{"id":8237,"date":"2015-07-24T06:15:20","date_gmt":"2015-07-23T21:15:20","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=8237"},"modified":"2015-07-31T04:12:38","modified_gmt":"2015-07-30T19:12:38","slug":"google-has-rolled-out-panda-update-4-2","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-has-rolled-out-panda-update-4-2\/","title":{"rendered":"Google\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u3092\u5b9f\u65bd\u6e08\u307f\u3002\u5c55\u958b\u5b8c\u4e86\u307e\u3067\u306b\u306f\u6570\u304b\u6708\u304b\u304b\u308b\u304b\uff1f"},"content":{"rendered":"

[\u30ec\u30d9\u30eb: \u4e2d\u7d1a]<\/p>\n

\"\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\"<\/div>\n

\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/a>\u306e\u66f4\u65b0\u3092\u5148\u9031\u672b\u306bGoogle\u304c\u5b9f\u65bd\u3057\u3066\u3044\u305f\u3053\u3068\u3092\u3001Search Engine Land<\/a>\u304c\u5831\u3058\u3066\u3044\u307e\u3059\u3002
\n\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u3068\u3001\u4eca\u56de\u306e\u66f4\u65b0\u3092Search Engine Land\u306f\u547c\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n

\u3010UPDATE\u3011
\nGoogle\u306eGary Illyes\uff08\u30b2\u30a4\u30ea\u30fc\u30fb\u30a4\u30ea\u30fc\u30ba\uff09\u6c0f\u304c\u3001\u516c\u306bTwiiter\u3067\u3082\u8a8d\u3081\u307e\u3057\u305f\u3002<\/p>\n

\n

@rustybrick<\/a> Yes, last weekend we began rolling out a Panda refresh that will take a few months to complete. It affects 2-3% of the queries.<\/p>\n

— Gary Illyes (@methode) 2015, 7\u6708 24<\/a><\/p><\/blockquote>\n

\u5148\u9031\u672b\u306b\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u66f4\u65b0\u306e\u5c55\u958b\u3092\u59cb\u3081\u305f\u3002\u5b8c\u4e86\u307e\u3067\u306b\u6570\u304b\u6708\u304b\u304b\u308b\u3060\u308d\u3046\u30022\u301c3%\u306e\u30af\u30a8\u30ea\u306b\u5f71\u97ff\u3059\u308b<\/p><\/blockquote>\n

Google\u304b\u3089\u60c5\u5831\u63d0\u4f9b\u3092\u53d7\u3051\u305fBarry Schwartz\uff08\u30d0\u30ea\u30fc\u30fb\u30b7\u30e5\u30ef\u30eb\u30c4\uff09\u6c0f\u304c\u3001\u500b\u4eba\u30d6\u30ed\u30b0\u3067\u3042\u308bSearch Engine Roundtable<\/a>\u3067\u516c\u958b\u3057\u305f\u6295\u7a3f\u304b\u3089\u306e\u8ffd\u52a0\u60c5\u5831\u3082\u3075\u307e\u3048\u3066\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u306e\u5185\u5bb9\u3092\u3053\u306e\u8a18\u4e8b\u3067\u306f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n

10\u304b\u6708\u3076\u308a\u306e\u66f4\u65b0<\/h2>\n

\u5148\u9031\u571f\u66dc\u65e5\uff087\/17\uff09\u3042\u305f\u308a\u306b\u66f4\u65b0\u3092\u5b9f\u65bd\u3057\u305f\u3088\u3046\u3067\u3059\u3002
\n\u73fe\u5730\u6642\u9593\u306e\u8a71\u306a\u306e\u3067\u3001\u65e5\u672c\u3067\u306f\u5148\u9031\u65e5\u66dc\u65e5\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n

