{"id":6462,"date":"2012-04-26T06:15:36","date_gmt":"2012-04-25T21:15:36","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=6462"},"modified":"2013-05-16T03:52:36","modified_gmt":"2013-05-15T18:52:36","slug":"google-webspam-algorithm-update","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-webspam-algorithm-update\/","title":{"rendered":"Google\u3001\u300c\u30da\u30f3\u30ae\u30f3\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u300d\u3092\u5b9f\u884c\u3002\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\/SEO\u30b9\u30d1\u30e0\u5bfe\u7b56\u3092\u3055\u3089\u306b\u5f37\u5316"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u5bfe\u8c61: \u5168\u54e1]<\/p>\n<p><span class=\"right\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/penguin.jpg\" alt=\"\u30da\u30f3\u30ae\u30f3\" \/><\/span><\/p>\n<p>\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u3092\u6392\u9664\u3057\u8cea\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6301\u3063\u305f\u30b5\u30a4\u30c8\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3092Google\u306f\u30a2\u30ca\u30a6\u30f3\u30b9\u3057\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li><a href=\"http:\/\/insidesearch.blogspot.jp\/2012\/04\/another-step-to-reward-high-quality.html\">Another step to reward high-quality sites &#8211; Inside Search<\/a><\/li>\n<li><a href=\"http:\/\/googlewebmastercentral-ja.blogspot.jp\/2012\/04\/blog-post_25.html\">Google \u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u516c\u5f0f\u30d6\u30ed\u30b0: \u826f\u8cea\u306a\u30b5\u30a4\u30c8\u3092\u3088\u308a\u9ad8\u304f\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b<\/a> \u203b\u65e5\u672c\u8a9e\u3067\u306e\u6284\u8a33<\/li>\n<\/ul>\n<p><a href=\"http:\/\/searchengineland.com\/google-launches-update-targeting-webspam-in-search-results-119295\">Search Engine Land<\/a>\u306b\u3088\u308c\u3070\u3001<strong>\u300cWebspam Algorithm Update\uff08\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u300d<\/strong>\u3068Google\u3067\u306f\u547c\u3093\u3067\u3044\u308b\u3068\u306e\u3053\u3068\u3067\u3059\u3002<br \/>\n\u203b\u9234\u6728\u6ce8: <a href=\"\/\/www.suzukikenichi.com\/blog\/matt-cutts-says-google-will-penalize-over-optimization\/\">\u904e\u5270SEO\u306b\u5bfe\u51e6\u3059\u308b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4<\/a>\u306b\u306f\u8a72\u5f53\u3057\u306a\u3044\u3068\u306e\u3053\u3068\u3002<br \/>\n\u3010UPDATE\u3011\u300c<strong>Penguin Update (\u30da\u30f3\u30ae\u30f3\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8)<\/strong>\u300d\u3068\u3044\u3046\u516c\u5f0f\u540d\u79f0\u3092Google\u306f\u4ed8\u3051\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p40-t\">\u300c\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u300d\u306f\u3001\u50d5\u305f\u3061\u306e\u9593\u3067\u306f\u300cSEO\u30b9\u30d1\u30e0\u300d\u3084\u300c\u30d6\u30e9\u30c3\u30af\u30cf\u30c3\u30c8SEO\u300d\u3068\u8a00\u3063\u305f\u307b\u3046\u304c\u99b4\u67d3\u307f\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>Google\u304c\u5b9a\u3081\u308b<a href=\"http:\/\/support.google.com\/webmasters\/bin\/answer.py?hl=ja&#038;answer=35769#3\">\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a>\u306b\u9055\u53cd\u3057\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u4e0d\u6b63\u306b\u4e0a\u3052\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u9699\u3092\u7a81\u3044\u305f\u308a\u88cf\u6280\u7684\u306a\u624b\u6cd5\u3092\u4f7f\u3044\u672c\u6765\u3042\u308b\u3079\u304d\u9806\u4f4d\u3088\u308a\u3082\u9ad8\u3044\u9806\u4f4d\u306b\u7121\u7406\u3084\u308a\u62bc\u3057\u4e0a\u3052\u308b\u884c\u3044\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u6b21\u306e\u3088\u3046\u306a\u884c\u70ba\u3067\u3059\u3002<\/p>\n<ol>\n<li>\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a70\u3081\u8fbc\u307f<\/li>\n<li>\u30ea\u30f3\u30af\u30d7\u30ed\u30b0\u30e9\u30e0\u3078\u306e\u53c2\u52a0\n<ul>\n<li>PageRank \u306e\u64cd\u4f5c\u3092\u610f\u56f3\u3057\u305f\u30ea\u30f3\u30af<\/li>\n<li>\u30a6\u30a7\u30d6 \u30b9\u30d1\u30de\u30fc\u3084\u4e0d\u6b63\u306a\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u30ea\u30f3\u30af<\/li>\n<li>\u904e\u5270\u306a\u76f8\u4e92\u30ea\u30f3\u30af\u3084\u30ea\u30f3\u30af\u4ea4\u63db<\/li>\n<li>PageRank \u3092\u8ee2\u9001\u3059\u308b\u30ea\u30f3\u30af\u306e\u58f2\u8cb7<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p>1\u3064\u3081\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a70\u3081\u8fbc\u307f\u306f\u53e4\u5178\u7684\u306a\u624b\u6cd5\u3067\u4eca\u3069\u304d\u3068\u601d\u308f\u306a\u304f\u3082\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u3053\u306e\u524d\u53d6\u308a\u4e0a\u3052\u305f<a href=\"\/\/www.suzukikenichi.com\/blog\/webpages-stuffed-with-phone-numbers-violates-guidlines\/\">\u96fb\u8a71\u756a\u53f7\u7f85\u5217\u30b9\u30d1\u30e0<\/a>\u306e\u3088\u3046\u306b\u7a00\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5927\u91cf\u306b\u8a70\u3081\u8fbc\u3080\u624b\u6cd5\u306f\u4f9d\u7136\u3068\u3057\u3066\u60aa\u7528\u3067\u304d\u305d\u3046\u3067\u3057\u305f\u3002<\/p>\n<p>2\u3064\u3081\u306e\u30ea\u30f3\u30af\u306b\u95a2\u3057\u3066\u306f\u3001\u591a\u304f\u306e\u4eba\u304c\u3053\u308c\u304cSEO\u3060\u3068\u52d8\u9055\u3044\u3057\u3066\u3044\u308b\u4e0d\u6b63\u3067\u3059\u306d\u3002<br \/>\n\u6709\u6599\u30ea\u30f3\u30af\u306f\u3082\u3061\u308d\u3093\u306e\u3053\u3068\u3001\u81ea\u4f5c\u81ea\u6f14\u30ea\u30f3\u30af\u3084\u4fa1\u5024\u306e\u306a\u3044\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u3078\u306e\u767b\u9332\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5f79\u306b\u7acb\u305f\u306a\u3044\u76f8\u4e92\u30ea\u30f3\u30af\u306a\u3069\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u884c\u3063\u305f\u30ea\u30f3\u30af\u96c6\u3081\u306f\u3059\u3079\u3066\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n<p class=\"p40-t\">\u7c73\u56fd\u7248\u516c\u5f0f\u30d6\u30ed\u30b0\u3067\u306f\u3001\u300c\u3053\u3053\u6570\u65e5\u4e2d\u306b\u958b\u59cb\u3057\u3066\u3044\u304f(In the next few days, we\u2019re launching\u2026)\u300d\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u3059\u3067\u306b\u5909\u52d5\u306f\u59cb\u307e\u3063\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002\n<\/p>\n<ul>\n<li><a href=\"http:\/\/www.webmasterworld.com\/google\/4435785-18-30.htm\">Google Updates and SERP Changes &#8211; Apr 2012<\/a><\/li>\n<li><a href=\"http:\/\/www.webmasterworld.com\/google\/4444830.htm\">Google Launches Update Targeting Spam&#8230; Again?<\/a><\/li>\n<li><a href=\"http:\/\/trafficplanet.com\/topic\/2466-google-just-announced-new-algorithm-changes-to-come-in-next-few-days-targeting-keyword-stuffing-and-spun-content\/\">Google just announced new algorithm changes to come in next few days, targeting keyword stuffing and spun content<\/a><\/li>\n<\/ul>\n<p>\u4eca\u56de\u306e\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u6355\u7372\u3055\u308c\u305f\u3068\u601d\u308f\u308c\u308b\u30b5\u30a4\u30c8\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u63a8\u79fb\u30b0\u30e9\u30d5\u3067\u3059\u3002<br \/>\n\u3010UPDATE\u3011\u3053\u308c\u306f\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u3082\u306e\u3067\u306f\u306a\u304f4\/19\u306b\u5b9f\u884c\u3055\u308c\u305f\u30d1\u30f3\u30c0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u66f4\u65b0\u306b\u3088\u308b\u5909\u52d5\u306e\u3088\u3046\u3067\u3059\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update1.png\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update1-1.png\" alt=\"\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3067\u9806\u4f4d\u3092\u4e0b\u3052\u305f\u30b5\u30a4\u30c8\" \/><\/a><\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update2.png\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update2-1.png\" alt=\"\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3067\u9806\u4f4d\u3092\u4e0b\u3052\u305f\u30b5\u30a4\u30c8\" \/><\/a><\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update3.png\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/webspam-algorithm-update3-1.png\" alt=\"\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3067\u9806\u4f4d\u3092\u4e0b\u3052\u305f\u30b5\u30a4\u30c8\" \/><\/a><\/p>\n<p>\u7a81\u7136\u30b9\u30c8\u30f3\u3068\u843d\u3061\u3066\u308b\u306e\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u306f\u65e5\u672c\u3092\u542b\u3080\u5168\u8a00\u8a9e\u3067\u3044\u3063\u305b\u3044\u306b\u5c0e\u5165\u3055\u308c\u307e\u3059\u3002<br \/>\n\u65e5\u672c\u8a9e\u30b5\u30a4\u30c8\u3067\u3082\u52d5\u304d\u304c\u89b3\u5bdf\u3055\u308c\u3066\u3044\u308b\u306f\u305a\u3067\u3059\uff08\u60c5\u5831\u63d0\u4f9b\u3057\u3066\u304f\u3060\u3055\u3044\uff09\u3002<\/p>\n<p>\u691c\u7d22\u7d50\u679c\u306b\u53ca\u307c\u3059\u5f71\u97ff\u306f\u3001\u4e00\u822c\u7684\u306a\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u304c\u6c17\u4ed8\u304f\u304b\u3082\u3057\u308c\u306a\u3044\u5909\u5316\u3068\u3057\u3066\u82f1\u8a9e\u306e\u691c\u7d22\u3067\u306f3.1%\u7a0b\u5ea6\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30c9\u30a4\u30c4\u8a9e\u3068\u4e2d\u56fd\u8a9e\u3001\u30a2\u30e9\u30d3\u30a2\u8a9e\u3067\u306f\u7d043%\u3067\u3059\u3002<br \/>\n\u30b9\u30d1\u30e0\u306e\u5272\u5408\u304c\u591a\u3044\u8a00\u8a9e\u3001\u305f\u3068\u3048\u3070\u30dd\u30fc\u30e9\u30f3\u30c9\u8a9e\u3067\u306f\u5909\u5316\u7387\u306f\u3082\u3063\u3068\u9ad8\u304f\u306a\u308a5%\u307b\u3069\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u65e5\u672c\u306f\u3069\u3046\u3067\u3057\u3087\u3046\uff1f<br \/>\n3\u301c5%\u306e\u9593\u3068\u60f3\u5b9a\u3059\u308b\u306e\u304c\u7121\u96e3\u3067\u3059\u304b\u306d\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/blog\/google-farmer-update\/\">\u521d\u4ee3\u306e\u30d1\u30f3\u30c0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/a>\u304c11.8%\u3060\u3063\u305f\u3053\u3068\u3092\u8003\u3048\u308b\u3068\u5909\u52d5\u898f\u6a21\u306f\u5c0f\u3055\u304f\u611f\u3058\u3089\u308c\u307e\u3059\u304c\u3001<a href=\"\/\/www.suzukikenichi.com\/blog\/over-1-billion-searches-daily-450-billion-unique-queries\/\">Google\u5168\u4f53\u306e\u691c\u7d22\u6570<\/a>\u304b\u3089\u3059\u308b\u30683%\u3068\u3044\u3046\u6570\u5b57\u306f\u6bd4\u8f03\u7684\u5927\u304d\u306a\u5165\u308c\u66ff\u308f\u308a\u304c\u767a\u751f\u3059\u308b\u3068\u4e88\u6e2c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"p40-t\">\u3069\u3093\u306a\u30b5\u30a4\u30c8\u304c\u9806\u4f4d\u3092\u4e0b\u3052\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p><a