{"id":7754,"date":"2014-11-19T06:05:53","date_gmt":"2014-11-18T21:05:53","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=7754"},"modified":"2017-11-10T15:53:48","modified_gmt":"2017-11-10T06:53:48","slug":"john-mueller-explains-how-to-treat-soft-404s-and-how-to-use-disavow-links-against-negative-seo-at-smx-milan","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/john-mueller-explains-how-to-treat-soft-404s-and-how-to-use-disavow-links-against-negative-seo-at-smx-milan\/","title":{"rendered":"\u300c\u30bd\u30d5\u30c8404\u691c\u51fa\u306e\u5909\u66f4\u300d\u3084\u300c\u30cd\u30ac\u30c6\u30a3\u30d6SEO\u5bfe\u7b56\u306e\u30ea\u30f3\u30af\u5426\u8a8d\u300d\u306a\u3069 #SMX Milan \u3067Google\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\u306b\u8cea\u554f\u3057\u3066\u304d\u305f"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u5bfe\u8c61: \u5168\u54e1]<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/blog\/john-mueller-answers-a-bunch-of-my-questions\/\">\u6628\u65e5\u306e\u8a18\u4e8b<\/a>\u306b\u7d9a\u3044\u3066\u3001\u30b9\u30a4\u30b9\u306eGoogle\u304b\u3089\u53c2\u52a0\u3057\u3066\u3044\u305fJohn Mueller\uff08\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\uff09\u6c0f\u306bSMX Milan 2014\u3067\u805e\u3044\u3066\u304d\u305f\u8cea\u554f\u3068\u305d\u306e\u56de\u7b54\u3092\u30b7\u30a7\u30a2\u3057\u307e\u3059\u3002<\/p>\n<p>\u30bd\u30d5\u30c8404\u306e\u691c\u51fa\u65b9\u6cd5\u306e\u5909\u66f4\u3084\u30cd\u30ac\u30c6\u30a3\u30d6SEO\u5bfe\u7b56\u306e\u30ea\u30f3\u30af\u5426\u8a8d\u30c4\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\u306a\u3069\u3001\u4eca\u65e5\u306eQ&amp;A\u306b\u3082\u6709\u76ca\u306a\u60c5\u5831\u304c\u8a70\u307e\u3063\u3066\u3044\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<p class=\"p40-b\">\u3067\u306f\u884c\u3063\u3066\u307f\u307e\u3057\u3087\u3046\uff01<\/p>\n<div class=\"p60-b\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/john-and-others_mini.jpg\" alt=\"\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\u3068\u4ed6\u306e\u30b9\u30d4\u30fc\u30ab\u30fc\" \/><\/div>\n<h3 id=\"soft404\">\u30bd\u30d5\u30c8404<\/p>\n<p><span class=\"b\">Q:<\/span> \u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u30c4\u30fc\u30eb\u3067\u306e\u30bd\u30d5\u30c8404\u306e\u691c\u51fa\u65b9\u6cd5\u3092\u5909\u3048\u305f\u3068\u805e\u3044\u3066\u3044\u308b\u3002<br \/>\n\u7d50\u679c\u3068\u3057\u3066\u4ee5\u524d\u3088\u308a\u3082\u30bd\u30d5\u30c8404\u306e\u6570\u304c\u5897\u3048\u308b\u30b5\u30a4\u30c8\u304c\u3042\u308a\u305d\u3046\u3060\u3002<\/p>\n<p>\u30bd\u30d5\u30c8404\u304c\u591a\u3044\u3068\u30b5\u30a4\u30c8\u306e\u54c1\u8cea\u304c\u4f4e\u3044\u3068\u307f\u306a\u3055\u308c\u3066\u3001\u305f\u3068\u3048\u3070\u30d1\u30f3\u30c0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u8a55\u4fa1\u3092\u4e0b\u3052\u3089\u308c\u308b\u3053\u3068\u304c\u3042\u308b\u304b\uff1f<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u306a\u3044\u306e\u306f404\u3068\u540c\u3058\u3053\u3068\u3060\u304b\u3089\u30a8\u30f3\u30b8\u30cb\u30a2\u304c\u691c\u51fa\u306e\u4ed5\u65b9\u3092\u5909\u66f4\u3057\u305f\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u306a\u3051\u308c\u3070\u3001\uff08200\u3092\u8fd4\u3057\u3066\u3044\u3066\u3082\uff09\u305d\u306e\u30da\u30fc\u30b8\u3092404\u3068\u3057\u3066\u307f\u306a\u3059\u3002<br \/>\n\u3060\u304b\u3089\u5b9f\u8cea\u7684\u306b\u306f404\u3060\u3002<br \/>\n\u30bd\u30d5\u30c8404\u306f\u6280\u8853\u7684\u306a\u554f\u984c\u3067\u3042\u3063\u3066\u30b5\u30a4\u30c8\u306e\u8a55\u4fa1\u306b\u306f\u5f71\u97ff\u3057\u306a\u3044\u3002<\/p><\/blockquote>\n<\/h3>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p>\u3053\u308c\u306f\u8aac\u660e\u304c\u5fc5\u8981\u3067\u3059\u306d\u3002<\/p>\n<p>\u6700\u8fd1\u3001Google\u306f\u30bd\u30d5\u30c8404\u306e\u57fa\u6e96\u3092\u5909\u66f4\u3057\u307e\u3057\u305f\u3002<br \/>\n\u30bd\u30d5\u30c8404\u306f\u3082\u3068\u3082\u3068\u3001\u30da\u30fc\u30b8\u304c\u5b58\u5728\u3057\u306a\u3044\u306e\u306b404\u3067\u306f\u306a\u304f200\u3092\u8fd4\u3059\u30a8\u30e9\u30fc\u30da\u30fc\u30b8\u3092\u610f\u5473\u3057\u3066\u3044\u307e\u3059\uff08\u8a73\u7d30\u306f<a href=\"https:\/\/support.google.com\/webmasters\/answer\/181708?hl=ja\">\u516c\u5f0f\u30d8\u30eb\u30d7<\/a>\u3068<a href=\"http:\/\/web-tan.forum.impressrd.jp\/e\/2011\/01\/25\/9598\">Web\u62c5\u5f53\u8005Forum\u306e\u89e3\u8aac\u8a18\u4e8b<\/a>\u3092\u53c2\u7167\uff09<\/p>\n<p>\u3068\u3053\u308d\u304c\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u306a\u3044\u30d6\u30e9\u30f3\u30af\u30da\u30fc\u30b8\u3084\u691c\u7d22\u7d50\u679c\u304c\u30bc\u30ed\u306e\u30b5\u30a4\u30c8\u5185\u691c\u7d22\u30da\u30fc\u30b8\u3001\u6240\u5c5e\u3059\u308b\u8a18\u4e8b\u304c\u306a\u3044\u30bf\u30b0\u30da\u30fc\u30b8\u3001\u3064\u307e\u308a\u8584\u3063\u307a\u3089\u3044\u30b3\u30f3\u30c6\u30f3\u30c4 (Thin Content) \u3082\u30bd\u30d5\u30c8404\u3068\u3057\u3066\u307f\u306a\u3059\u3088\u3046\u306b\u3057\u305f\u306e\u3067\u3059\u3002<\/p>\n<p>DEJAN SEO\u306e<a href=\"http:\/\/dejanseo.com.au\/thin-content-update\/\">Dan Petrovic\u6c0f\u304c\u3044\u3061\u65e9\u304f\u767a\u898b<\/a>\u3057\u3001\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u3082<a href=\"http:\/\/youtu.be\/ekvnE4YMeyM?t=4m9s\">\u30aa\u30d5\u30a3\u30b9\u30a2\u30ef\u30fc\u3067\u8aac\u660e<\/a>\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3067\u3001\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u30c4\u30fc\u30eb\u3067\u30bd\u30d5\u30c8404\u30a8\u30e9\u30fc\u304c\u7a81\u7136\u5897\u52a0\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u30bd\u30d5\u30c8404\u304c\u591a\u3044\u3053\u3068\u304c\u30b5\u30a4\u30c8\u306e\u8a55\u4fa1\u3092\u4e0b\u3052\u308b\u8981\u56e0\u306b\u306a\u308b\u304b\u3069\u3046\u304b\u3092\u5c0b\u306d\u305f\u3068\u3053\u308d\u3001\u305d\u3046\u3044\u3063\u305f\u3053\u3068\u306f\u306a\u3044\u3068\u306e\u3053\u3068\u3067\u3057\u305f\u3002<\/p>\n<p>\u30bd\u30d5\u30c8404\u306f200\u3092\u8fd4\u3059\u3082\u306e\u306e\u6271\u3044\u306f404\u3067\u3059\u3002<br \/>\n\u4e00\u822c\u7684\u306b\u3001<a href=\"\/\/www.suzukikenichi.com\/blog\/404-errors-do-not-harm-crawl-index-and-ranking\/\">404\u30a8\u30e9\u30fc\u304c\u30af\u30ed\u30fc\u30eb\u3084\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3001\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093<\/a>\u3002<\/p>\n<p>\u901a\u5e38\u306e404\u304c\u653e\u7f6e\u3057\u3066\u304a\u3044\u3066\u3082\u554f\u984c\u306a\u3044\u3088\u3046\u306b\u3001\u30bd\u30d5\u30c8404\u3082\u653e\u7f6e\u3057\u3066\u304a\u3044\u3066\u3082\u69cb\u308f\u306a\u3044\u3068\u307e\u3067\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u306f\u8a00\u3063\u3066\u3044\u307e\u3057\u305f\u3002<br \/>\n\u3084\u304c\u3066\u30bd\u30d5\u30c8404\u30da\u30fc\u30b8\u306f\u30af\u30ed\u30fc\u30eb\u983b\u5ea6\u304c\u843d\u3061\u3001\u6700\u7d42\u7684\u306b\u306f\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u6d88\u3048\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u30c4\u30fc\u30eb\u3067\u30a8\u30e9\u30fc\u3092\u30ec\u30dd\u30fc\u30c8\u3059\u308b\u306e\u306f\u6280\u8853\u7684\u306a\u554f\u984c\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u4f1d\u3048\u308b\u305f\u3081\u3067\u3001\u54c1\u8cea\u306b\u554f\u984c\u304c\u3042\u308b\u3053\u3068\uff08\u2252\u691c\u7d22\u9806\u4f4d\u304c\u4e0b\u304c\u308b\u3053\u3068\uff09\u3092\u8b66\u544a\u3057\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p class=\"p40-b\">\u3068\u306f\u3044\u3048\u3001\u30bd\u30d5\u30c8404\u304c\u3042\u308b\u3053\u3068\u306f\u826f\u3044\u72b6\u614b\u3068\u306f\u3044\u3048\u307e\u305b\u3093\u3002<br \/>\n\u4fee\u6b63\u3067\u304d\u308b\u306e\u3067\u3042\u308c\u3070\u4fee\u6b63\u3059\u308b\u306b\u8d8a\u3057\u305f\u3053\u3068\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u3002<br \/>\n\u3067\u3082\u904e\u5ea6\u306b\u5fc3\u914d\u3057\u306a\u304f\u3066\u3082\u5927\u4e08\u592b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u30ea\u30f3\u30af\u306e\u5426\u8a8d<\/h2>\n<p><span class=\"b\">Q:<\/span> 301\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u4ecb\u3057\u3066\u30b9\u30d1\u30e0\u30ea\u30f3\u30af\u3092\u5f35\u308b\u30cd\u30ac\u30c6\u30a3\u30d6SEO\u3092\u3084\u3089\u308c\u3066\u3044\u308b\u3002<br \/>\n<span class=\"green\">\u30b9\u30d1\u30e0\u30da\u30fc\u30b8A =(301)=&gt; \u4e2d\u9593\u30da\u30fc\u30b8B =&gt; \u81ea\u793e\u30b5\u30a4\u30c8<\/span><br \/>\n\u3053\u306e\u3068\u304d\u30da\u30fc\u30b8A\u3068\u30da\u30fc\u30b8B\u306e\u3069\u3061\u3089\u3092\u5426\u8a8d\u3059\u308c\u3070\u3044\u3044\u304b\uff1f <\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u30da\u30fc\u30b8A\u3092\u5426\u8a8d\u3059\u308b\u3002\u57fa\u672c\u7684\u306b\u306f\u6700\u521d\u306eURL\u3092\u5bfe\u8c61\u306b\u3059\u308b\u3002<br \/>\n\u305f\u3060\u3057\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u306e\u30ea\u30f3\u30af\u30ec\u30dd\u30fc\u30c8\u3092\u78ba\u8a8d\u3057\u305f\u307b\u3046\u304c\u3044\u3044\uff08\u5916\u90e8\u30ea\u30f3\u30af\u306b\u51fa\u3066\u3044\u308b\u306a\u3089\u30da\u30fc\u30b8B\u3082\u5426\u8a8d\u3057\u305f\u307b\u3046\u304c\u5b89\u5fc3\uff09<\/p><\/blockquote>\n<p><span class=\"b\">Q:<\/span> \u30ea\u30f3\u30af\uff08\u30cf\u30a4\u30d1\u30fc\u30ea\u30f3\u30af\uff09\u3067\u306f\u306a\u304f\u30c6\u30ad\u30b9\u30c8\u3068\u3057\u3066\u3001\u81ea\u793e\u30b5\u30a4\u30c8\u3078\u306eURL\u304c\u30b9\u30d1\u30e0\u30b5\u30a4\u30c8\u306b\u8cbc\u3089\u308c\u3066\u3044\u308b\u3002<br \/>\n\u30ea\u30f3\u30af\u3067\u306f\u306a\u3044\u304c\u3001\u3053\u306e\u5834\u5408\u3067\u3082\u5426\u8a8d\u3057\u305f\u307b\u3046\u304c\u3044\u3044\u306e\u304b\uff1f<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u305d\u306e\u5fc5\u8981\u306f\u306a\u3044\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p>\u3053\u308c\u306f<a href=\"https:\/\/plus.google.com\/118262270209318192071\">\u672d\u5e4c\u306e\u4f0a\u85e4\u30af\u30f3<\/a>\u304b\u3089\u805e\u3044\u3066\u304d\u3066\u307b\u3057\u3044\u3068\u983c\u307e\u308c\u305f\u8cea\u554f\u3067\u3059\uff08\u30cd\u30ac\u30c6\u30a3\u30d6SEO\u306b\u56f0\u3063\u3066\u308b\u307f\u305f\u3044\uff09\u3002<br \/>\n\u3069\u3061\u3089\u306e\u7591\u554f\u3082\u4f0a\u85e4\u30af\u30f3\u81ea\u8eab\u306e\u7d4c\u9a13\u304b\u3089\u5224\u65ad\u3067\u304d\u308b\u3051\u308c\u3069\u3001Google\u304b\u3089\u306e\u78ba\u5b9f\u306a\u60c5\u5831\u3092\u5f97\u305f\u304b\u3063\u305f\u306e\u3067\u3057\u3087\u3046\u306d\u3002<br \/>\n\u540c\u3058\u3088\u3046\u306a\u7591\u554f\u3092\u62b1\u3048\u3066\u3044\u308b\u4eba\u304c\u3044\u305f\u3089\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p class=\"p40-b\">\u4f0a\u85e4\u30af\u30f3\u3001\u826f\u3044\u8cea\u554f\u3092\u3042\u308a\u304c\u3068\u3046\uff01 <\/p>\n<h2>\u30da\u30ca\u30eb\u30c6\u30a3<\/h2>\n<p><span class=\"b\">Q:<\/span> \u30b5\u30a4\u30c8\u5358\u4f4d\u3084\u30da\u30fc\u30b8\u5358\u4f4d\u3067\u9069\u7528\u3055\u308c\u308b\uff08\u30da\u30ca\u30eb\u30c6\u30a3\u7cfb\u306e\uff09\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u3042\u308b\u3051\u3069\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u5358\u4f4d\u3067\u9069\u7528\u3059\u308b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3082\u3042\u308b\uff1f<br \/>\n\u3064\u307e\u308a\u540c\u3058\u30da\u30fc\u30b8\u3067\u3042\u3063\u3066\u3082\u7279\u5b9a\u306e\u30af\u30a8\u30ea\u306b\u5bfe\u3057\u3066\u3060\u3051\u8a55\u4fa1\u3092\u843d\u3068\u3059\u3068\u3044\u3046\u3053\u3068\u3002<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u305f\u3076\u3093\u3042\u308b\u3060\u308d\u3046\u306d\u3002\u4f7f\u3048\u308b\u3082\u306e\u306f\u4f55\u3067\u3082\u4f7f\u3046\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p class=\"p40-b\">\u8208\u5473\u672c\u4f4d\u306e\u8cea\u554f\u3067\u3059\u3002<br \/>\n&#8220;Maybe.&#8221;\u3092\u4f55\u5ea6\u304b\u7e70\u308a\u8fd4\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<h2>\u691c\u7d22\u7d50\u679c\u30bf\u30a4\u30c8\u30eb\u306e\u592a\u5b57\u8868\u793a<\/h2>\n<p><span class=\"b\">Q:<\/span> <a href=\"\/\/www.suzukikenichi.com\/blog\/google-doesnt-bold-keywords-in-title\/\">\u691c\u7d22\u7d50\u679c\u306e\u30bf\u30a4\u30c8\u30eb\u306b\u542b\u307e\u308c\u308b\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u592a\u5b57\u8868\u793a\u3057\u306a\u304f\u306a\u3063\u305f<\/a>\u3088\u3046\u3060\u3051\u308c\u3069\u3001\u7406\u7531\u306f\uff1f<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> UI\uff08\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30a4\u30b9\uff09\u306e\u554f\u984c\u3060\u3002\u5e38\u306bUI\u3092\u6539\u5584\u3057\u3066\u3044\u308b\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p class=\"p40-b\">\u30dc\u30fc\u30eb\u30c9\u306b\u3057\u306a\u3044\u307b\u3046\u304c\u898b\u3084\u3059\u3044\u3068\u5224\u65ad\u3057\u305f\u306e\u3067\u3057\u3087\u3046\u304b\u306d\uff1f<br \/>\n\u5177\u4f53\u7684\u306a\u7406\u7531\u307e\u3067\u306f\u89e6\u308c\u3066\u304f\u308c\u307e\u305b\u3093\u3067\u3057\u305f\uff08\u3055\u307b\u3069\u305f\u3044\u3057\u305f\u554f\u984c\u3067\u306f\u306a\u3044\u306e\u3067\u305d\u308c\u4ee5\u4e0a\u306f\u805e\u304b\u306a\u304b\u3063\u305f\uff09\u3002<\/p>\n<h2>\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/h2>\n<p><span class=\"b\">Q:<\/span> \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u3053\u3068\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u3069\u3046\u3084\u3063\u3066\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u305f\u3061\u306b\u4f1d\u3048\u305f\u3089\u3044\u3044\uff1f<br \/>\n\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u4ee5\u5916\u306b\u306f\u76ee\u306b\u898b\u3048\u308b\u52b9\u679c\u304c\u306a\u3044\u304b\u3089\u5f8c\u56de\u3057\u306b\u306a\u308a\u304c\u3061\u3002<br \/>\n\u30af\u30ed\u30fc\u30eb\u3084\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3001\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u3082\u76f4\u63a5\u5f71\u97ff\u3059\u308b\u3053\u3068\u306f\u306a\u3044\u3057\u2026\u3002<br \/>\n\u3069\u3061\u3089\u304b\u3068\u3044\u3048\u3070\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30e2\u30d0\u30a4\u30eb\u306e\u65b9\u304c\u91cd\u8981\u3060\u3088\u306d\u3002<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u305f\u3057\u304b\u306b\u4f55\u3092\u512a\u5148\u3059\u308b\u304b\u3092\u6c7a\u3081\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u305f\u3081\u306b\u30b5\u30a4\u30c8\u3092\u5927\u6539\u9020\u3059\u308b\u306e\u306f\u96e3\u3057\u3044\u304b\u3082\u3057\u308c\u306a\u3044\u3002\u30b5\u30a4\u30c8\u306e\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u3084CMS\u5909\u66f4\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u306a\u3089\u3084\u308a\u3084\u3059\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u30a8\u30f3\u30b8\u30cb\u30a2\u306b\u3082\u3063\u3068\u30e1\u30ea\u30c3\u30c8\u304c\u51fa\u308b\u3088\u3046\u306b\u4f55\u304b\u958b\u767a\u3057\u3066\u307b\u3057\u3044\u3068\u8981\u671b\u306f\u3067\u304d\u308b\u304c\u3001\u3059\u3050\u306b\u306f\u3067\u304d\u306a\u3044\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p>\u6c17\u4ed8\u3044\u3066\u3044\u308b\u4eba\u306f\u6c17\u4ed8\u3044\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u50d5\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u4fe1\u8005\u3067\u3059\u3002\uff08\u7b11\uff09<br \/>\n\u305f\u3060\u5b9f\u969b\u554f\u984c\u3068\u3057\u3066\u3001\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3092\u9664\u3051\u3070\u3001\u624b\u9593\u3072\u307e\u3092\u304b\u3051\u3066\u5b9f\u88c5\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3092\u4eab\u53d7\u3067\u304d\u308b\u30b5\u30a4\u30c8\u304c\u305d\u3093\u306a\u306b\u591a\u304f\u306a\u3044\u3053\u3068\u3082\u7406\u89e3\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u6709\u76ca\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3084\u30e2\u30d0\u30a4\u30eb\u5bfe\u5fdc\u306e\u307b\u3046\u304c\u3001\u305a\u3063\u3068\u512a\u5148\u5ea6\u304c\u9ad8\u3044\u3053\u3068\u306f\u78ba\u304b\u3067\u3059\u3002<\/p>\n<p>\u3067\u3082\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3068\u3057\u3066\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u3082\u3063\u3068\u3082\u3063\u3068\u5229\u7528\u3057\u3066\u307b\u3057\u3044\u3068\u671b\u3093\u3067\u3044\u307e\u3059\u3002<br \/>\nschema.org\u3092\u7acb\u3061\u4e0a\u3052\u305f<a href=\"\/\/www.suzukikenichi.com\/blog\/past-present-and-future-of-schema-org\/\">R.V. Guha\u6c0f\u306e\u8a71<\/a>\u3092\u805e\u3044\u3066\u3082\u305d\u3046\u611f\u3058\u308b\u3057\u3001\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u3082\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u7d39\u4ecb\u3059\u308b\u30bb\u30c3\u30b7\u30e7\u30f3\u3092SMX Milan\u3067\u306f\u6301\u3061\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p40-b\">\u3082\u3057\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u304c<a