\u524d\u56de\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u66f4\u65b0\u3092Google\u304c\u516c\u8868\u3057\u305f\u306e\u306f\u30012014\u5e749\u6708\u4e0b\u65ec<\/a>\u3067\u3057\u305f\u3002
\n\u3053\u306e\u9593\u306b\u66f4\u65b0\u304c\u5b9f\u65bd\u3055\u308c\u3066\u3044\u306a\u3044\u3068\u3059\u308b\u3068\u3001\u304a\u3088\u305d10\u304b\u6708\u3076\u308a\u306e\u66f4\u65b0\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

6\u6708\u306b\u958b\u50ac\u3055\u308c\u305fSMX Advanced\u3067Google\u306eGary Illyes\uff08\u30b2\u30a4\u30ea\u30fc\u30fb\u30a4\u30ea\u30fc\u30ba\uff09\u6c0f\u306f\u30012\u301c4\u9031\u9593\u5f8c\u306b\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u6b21\u56de\u66f4\u65b0\u3092\u5b9f\u65bd\u4e88\u5b9a\u3067\u3042\u308b\u3053\u3068\u3092\u30b3\u30e1\u30f3\u30c8\u3057\u3066\u3044\u307e\u3057\u305f\u3002
\n\u5b9f\u969b\u306b\u306f\u3001\u3053\u306e\u3068\u304d\u304b\u30896\u9031\u9593\u4ee5\u4e0a\u5f8c\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u5c55\u958b\u5b8c\u4e86\u307e\u3067\u306b\u306f\u6570\u304b\u6708<\/h2>\n

\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u306f\u975e\u5e38\u306b\u3086\u3063\u304f\u308a\u3068\u3057\u305f\u30da\u30fc\u30b9\u3067\u5c55\u958b\u3057\u3001\u5b8c\u4e86\u307e\u3067\u306b\u306f\u6570\u304b\u6708\u304b\u304b\u308b\u3053\u3068\u3082\u3042\u308a\u3046\u308b\u3068\u306e\u3053\u3068\u3067\u3059\u3002
\n\u6570\u304b\u6708 (months) \u3068\u3044\u3046\u306e\u306f\u5e45\u5e83\u3044\u8868\u73fe\u3067\u3059\u3002
\n2\u304b\u6708\u306a\u306e\u304b3\u304b\u6708\u306a\u306e\u304b4\u304b\u6708\u306a\u306e\u304b\u306f\u306f\u3063\u304d\u308a\u3057\u307e\u305b\u3093\u3002<\/p>\n

\u3053\u308c\u304c\u306a\u304b\u306a\u304b\u3084\u3063\u304b\u3044\u3067\u3059\u3002
\n\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u9806\u4f4d\u304c\u4e0b\u304c\u3063\u3066\u3044\u305f\u30b5\u30a4\u30c8\u306b\u5bfe\u3057\u3066\u306f\u3001\u30ea\u30ab\u30d0\u30ea\u3067\u304d\u305f\u304b\u3069\u3046\u304b\u306e\u78ba\u8a8d\u3092\u96e3\u3057\u3055\u305b\u305d\u3046\u3067\u3059\u3002
\n\u53cd\u5bfe\u306b\u3001\u6700\u65b0\u306e\u30d1\u30f3\u30c0\u306b\u3088\u3063\u3066\u8a55\u4fa1\u304c\u4e0b\u304c\u308a\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u3063\u305f\u306e\u3060\u3068\u3057\u3066\u3082\u6c17\u4ed8\u3051\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n

\u5148\u9031\u672b\u306b\u300c\u691c\u7d22\u7d50\u679c\u304c\u52d5\u3044\u3066\u3044\u308b\u300d\u3068\u3044\u3046\u8a71\u306f\u805e\u3044\u3066\u3044\u306a\u3044\u3067\u3059\uff08\u3088\u306d\uff1f\uff09\u3002
\n\u66f4\u65b0\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u5f8c\u306e\u6d77\u5916SEO\u7cfb\u306e\u30d5\u30a9\u30fc\u30e9\u30e0\u3067\u3082\u3001\u5909\u5316\u3092\u78ba\u8a8d\u3067\u304d\u305f\u3068\u3044\u3046\u5831\u544a\u306f\u3001\u30bc\u30ed\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u304d\u308f\u3081\u3066\u5c11\u6570\u3067\u3059\u3002<\/p>\n