href=\"http:\/\/blog.searchmetrics.com\/us\/2012\/04\/25\/google-bad-seo-update-a-first-earthquake-on-the-short-head\/\">Searchmetrics<\/a>\u304c\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u8ca0\u3051\u7d44\u3068\u52dd\u3061\u7d44\u3092\u72ec\u81ea\u306b\u8abf\u3079\u3042\u3052\u307e\u3057\u305f\u3002<\/p>\n<p><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/searchmetrics.png\" alt=\"\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u30fb\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u30fb\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u8ca0\u3051\u7d44\u3068\u52dd\u3061\u7d44\" \/><\/p>\n<p>\u3053\u306e\u8abf\u67fb\u7d50\u679c\u306b\u3088\u308b\u3068\u6b21\u306e\u3088\u3046\u306a\u30bf\u30a4\u30d7\u306e\u30b5\u30a4\u30c8\u304c\u691c\u7d22\u7d50\u679c\u3067\u306e\u767a\u898b\u5ea6\u3092\u5931\u3063\u3066\u3044\u308b\u305d\u3046\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u5927\u304d\u306a\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u304b\u3089\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5927\u91cf\u306b\u751f\u6210\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8<\/li>\n<li>\u30cb\u30e5\u30fc\u30b9\u7cfb\u30dd\u30fc\u30bf\u30eb\u3084\u30d5\u30a3\u30fc\u30c9\u306b\u3088\u308b\u8a18\u4e8b\u914d\u4fe1\u30b5\u30a4\u30c8\u3001\u975e\u5e38\u306b\u983b\u7e41\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u516c\u958b\u3059\u308b\u4e00\u65b9\u3067\u540c\u3058\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u591a\u3044\u3082\u306e\u3002<\/li>\n<li>\u578b\u306b\u306f\u307e\u3063\u305f\u30b5\u30a4\u30c8\u3001\u81ea\u52d5\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u305f\u308a\u4f7f\u3044\u56de\u3057\u3057\u305f\u308a\u3001\u4ed6\u4eba\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30b3\u30d4\u30fc\u3057\u305f\u308a\u90e8\u5206\u7684\u306b\u4f5c\u308a\u76f4\u3057\u305f\u3060\u3051\u306e\u3082\u306e\u3002<\/li>\n<\/ul>\n<p class=\"p40-t\">\u65e5\u672c\u7248\u516c\u5f0f\u30d6\u30ed\u30b0\u306e\u7ffb\u8a33\u8a18\u4e8b\u306f\u5168\u8a33\u3067\u306f\u306a\u304f\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u82f1\u8a9e\u7248\u306e\u90e8\u5206\u8a33\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30aa\u30ea\u30b8\u30ca\u30eb\u8a18\u4e8b\u3067\u306f\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u306e\u4f8b\u304c\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>1\u3064\u306f\u8ab0\u304c\u3069\u3046\u898b\u3066\u3082\u30b9\u30d1\u30e0\u3068\u5206\u304b\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u8a70\u3081\u8fbc\u307f\u30bf\u30a4\u30d7\u3067\u3059\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/keyword-stuffing.png\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/keyword-stuffing2.png\" alt=\"\u30ad\u30fc\u30ef\u30fc\u30c9\u30b9\u30bf\u30c3\u30d5\u30a3\u30f3\u30b0\" \/><\/a><\/p>\n<p>\u3053\u3061\u3089\u306f\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\u306e\u4f8b\u3067\u3059\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/link-spam.png\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/link-spam2.png\" alt=\"\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\" \/><\/a><\/p>\n<p>SEO\u306b\u8a73\u3057\u3044\u4eba\u9593\u304c\u898b\u308c\u3070\u3059\u3050\u306b\u4e0d\u6b63\u306a\u30ea\u30f3\u30af\u3060\u3068\u898b\u7834\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001\u4e00\u898b\u3059\u308b\u3068\u4f55\u3082\u602a\u3057\u3044\u3068\u3053\u308d\u306f\u611f\u3058\u3089\u308c\u306a\u3044\u666e\u901a\u306e\u8a18\u4e8b\u3067\u3059\u3002<br \/>\nSEO\u306e\u3053\u3068\u306a\u3069\u77e5\u3089\u306a\u3044\u4eba\u306f\u3001\u9055\u548c\u611f\u3092\u611f\u3058\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u4e0d\u6b63\u884c\u70ba\u3068\u306f\u6c17\u4ed8\u304b\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>2011\u5e74\u306b\u53c2\u52a0\u3057\u305f<a href=\"\/\/www.suzukikenichi.com\/blog\/a-lot-of-information-about-penality-at-smx-west\/\">SMX West 2011\u3067\u3082\u4f3c\u305f\u3088\u3046\u306a\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\u4e8b\u4f8b<\/a>\u3092Matt Cutts(\u30de\u30c3\u30c8\u30fb\u30ab\u30c3\u30c4)\u6c0f\u306f\u63d0\u793a\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p><a