href=\"\/\/www.suzukikenichi.com\/blog\/google-sitelinks-search-box\/\">\u30b5\u30a4\u30c8\u30ea\u30f3\u30af\u691c\u7d22\u30dc\u30c3\u30af\u30b9<\/a>\u3084<a href=\"\/\/www.suzukikenichi.com\/blog\/google-support-for-the-schema-org-markup-for-organization-logos\/\">\u7d44\u7e54\u306e\u30ed\u30b4<\/a>\u306e\u3088\u3046\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u4ee5\u5916\u3067\u3082\u5229\u70b9\u304c\u3042\u308a\u305d\u3046\u306a\u3089\u3001\u305d\u308c\u3089\u3060\u3051\u3067\u3082\u8a2d\u5b9a\u3057\u3066\u304a\u304d\u305f\u3044\u3067\u3059\u306d\u3002<\/p>\n<h2>\u753b\u50cf\u306e\u6700\u9069\u5316<\/h2>\n<p><span class=\"b\">Q:<\/span> Googlebot\u306b\u753b\u50cf\u3092\u7406\u89e3\u3055\u305b\u308b\u306b\u306f\u3001alt\u5c5e\u6027\u3084\u753b\u50cf\u306e\u30ad\u30e3\u30d7\u30b7\u30e7\u30f3\u306e\u3088\u3046\u306b\u30c6\u30ad\u30b9\u30c8\u60c5\u5831\u304c\u5927\u5207\u3060\u3002<br \/>\n\u52a0\u3048\u3066\u3001<a href=\"http:\/\/schema.org\/ImageObject\">schema.org\u306eImageObject<\/a>\u3067\u306e\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3082\u5f79\u306b\u7acb\u3064\u3060\u308d\u3046\u304b\uff1f<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u5fc5\u305a\u3057\u3082\u5fc5\u8981\u3067\u306f\u306a\u3044\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p class=\"p40-b\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u4fe1\u8005\u306e\u65b9\u306f\u3001\u753b\u50cf\u6700\u9069\u5316\u306e\u305f\u3081\u306bschema.org\u3082\u5b9f\u88c5\u3057\u307e\u3057\u3087\u3046\u3002w<\/p>\n<h2>Author Rank<\/h2>\n<p><span class=\"b\">Q:<\/span> \u8457\u8005\u60c5\u5831\u3092\u5ec3\u6b62\u3057\u3066\u3082\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u8457\u8005\u306e\u6a29\u5a01\u6027\u3092\u8a55\u4fa1\u3059\u308b\u4ed5\u7d44\u307f\u3092\u6a21\u7d22\u3057\u7d9a\u3051\u3066\u3044\u304f\u3068\u8a00\u3063\u3066\u3044\u305f\u3051\u308c\u3069\u3001\u305d\u306e\u5f8c\u3069\u3046\u306a\u3063\u3066\u308b\uff1f<\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u9032\u5c55\u306a\u3057\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p><a href=\"\/\/www.suzukikenichi.com\/blog\/google-authorship-program-is-discontinued-completely\/\">\u8457\u8005\u60c5\u5831\u30d7\u30ed\u30b0\u30e9\u30e0\u304c\u5ec3\u6b62<\/a>\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\n\u3057\u304b\u3057\u30b3\u30f3\u30c6\u30f3\u30c4\u8457\u8005\u306e\u6a29\u5a01\u6027\u3084\u4fe1\u983c\u5ea6\u3001\u3044\u308f\u3086\u308bAuthor Rank\uff08\u30aa\u30fc\u30b5\u30fc\u30e9\u30f3\u30af\uff09\u3092\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u306b\u7d44\u307f\u8fbc\u3081\u308b\u304b\u3069\u3046\u304b\u306e\u53d6\u308a\u7d44\u307f\u306f\u7d99\u7d9a\u3059\u308b\u3068\u306e\u3053\u3068\u3067\u3057\u305f\u3002<\/p>\n<p class=\"p40-b\">\u3067\u3082\u5c11\u306a\u304f\u3068\u3082\u5916\u90e8\u306e\u4eba\u9593\u306b\u8a00\u3048\u308b\u3088\u3046\u306a\u9032\u5c55\u306f\u3001\u4eca\u306f\u306a\u3055\u305d\u3046\u3067\u3059\u3002<\/p>\n<h2>\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306e\u30ab\u30a6\u30f3\u30c8<\/h2>\n<p><span