\u691c\u7d22\u7d50\u679c\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306f2\u301c3%<\/h2>\n

\u82f1\u8a9e\u306e\u691c\u7d22\u7d50\u679c\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306f2\u301c3%\u7a0b\u5ea6\u306b\u306a\u308b\u3088\u3046\u3067\u3059\u3002
\n\u65e5\u672c\u8a9e\u3092\u542b\u3080\u4ed6\u306e\u8a00\u8a9e\u3078\u306e\u5f71\u97ff\u5ea6\u306f\u4e0d\u660e\u3067\u3059\uff08\u306a\u304a\u82f1\u8a9e\u3060\u3051\u306e\u66f4\u65b0\u3068\u306f\u8003\u3048\u3065\u3089\u304f\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306e\u66f4\u65b0\u3068\u8003\u3048\u3066\u9593\u9055\u3044\u306a\u3044\u3067\u3057\u3087\u3046\uff09\u3002<\/p>\n

\u3010UPDATE\u3011
\n\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306e\u66f4\u65b0\u5b9f\u65bd\u3067\u3059\u3002<\/p>\n

\n

@dnespo<\/a> it's rolling out slowly globally<\/p>\n

— Gary Illyes (@methode) 2015, 7\u6708 29<\/a><\/p><\/blockquote>\n

2\u301c3%\u3068\u3044\u3046\u306e\u306f\u5fae\u5999\u306a\u30e9\u30a4\u30f3\u3058\u3083\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002
\n\u3082\u306e\u3059\u3054\u304f\u5c0f\u3055\u3044\u3068\u307e\u3067\u306f\u3044\u304b\u306a\u3044\u306b\u3057\u3066\u3082\u3001\u5927\u5909\u52d5\u3067\u306f\u307e\u3063\u305f\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u3053\u306e\u5f71\u97ff\u5ea6\u306e\u5c0f\u3055\u3055\u304c\u30011\u3064\u4e0a\u3067\u89e6\u308c\u305f\u3086\u3063\u304f\u308a\u3068\u3057\u305f\u5c55\u958b\u3068\u76f8\u307e\u3063\u3066\u30d1\u30f3\u30c04.2\u306e\u5b9f\u65bd\u306b\u6c17\u4ed8\u3051\u306a\u304f\u3055\u305b\u305f\u3088\u3046\u3067\u3059\u3002<\/p>\n

\u30ea\u30ab\u30d0\u30ea\u306f\u8d77\u304d\u3066\u3044\u308b<\/h2>\n

\u5909\u5316\u304c\u307b\u3068\u3093\u3069\u898b\u3089\u308c\u306a\u3044\u3068\u3044\u3048\u3069\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u4f4e\u54c1\u8cea\u8a55\u4fa1\u3092\u53d7\u3051\u305f\u30b5\u30a4\u30c8\u304c\u4eca\u56de\u306e\u66f4\u65b0\u3067\u30ea\u30ab\u30d0\u30ea\u306b\u6210\u529f\u3057\u305f\u3068\u601d\u308f\u308c\u308b\u4e8b\u4f8b\u304c\u51fa\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u5192\u982d\u3067\u7d39\u4ecb\u3057\u305fSearch Engine Roundtable\u306f\u5b9f\u306f\u3001\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.0<\/a>\u306b\u60aa\u5f71\u97ff\u3092\u53d7\u3051\u305f\u53ef\u80fd\u6027\u304c\u6fc3\u539a\u3067\u3057\u305f\u3002
\n\u3057\u304b\u3057\u4eca\u56de\u306e\u66f4\u65b0\u3067\u5fa9\u6d3b\u3067\u304d\u305f\u3088\u3046\u3067\u3059\uff08\u30d0\u30ea\u30fc\u306e\u8a31\u53ef\u3092\u5f97\u3066\u753b\u50cf\u306f\u63b2\u8f09\u3057\u3066\u3044\u307e\u3059\uff09\u3002<\/p>\n

