{"id":7996,"date":"2015-04-20T06:00:26","date_gmt":"2015-04-19T21:00:26","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=7996"},"modified":"2015-04-26T05:50:37","modified_gmt":"2015-04-25T20:50:37","slug":"google-displays-breadcrumbs-in-mobile-search-results-instead-of-urls","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-displays-breadcrumbs-in-mobile-search-results-instead-of-urls\/","title":{"rendered":"Google\u3001\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3068\u30b5\u30a4\u30c8\u540d\u3092URL\u306e\u4ee3\u308f\u308a\u306b\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\u3067\u8868\u793a\u3002\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u6307\u5b9a\u53ef\u80fd"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e2d\u7d1a]<\/p>\n<p>Google\u306f\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u3067\u3001\u3059\u3079\u3066\u306e\u7d50\u679c\u306bURL\u306e\u4ee3\u308f\u308a\u306b\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3092\u8868\u793a\u3059\u308b\u3088\u3046\u306b\u4ed5\u69d8\u3092\u5909\u66f4\u3057\u307e\u3057\u305f\u3002<br \/>\n\u307e\u305f\u3001\u30c9\u30e1\u30a4\u30f3\u540d\u306e\u4ee3\u308f\u308a\u306b\u30b5\u30a4\u30c8\u540d\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul class=\"p60-b\">\n<li><a href=\"http:\/\/googlewebmastercentral.blogspot.com\/2015\/04\/better-presentation-of-urls-in-search.html\">Official Google Webmaster Central Blog: Better presentation of URLs in search results<\/a><\/li>\n<\/ul>\n<h2>\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\u3067\u306f\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3092\u8868\u793a<\/h2>\n<p>\u4e0b\u306e\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\u3067\u306f\u3001URL\u306e\u3068\u3053\u308d\u304c\u3059\u3079\u3066\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3067\u8868\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-m2.png\" rel=\"lightbox\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-m2-2.png\" alt=\"\u3059\u3079\u3066\u3067\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\" \/><\/a><\/p>\n<p>\u3068\u306f\u3044\u3048\u3001\u3082\u3068\u3082\u3068PC\u304b\u3089\u306e\u691c\u7d22\u3067\u3082\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u8868\u793a\u3060\u3063\u305f\u306e\u306a\u3089\u3001\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7279\u6709\u306e\u6a5f\u80fd\u3068\u306f\u3044\u3048\u307e\u305b\u3093\u3002<\/p>\n<p>\u6bd4\u8f03\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n\u3053\u3061\u3089\u306ePC\u304b\u3089\u306e\u691c\u7d22\u7d50\u679c\u3067\u306f\u3001\u901a\u5e38\u3069\u304a\u308a\u306bURL\u304c\u305d\u306e\u307e\u307e\u8868\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-pc2.png\" rel=\"lightbox\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-pc2.png\" alt=\"URL\u304c\u8868\u793a\u3055\u308c\u308bPC\u306e\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u691c\u7d22\u7d50\u679c\" \/><\/a><\/p>\n<p>\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u691c\u7d22\u3059\u308b\u3068\u3053\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-m1.png\" rel=\"lightbox\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/karashimentaiko-m1-2.png\" alt=\"\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306b\u5165\u308c\u66ff\u308f\u3063\u305f\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\" \/><\/a><\/p>\n<p class=\"p40-b\">\u5c11\u3005\u308f\u304b\u308a\u3065\u3089\u3044\u306e\u3067\u3059\u304c\u3001\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u3063\u307d\u304f\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n3\u3064\u3081\u306e\u30af\u30c3\u30af\u30d1\u30c3\u30c9\u306f\u3001\u300ccookpad.com &gt; search &gt; \u8f9b\u5b50\u660e\u592a\u5b50\u300d\u3068\u304d\u308c\u3044\u306a\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306b\u7f6e\u304d\u63db\u308f\u3063\u3066\u3044\u307e\u3059\u306d\u3002<\/p>\n<h2>\u30c9\u30e1\u30a4\u30f3\u540d\u306e\u4ee3\u308f\u308a\u306b\u30b5\u30a4\u30c8\u540d\u3092\u8868\u793a<\/h2>\n<p>\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306e\u5148\u982d\u306e\u30e9\u30d9\u30eb\u306b\u306f\u666e\u901a\u306f\u30c9\u30e1\u30a4\u30f3\u540d\u304c\u6765\u307e\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001\u5b9f\u969b\u306b\u4e16\u306e\u4e2d\u3067\u4f7f\u308f\u308c\u3066\u3044\u308b\u672c\u5f53\u306e\u540d\u524d\u3092\u8868\u793a\u3059\u308b\u3088\u3046\u306b\u3082\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/images\/sitename-m1.png\" rel=\"lightbox\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/sitename-m1-1.png\" alt=\"\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306b\u30b5\u30a4\u30c8\u540d\u304c\u8868\u793a\u3055\u308c\u308b\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\" \/><\/a><\/p>\n<p class=\"p30-b\">\u4e0a\u304b\u3089\u9806\u306b\u3001\u5148\u982d\u306e\u30e9\u30d9\u30eb\u304c Mozilla\u3001CNET\u3001Google \u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\nwww.mozilla.org \u3084 www.cnet.com\u3001www.google.com \u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305f\u3060\u3057\u3053\u308c\u306f\u4eca\u306e\u3068\u3053\u308d\u306f\u7c73Google (google.com) \u3060\u3051\u306b\u9650\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u65e5\u672c\u8a9e\u306e\u30b5\u30a4\u30c8\u3067\u3042\u3063\u3066\u3082\u7c73Google\u3067\u3042\u308c\u3070\u3001\u4e00\u90e8\u306e\u30b5\u30a4\u30c8\u306f\u5bfe\u8c61\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/images\/sitename-m2.png\" rel=\"lightbox\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/sitename-m2-1.png\" alt=\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306b\u30b5\u30a4\u30c8\u540d\u304c\u8868\u793a\u3055\u308c\u308b\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u7d50\u679c\"\" \/><\/a><\/p>\n<p>\u697d\u5929\u5e02\u5834\u306f\u300cRakuten\u300d\u306b\u306a\u3063\u3066\u3044\u307e\u3059\uff08\u3044\u3061\u3070\u3093\u4e0a\uff09\u3002<br \/>\n\u30af\u30c3\u30af\u30d1\u30c3\u30c9\u306f\u300cCOOKPAD\u300d\u306b\u306a\u3063\u3066\u3044\u307e\u3059\uff08\u3044\u3061\u3070\u3093\u4e0b\uff09\u3002<\/p>\n<p>\u65e5\u672c\u306eGoogle\u3067\u306f\u3001\u305d\u308c\u305e\u308c search.rakuten.co.jp\u3001cookpad.com \u306e\u3088\u3046\u306b\u30c9\u30e1\u30a4\u30f3\u540d\u3067\u3057\u305f\u3002<\/p>\n<p class=\"p40-b\">\u30e1\u30b8\u30e3\u30fc\u30b5\u30a4\u30c8\u306e\u512a\u9047\u3067\u3059\u304b\u306d\uff1f<\/p>\n<h2>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u30b7\u30b0\u30ca\u30eb\u9001\u4fe1<\/h2>\n<p>\u30b5\u30a4\u30c8\u7ba1\u7406\u8005\u304c\u671b\u3093\u3060\u3088\u3046\u306b\u3001\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u69cb\u9020\u3068\u30b5\u30a4\u30c8\u306e\u540d\u524d\u3092\u8868\u793a\u3055\u305b\u308b\u305f\u3081\u306bGoogle\u306b\u30b7\u30b0\u30ca\u30eb\u3092\u9001\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br \/>\n\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p30-b\">\u5fc5\u8981\u306a\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3055\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u3001Google\u304c\u5b8c\u5168\u306b\u81ea\u52d5\u3067\u751f\u6210\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8<\/h3>\n<p>\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306f\u304a\u306a\u3058\u307f\u306a\u306e\u3067\u8a2d\u5b9a\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3082\u591a\u3044\u3053\u3068\u3067\u3057\u3087\u3046\u3002<br \/>\n\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3042\u3089\u305f\u3081\u3066\u8a18\u8ff0\u65b9\u6cd5\u3092\u8aac\u660e\u3059\u308b\u3053\u3068\u306f\u3057\u307e\u305b\u3093\u3002<\/p>\n<p>\u672a\u8a2d\u5b9a\u3067\u3042\u308c\u3070\u3001<a