class=\"b\">Q:<\/span> Twitter\u3084Facebook\u306a\u3069\u30bd\u30fc\u30b7\u30e3\u30eb\u3067\u306e\u5171\u6709\u3092\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b0\u30ca\u30eb\u306b\u3057\u3066\u3044\u306a\u3044\u306e\u306f\u77e5\u3063\u3066\u3044\u308b\u3051\u3069\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306e\u6570\u5b57\u3063\u3066Googlebot\u306f\u898b\u3048\u3066\u308b\u306e\uff1f<br \/>\n<a href=\"\/\/www.suzukikenichi.com\/blog\/fetch-as-google-can-render-your-webpages-now\/\">Fetch as Google\u306e\u30ec\u30f3\u30c0\u30ea\u30f3\u30b0<\/a>\u3067\u306f\u898b\u3048\u3066\u308b\u307f\u305f\u3044\u3060\u3051\u3069\uff08\u3068\u8a00\u3063\u3066\u3001\u4e0b\u306e\u7d50\u679c\u3092\u898b\u305b\u308b\uff09<\/p>\n<p><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/social-counts.png\" alt=\"Fetch as Google\u306e\u30ec\u30f3\u30c0\u30ea\u30f3\u30b0\u7d50\u679c\" \/><\/p>\n<blockquote><p><span class=\"b\">A:<\/span> \u898b\u3048\u3066\u308b\u307f\u305f\u3044\u3060\u306d\u3002\u3067\u3082\u3059\u3079\u3066\u3067\u306f\u306a\u3044\u306f\u305a\u3060\u3002<\/p><\/blockquote>\n<h3>[\u9234\u6728\u30e1\u30e2]<\/h3>\n<p>\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306f\u4e00\u822c\u7684\u306bJavaScript\u3067\u4f5c\u3089\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4eca\u306e<a href=\"\/\/www.suzukikenichi.com\/blog\/google-improves-its-ability-to-understand-javascript\/\">Googlebot\u306fJavaScript\u3092\u5b9f\u884c<\/a>\u3067\u304d\u307e\u3059\u3002<br \/>\n\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306e\u30ab\u30a6\u30f3\u30c8\u3082\u7406\u89e3\u3067\u304d\u3066\u3044\u305d\u3046\u3067\u3059\u306d\u3002<\/p>\n<p>\u3067\u3059\u304c\u3001<strong>\u30ab\u30a6\u30f3\u30c8\u306f\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u306b\u306f\u3057\u3066\u3044\u306a\u3044<\/strong>\u3053\u3068\u3082\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u306f\u660e\u8a00\u3057\u3066\u3044\u307e\u3057\u305f\uff08\u30dc\u30bf\u30f3\u306e\u30ab\u30a6\u30f3\u30c8\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u5171\u6709\u3082\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u306b\u3057\u3066\u3044\u306a\u3044\uff09\u3002<\/p>\n<p>\u5927\u304d\u306a\u7406\u7531\u306e1\u3064\u306f\u3001\u305d\u306e\u80cc\u5f8c\u306b\u3042\u308b\u610f\u56f3\u304c\u4e0d\u660e\u3060\u304b\u3089\u3067\u3059\u3002<br \/>\n\u7d20\u6674\u3089\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3060\u304b\u3089\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u305f\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<br \/>\n\u8a18\u4e8b\u3092\u66f8\u3044\u305f\u306e\u304c\u53cb\u3060\u3061\u3067\u300c\u8aad\u3093\u3060\u3088\u300d\u3068\u5358\u306b\u77e5\u3089\u305b\u308b\u305f\u3081\u306b\u62bc\u3057\u305f\u306e\u304b\u3082\u3057\u308c\u306a\u3044\u3057\u3001\u300c\u3044\u3044\u306d\uff01\u3057\u3088\u3046\u300d\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u305d\u306e\u30b5\u30a4\u30c8\u304c\u958b\u50ac\u3057\u3066\u3044\u305f\u306e\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p class=\"p60-b\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306e\u6570\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u95a2\u9023\u6027\u3084\u54c1\u8cea\u3001\u4eba\u6c17\u5ea6\u3092\u5fc5\u305a\u3057\u3082\u6b63\u3057\u304f\u53cd\u6620\u3057\u3066\u3044\u307e\u305b\u3093\u3002<br \/>\n\u3057\u305f\u304c\u3063\u3066\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u3068\u3057\u3066\u306f\u4f7f\u3044\u3065\u3089\u3044\u306e\u3067\u3059\u3002<\/p>\n<p>\u4ee5\u4e0a\u3067\u3059\u3002<\/p>\n<p>\u305f\u304f\u3055\u3093\u306e\u8cea\u554f\u306b\u4e01\u5be7\u306b\u7b54\u3048\u3066\u304f\u308c\u305f\u3001\u30b8\u30e7\u30f3\u306b\u611f\u8b1d\u3057\u307e\u3059\u3002<br \/>\n\u3053\u3046\u3057\u3066\u6d77\u5916\u306eGoogle\u306e\u3072\u3068\u3068\u76f4\u63a5\u8a71\u305b\u308b\u306e\u304c\u3001\u50d5\u306e\u306a\u304b\u3067\u306f\u3001\u30ab\u30f3\u30d5\u30a1\u30ec\u30f3\u30b9\u306b\u53c2\u52a0\u3059\u308b\u3044\u3061\u3070\u3093\u306e\u697d\u3057\u307f\u3067\u3059\u3002<\/p>\n<p class=\"p40-t\">\u3061\u306a\u307f\u306b\u3001SMX Milan\u306f\u30a4\u30bf\u30ea\u30a2\u306a\u3060\u3051\u3042\u3063\u3066\u3001\u4f11\u61a9\u6642\u9593\u306e\u98f2\u307f\u7269\u306e\u30b3\u30fc\u30d2\u30fc\u306f\u30a8\u30b9\u30d7\u30ec\u30c3\u30bd\u3067\u3059\u3002<br \/>\n\u3057\u304b\u3082\u30a8\u30b9\u30d7\u30ec\u30c3\u30bd\u30de\u30b7\u30fc\u30f3\u3092\u4f7f\u3063\u3066\u81ea\u5206\u3067\u5165\u308c\u307e\u3059\u3002<\/p>\n<p>\u30b8\u30e7\u30f3\u66f0\u304f\u3001\u300c\u3069\u306e\u30ab\u30f3\u30d5\u30a1\u30ec\u30f3\u30b9\u3082\u3053\u3093\u306a\u3075\u3046\u306b\u30a8\u30b9\u30d7\u30ec\u30c3\u30bd\u30de\u30b7\u30fc\u30f3\u3092\u7528\u610f\u3059\u3079\u304d\u3060\u300d\u3060\u305d\u3046\u3067\u3059\u3002<\/p>\n<div class=\"g-post\" data-href=\"https:\/\/plus.google.com\/113006028898915385825\/posts\/JtLfJigMTkW\"><\/div>\n<p class=\"p40-t\">\u30b8\u30e7\u30f3\u3082\u6c17\u306b\u5165\u3063\u3066\u3044\u305f\u307f\u305f\u3044\u3067\u3059\u306d\u3002<\/p>\n<p>\u50d5\u306f\u30a8\u30b9\u30d7\u30ec\u30c3\u30bd\u306a\u3093\u30661\u5e74\u306b1\u5ea6\u98f2\u3080\u304b\u98f2\u307e\u306a\u3044\u304b\u3067\u3059\u304c\u3001\u3053\u3053\u3067\u306f1\u65e5\u306b5\u30016\u676f\u98f2\u3093\u3067\u3044\u307e\u3057\u305f\u3002<br \/>\n\u521d\u4f53\u9a13\u3060\u3063\u305f\u30a8\u30b9\u30d7\u30ec\u30c3\u30bd\u30de\u30b7\u30fc\u30f3\u3082\u4e0a\u624b\u306b\u4f7f\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\uff08\u7b11\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SMX Milan 2014\u3067\u805e\u3044\u3066\u304d\u305f\u8cea\u554f\u3068\u305d\u306e\u56de\u7b54\u3092\u30b7\u30a7\u30a2\u3059\u308b\u8a18\u4e8b\u306e2\u3064\u76ee\u3002\u300c\u30bd\u30d5\u30c8404\u306e\u691c\u51fa\u65b9\u6cd5\u306e\u5909\u66f4\u300d\u3084\u300c\u30cd\u30ac\u30c6\u30a3\u30d6SEO\u5bfe\u7b56\u306e\u30ea\u30f3\u30af\u5426\u8a8d\u30c4\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\u300d\u300c\u30bd\u30fc\u30b7\u30e3\u30eb\u30dc\u30bf\u30f3\u306e\u30ab\u30a6\u30f3\u30c8\u306f\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u306b\u3057\u3066\u3044\u306a\u3044\u300d\u306a\u3069<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,930],"tags":[426,793,1013,1173,1371],"class_list":["post-7754","post","type-post","status-publish","format-standard","category-google-seo","category-conferences","tag-smx","tag-soft-404","tag-disavow-links","tag-smx-milan-2014","tag-smx-milan"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/7754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=7754"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/7754\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=7754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=7754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=7754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}