\"Panda<\/a><\/p>\n

\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\uff08\u3068\u30da\u30f3\u30ae\u30f3\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\uff09\u306e\u30a8\u30ad\u30b9\u30d1\u30fc\u30c8\u3067\u3042\u308bGlenn Gabe\uff08\u30b0\u30ec\u30f3\u30fb\u30b2\u30a4\u30d6\uff09\u6c0f\u306f\u3001\u30d1\u30f3\u30c0\u306b\u3084\u3089\u308c\u305f\u3068\u601d\u308f\u308c\u308b\u8907\u6570\u306e\u30b5\u30a4\u30c8\u306b\u4eca\u306e\u3068\u3053\u308d\u5909\u5316\u306f\u307b\u3068\u3093\u3069\u898b\u3089\u308c\u306a\u3044\u3068\u3057\u306a\u304c\u3089\u3082\u30012\u30013\u306e\u30b5\u30a4\u30c8\u3067\u306f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5927\u304d\u304f\u4e0a\u6607\u3057\u305f\u3053\u3068\u3092Google+\u306b\u6295\u7a3f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\n
\n

I’ve reviewed my Panda data multiple times to gauge the impact from Panda 4.2 so far. Not much movement at all on Panda-susceptible sites. #seo
\nThat said, there were a few sites that saw movement (and some Panda-like). For example, notice the bump & surge in the screenshot below.\ufeff<\/p><\/blockquote>\n<\/div>\n<\/div>\n

\u8a55\u4fa1\u306f\u30b5\u30a4\u30c8\u5358\u4f4d\u3001\u66f4\u65b0\u9069\u7528\u306f\u30da\u30fc\u30b8\u5358\u4f4d<\/h2>\n

\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u30b5\u30a4\u30c8\u5168\u4f53\u3068\u3057\u3066\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002
\n\u3053\u308c\u306f\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u3082\u4f8b\u5916\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u512a\u308c\u305f\u30da\u30fc\u30b8\u304c\u308f\u305a\u304b\u306b\u5b58\u5728\u3057\u3066\u3044\u305f\u3068\u3057\u3066\u3082\u30b5\u30a4\u30c8\u4e2d\u304c\u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4\u3070\u304b\u308a\u3060\u3063\u305f\u3068\u3057\u305f\u3089\u3001\u305d\u306e\u512a\u308c\u305f\u30da\u30fc\u30b8\u3082\u4f4e\u54c1\u8cea\u8a55\u4fa1\u306e\u5f71\u97ff\u3092\u53d7\u3051\u308b\uff08\uff1d\u691c\u7d22\u7d50\u679c\u304c\u4e0b\u304c\u308b\uff09\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002
\n\u500b\u3005\u306e\u30da\u30fc\u30b8\u3067\u306f\u306a\u304f\u30b5\u30a4\u30c8\u5185\u306e\u3059\u3079\u3066\u306e\u30da\u30fc\u30b8\u3092\u7dcf\u5408\u3057\u3066\u30b5\u30a4\u30c8\u5358\u4f4d\u3067\u30d1\u30f3\u30c0\u306f\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n