href=\"https:\/\/developers.google.com\/structured-data\/breadcrumbs?hl=ja\">\u516c\u5f0f\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\uff08\u82f1\u8a9e\u3060\u3051\u3067\u3059\u3002\u65e5\u672c\u8a9e\u306e\u30d8\u30eb\u30d7\u8a18\u4e8b\u304c\u3042\u3063\u305f\u306e\u3067\u3059\u304c\u73fe\u5728\u306f\u6d88\u6ec5\u3057\u3066\u3044\u307e\u3059\u3002<a href=\"http:\/\/web-tan.forum.impressrd.jp\/e\/2011\/07\/19\/10709\">Web\u62c5\u306e\u89e3\u8aac\u8a18\u4e8b<\/a>\u304c\u4e01\u5be7\u306a\u306e\u3067\u3053\u3061\u3089\u3092\u53c2\u7167\u3059\u308b\u306e\u304c\u3088\u3044\u3067\u3057\u3087\u3046\uff09\u3002<\/p>\n<p class=\"p30-b\">\u306a\u304a\u3001\u30d1\u30f3\u304f\u305a\u30ea\u30b9\u30c8\u306b\u306f\u3001schema.org \u3092<a href=\"\/\/www.suzukikenichi.com\/blog\/google-doesnt-support-the-current-schema-org-breadcrumb-markup-for-rich-snippets\/\">\u307e\u3060\u5229\u7528\u3067\u304d\u307e\u305b\u3093<\/a>\uff08<a href=\"\/\/www.suzukikenichi.com\/blog\/breadcrumbs-rich-snippets-may-be-supported-in-schema-org-v192\/\">\u9593\u3082\u306a\u304f\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u308b\u306f\u305a<\/a>\uff09\u3002<br \/>\n\u73fe\u72b6\u3067\u306f\u3001Data-vocabulary.org \u304bmicroformats\u3092\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30b5\u30a4\u30c8\u540d<\/h3>\n<p>\u30b5\u30a4\u30c8\u540d\u306e\u6307\u5b9a\u306b\u306f\u3001<a href=\"http:\/\/schema.org\/WebSite\">schema.org\/WebSite<\/a> \u3092\u5229\u7528\u3057\u307e\u3059\u3002<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/blog\/definitive-guide-of-schema-org-using-jsonld\/\">JSON-LD<\/a>\u3092\u4f7f\u3048\u3070\u7c21\u5358\u3067\u3059\u3002<\/p>\n<div class=\"p30-b\">\n<pre><code class=\"green\">&lt;script type=\"application\/ld+json\"&gt;\r\n{\r\n\"@context\" : \"http:\/\/schema.org\",\r\n\"@type\": \"WebSite\",\r\n\"url\": \"https:\/\/www.suzukikenichi.com\",\r\n\"name\": \"\u6d77\u5916SEO\u60c5\u5831\u30d6\u30ed\u30b0\",\r\n\"alternateName\": \"SuzukiKenichi.COM\"\r\n}\r\n&lt;\/script&gt;<\/code><\/pre>\n<\/div>\n<p>url\u30d7\u30ed\u30d1\u30c6\u30a3\u306f\u5fc5\u9808\u3067\u3059\u3002<br \/>\n\u30b5\u30a4\u30c8\u306eURL\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>name\u30d7\u30ed\u30d1\u30c6\u30a3\u3082\u5fc5\u9808\u3067\u3059\u3002<br \/>\n\u30b5\u30a4\u30c8\u540d\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>alternateName\u306f\u4efb\u610f\u3067\u3059\u3002<br \/>\n\u7701\u7565\u3057\u3066\u3082\u304b\u307e\u3044\u307e\u305b\u3093\u3002<br \/>\n\u4ee3\u308f\u308a\u3068\u306a\u308b\u540d\u524d\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<br \/>\nGoogle\u306e\u5224\u65ad\u3067\u3053\u3061\u3089\u306e\u540d\u524d\u304c\u5229\u7528\u3055\u308c\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p class=\"p30-b\">\u6ce8\u610f\u4e8b\u9805\u306a\u3069\u306e\u8a73\u7d30\u306f<a href=\"https:\/\/developers.google.com\/structured-data\/site-name\">\u516c\u5f0f\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u306b\u66f8\u304b\u308c\u3066\u3044\u307e\u3059\uff08\u3053\u3061\u3089\u3082\u82f1\u8a9e\u306e\u307f\uff09\u3002<\/p>\n<p>\u3061\u306a\u307f\u306b\u3042\u306a\u305f\u304c\u3001<a href=\"\/\/www.suzukikenichi.com\/blog\/google-sitelinks-search-box\/\">\u30b5\u30a4\u30c8\u30ea\u30f3\u30af\u691c\u7d22\u30dc\u30c3\u30af\u30b9\u3092schema.org\u3067\u5b9f\u88c5<\/a>\u3057\u3066\u3044\u308b\u306a\u3089\u3001\u540c\u3058 schema.org\/WebSite \u306a\u306e\u3067 name\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u8ffd\u52a0\u3059\u308b\u3060\u3051\u3067\u3059\u3002<br \/>\n\u6700\u4f4e\u9650\u306e\u4f5c\u696d\u3067\u8a2d\u5b9a\u5b8c\u4e86\u3067\u304d\u307e\u3059\u3002<\/p>\n<p 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