63db\u3048\u308b\u3053\u3068\u3092 Google \u306f\u30a2\u30ca\u30a6\u30f3\u30b9\u3057\u305f\u3002\u5f93\u6765\u3088\u308a\u3082\u67d4\u8edf\u306b\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3067\u304d\u308b\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1226,1358],"class_list":["post-9273","post","type-post","status-publish","format-standard","category-google-seo","tag-first-click-free","tag-flexible-sampling"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/9273","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=9273"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/9273\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=9273"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=9273"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=9273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}