\u3057\u304b\u3057\u306a\u304c\u3089\u30d1\u30f3\u30c04.2\u306f\u5c55\u958b\u901f\u5ea6\u304c\u3086\u3063\u304f\u308a\u306a\u305f\u3081\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u54c1\u8cea\u304c\u9ad8\u307e\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u3042\u308b\u30da\u30fc\u30b8\u306f\u9806\u4f4d\u304c\u56de\u5fa9\u3057\u305f\u306e\u306b\u5225\u306e\u30da\u30fc\u30b8\u306f\u4f4e\u3044\u307e\u307e\u3068\u3044\u3046\u3053\u3068\u304c\u3042\u308a\u5f97\u308b\u3088\u3046\u3067\u3059\u3002
\n\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u5bfe\u8c61\u306f\u30b5\u30a4\u30c8\u5358\u4f4d\u3067\u3042\u308a\u306a\u304c\u3089\u3082\u3001\u66f4\u65b0\u306e\u9069\u7528\u306f\u30da\u30fc\u30b8\u5358\u4f4d\u3067\u5b9f\u884c\u3055\u308c\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n

\u672c\u5f53\u306b\u30ea\u30ab\u30d0\u30ea\u3067\u304d\u305f\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u306b\u306f\u3001\u6570\u304b\u6708\u307f\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u30b5\u30a4\u30c8\u3082\u51fa\u3066\u304f\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n

\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3067\u306f\u306a\u304f\u30c7\u30fc\u30bf\u306e\u30ea\u30d5\u30ec\u30c3\u30b7\u30e5<\/h2>\n

\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u672c\u4f53\u306e\u5909\u66f4\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002
\n\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u5229\u7528\u3059\u308b\u30c7\u30fc\u30bf\u306e\u5dee\u3057\u66ff\u3048\u3001\u3064\u307e\u308a\u6700\u65b0\u306e\u72b6\u614b\u306e\u53cd\u6620\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

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\n\u3042\u308b\u3044\u306f\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c84.2\u306b\u3088\u3063\u3066\u65b0\u305f\u306b\u4f4e\u54c1\u8cea\u8a55\u4fa1\u3092\u53d7\u3051\u3066\u3001\u5bfe\u51e6\u3057\u305f\u3068\u3057\u307e\u3059\u3002<\/p>\n

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\n\u6b21\u56de\u306e\u66f4\u65b0\u307e\u3067\u304a\u3042\u305a\u3051\u3067\u3059\u3002<\/p>\n

\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u306f\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u66f4\u65b0\u306e\u80fd\u529b\u304c\u5099\u308f\u3063\u3066<\/a>\u3044\u307e\u3059\u3002
\n\u3057\u304b\u3057\u66f4\u65b0\u3092\u5b9f\u884c\u3059\u308b\u306b\u306f\u6700\u65b0\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002
\n\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u30fb\u51e6\u7406\u306b\u306f\u3001\u3053\u308c\u307e\u3067\u306e\u72b6\u6cc1\u304b\u3089\u306f\u6708\u5358\u4f4d\u306e\u6642\u9593\u304c\u5fc5\u8981\u306a\u3088\u3046\u3067\u3059\u3002
\n4.2\u306f\u30c7\u30fc\u30bf\u306b\u554f\u984c\u304c\u3042\u308a\u3001\u66f4\u65b0\u5b9f\u65bd\u307e\u3067\u306b10\u304b\u6708\u3082\u9593\u9694\u304c\u7a7a\u304d\u307e\u3057\u305f\u3002<\/p>\n

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\n\u4eca\u56de\u306e\u66f4\u65b0\u5b8c\u4e86\u306b\u306f\u6570\u304b\u6708\u304b\u304b\u308b\u3068\u306e\u3053\u3068\u3067\u3059\u304b\u3089\u3001\u65e9\u304f\u3066\u3082\u6570\u304b\u6708\u5f8c\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002
\n\u5e74\u5185\u306b\u3082\u30461\u56de\u3042\u308b\u304b\u306a\u3044\u304b\u3001\u3067\u3059\u304b\u306d\u3002<\/p>\n

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\u4ee5\u4e0a\u3067\u3059\u3002<\/p>\n

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