href=\"\/\/www.suzukikenichi.com\/images\/paidlinksexample.jpg\" rel=\"lightbox\"><img decoding=\"async\" src=\"\/\/www.suzukikenichi.com\/images\/paidlinksexample2.jpg\" alt=\"SMX West 2011\u3067\u306e\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\u4e8b\u4f8b\" \/><\/a><\/p>\n<p>\u3053\u308c\u3082\u898b\u305f\u76ee\u306f\u666e\u901a\u306e\u8a18\u4e8b\u3067\u3059\u304c\u3001Google\u306f\u30ea\u30f3\u30af\u30b9\u30d1\u30e0\u3068\u3057\u3066\u767a\u898b\u3057\u3066\u3044\u308b\u3068\u306e\u3053\u3068\u3067\u3057\u305f\u3002<\/p>\n<p>1\u5e74\u524d\u3068\u6bd4\u3079\u3066\u691c\u77e5\u80fd\u529b\u304c\u4e0a\u304c\u3063\u305f\u3068\u3082\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u30ab\u30e2\u30d5\u30e9\u30fc\u30b8\u30e5\u304c\u307e\u3059\u307e\u3059\u56f0\u96e3\u306b\u306a\u3063\u305f\u3068\u3068\u3089\u3048\u3066\u3044\u3044\u3067\u3057\u3087\u3046\u3002<br \/>\n\u4e00\u822c\u30e6\u30fc\u30b6\u30fc\u304c\u6c17\u4ed8\u304b\u306a\u3044\u3068\u3057\u3066\u3082\u50d5\u305f\u3061SEO\u306e\u5c02\u9580\u5bb6\u304c\u898b\u3066\u602a\u3057\u3044\u3068\u601d\u3063\u305f\u30ea\u30f3\u30af\u306f\u3001Google\u306b\u3082\u540c\u3058\u3088\u3046\u306b\u611f\u3065\u304b\u308c\u3066\u3044\u308b\u78ba\u7387\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u3068\u50d5\u306f\u60f3\u50cf\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p60-t\">Google\u304cSEO\u30b9\u30d1\u30e0\u6392\u9664\u306b\u3055\u3089\u306b\u672c\u8170\u3092\u5165\u308c\u3066\u304d\u305f\u3053\u3068\u306f\u975e\u5e38\u306b\u559c\u3070\u3057\u3044\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u4e0a\u4f4d\u8868\u793a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u4f55\u3092\u3084\u3063\u3066\u3082\u3044\u3044\u3068\u3044\u3046\u8003\u3048\u306b\u306f\u50d5\u306f\u540c\u8abf\u3057\u307e\u305b\u3093\u3002<br \/>\n\u4e00\u691c\u7d22\u30e6\u30fc\u30b6\u30fc\u3068\u3057\u3066\u4fa1\u5024\u306e\u306a\u3044\u30b5\u30a4\u30c8\u3092\u691c\u7d22\u7d50\u679c\u306b\u306d\u3058\u8fbc\u307e\u308c\u308b\u306e\u306f\u8ff7\u60d1\u3060\u3057\u3001\u300cSEO\u300d\u3068\u3044\u3046\u30d3\u30b8\u30cd\u30b9\u306b\u30c0\u30fc\u30af\u306a\u5370\u8c61\u3092\u4e0e\u3048\u3089\u308c\u308b\u3053\u3068\u306f\u5927\u8ff7\u60d1\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3082\u5b8c\u5168\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u3051\u308c\u3069\u3001\u5c11\u3057\u3067\u3082\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u304c\u691c\u7d22\u7d50\u679c\u304b\u3089\u6d88\u3048\u308b\u3053\u3068\u3092\u9858\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300cSEO=\u4e0a\u4f4d\u8868\u793a\u300d\u30fb\u300cSEO=\u30ea\u30f3\u30af\u96c6\u3081\u300d\u3068\u3044\u3046\u9593\u9055\u3063\u305f\u8003\u3048\u304c\u65e9\u304f\u6d88\u3048\u53bb\u308b\u3053\u3068\u3082\u9858\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6700\u5f8c\u306bGoogle\u306f\u6c7a\u3057\u3066SEO\u3092\u5426\u5b9a\u3057\u3066\u3044\u306a\u3044\u3053\u3068\u3092\u3001\u516c\u5f0f\u30a2\u30ca\u30a6\u30f3\u30b9\u304b\u3089\u5f15\u7528\u3057\u3066\u7d42\u308f\u308a\u306b\u3057\u307e\u3059\u3002<\/p>\n<blockquote><p>Google \u306f\u3053\u308c\u307e\u3067\u3001<strong>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff08SEO\uff09 \u306f\u3001\u6709\u76ca\u3067\u5efa\u8a2d\u7684\u306a\u3082\u306e\u3068\u6210\u308a\u3046\u308b<\/strong>\uff08\u82f1\u8a9e\uff09\u3001\u3068\u767a\u8a00\u3057\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u305d\u308c\u306f 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SEO\uff08\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u9055\u53cd\u3057\u306a\u3044 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