{"id":7350,"date":"2014-02-06T06:00:21","date_gmt":"2014-02-05T21:00:21","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=7350"},"modified":"2014-02-06T05:50:53","modified_gmt":"2014-02-05T20:50:53","slug":"why-doesnt-my-rich-snippets-appear","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/why-doesnt-my-rich-snippets-appear\/","title":{"rendered":"Google\u306e\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u6761\u4ef6\uff08\u54c1\u8cea\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u9055\u53cd\u306b\u306f\u624b\u52d5\u5bfe\u5fdc\u3042\u308a\uff09"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u5bfe\u8c61: \u4e2d\u7d1a]<\/p>\n<p><span class=\"right\"><img decoding=\"async\" itemprop=\"image\" src=\"\/\/www.suzukikenichi.com\/images\/googlemap-richsnippets.png\" alt=\"Google\u30de\u30c3\u30d7\u306e\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\" \/><\/span><br \/>\nschema.org\u3084microdata\u306a\u3069\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u6b63\u3057\u304f\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3067\u304d\u3066\u3044\u308c\u3070\u3001Google\u306e\u691c\u7d22\u7d50\u679c\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3092\u8868\u793a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u6628\u5e7410\u6708\u306ePubCon Las Vegas\u3067Google\u306eMatt Cutts\uff08\u30de\u30c3\u30c8\u30fb\u30ab\u30c3\u30c4\uff09\u6c0f\u306f\u3001\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u8868\u793a\u6761\u4ef6\u306b\u30b5\u30a4\u30c8\u306e\u8cea\u3082\u52a0\u5473\u3059\u308b\u3088\u3046\u306b\u3057\u3001\u7d50\u679c\u3068\u3057\u3066\u9069\u7528\u3055\u308c\u308b\u30da\u30fc\u30b8\u304c<a href=\"\/\/www.suzukikenichi.com\/blog\/matt-catts-talks-about-present-and-future-of-search-at-pubcon-las-vegas-2013\/#richsnippets\">\u6e1b\u308b\u3060\u308d\u3046\u3068\u4e88\u544a<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u6761\u4ef6\u304c\u53b3\u3057\u304f\u306a\u3063\u305f\u51e6\u7f6e\u306f\u3059\u3067\u306b\u5b9f\u884c\u3055\u308c\u3066\u3044\u308b\u3068\u601d\u308f\u308c\u307e\u3059\u3002<br \/>\n\u300c\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306b\u9593\u9055\u3044\u304c\u306a\u3044\u306e\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u300d\u3001\u300c\u69cb\u6210\u306f\u4f55\u3082\u5909\u3048\u3066\u3044\u306a\u3044\u306e\u306b\u3053\u308c\u307e\u3067\u8868\u793a\u3055\u308c\u3066\u3044\u305f\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u7a81\u7136\u6d88\u3048\u305f\u300d\u3001\u3053\u3046\u3044\u3063\u305f\u30b1\u30fc\u30b9\u304c\u767a\u751f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"p60-b\">\u305d\u3053\u3067Google\u306e\u691c\u7d22\u7d50\u679c\u306b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u6761\u4ef6\u3092\u3053\u306e\u8a18\u4e8b\u3067\u306f\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<h2>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u6761\u4ef6<\/h2>\n<p>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u8868\u793a\u306b\u95a2\u4fc2\u3059\u308b\u4e3b\u306a\u6761\u4ef6\u306f\u6b21\u306e3\u3064\u3067\u3059\u3002<\/p>\n<ul class=\"p20-b\">\n<li>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u54c1\u8cea\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u305d\u3063\u3066\u3044\u308b\u3053\u3068<\/li>\n<li>\u30af\u30a8\u30ea\u3068\u306e\u95a2\u9023\u6027<\/li>\n<li>\u30af\u30aa\u30ea\u30c6\u30a3<\/li>\n<\/ul>\n<h3>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u54c1\u8cea\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u305d\u3063\u3066\u3044\u308b\u3053\u3068<\/h3>\n<p>Google\u304c\u5b9a\u3081\u308b<a href=\"https:\/\/support.google.com\/webmasters\/answer\/2722261?hl=ja\">\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u54c1\u8cea\u306b\u95a2\u3059\u308b\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a>\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u6761\u4ef6\u306e1\u3064\u3067\u3059\u3002<\/p>\n<blockquote><p>\n<strong>\u54c1\u8cea\u306b\u95a2\u3059\u308b\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/strong><\/p>\n<p>\u30ea\u30c3\u30c1 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class=\"p40-b\"><a href=\"\/\/www.suzukikenichi.com\/blog\/rich-snippet-testing-tool-revamped-and-changed-to-structured-data-testing-tool\/\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb<\/a>\u3067\u6b63\u5e38\u306b\u8868\u793a\u304c\u78ba\u8a8d\u3067\u304d\u3066\u3082\u3001\u5b9f\u969b\u306e\u691c\u7d22\u7d50\u679c\u306b\u51fa\u306a\u3044\u72b6\u6cc1\u306f\u304a\u304a\u3044\u306b\u3042\u308a\u3048\u307e\u3059\u3002<\/p>\n<h2>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u305f\u3081<\/h2>\n<p>\u300c\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3092\u898b\u305b\u308b\u3053\u3068\u304c\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u306e\u5f79\u306b\u7acb\u3064\u304b\u3069\u3046\u304b\u3001\u9069\u5207\u304b\u3069\u3046\u304b\u300d\u304c\u691c\u7d22\u7d50\u679c\u3067\u306e\u5b9f\u969b\u306e\u8868\u793a\u306b\u5927\u304d\u304f\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306b\u95a2\u3059\u308b\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306e\u5192\u982d\u3067\u6b21\u306e\u3088\u3046\u306bGoogle\u306f\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote><p>\u30ea\u30c3\u30c1 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href=\"https:\/\/productforums.google.com\/forum\/#!msg\/webmasters\/xfRvnaiNZ_Q\/GkWe3aa-yE4J\">\u82f1\u8a9e\u7248\u306e\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u30d8\u30eb\u30d7\u30d5\u30a9\u30fc\u30e9\u30e0<\/a>\u3067\u5831\u544a\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>Spammy structured markup<\/p>\n<p>Markup on some pages on this site appears to use techniques such as marking up content that is invisible to users, marking up irrelevant or misleading content, and\/or other manipulative behavior that violates Google&#8217;s Rich Snippet Quality 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