{"id":5883,"date":"2011-02-14T06:10:27","date_gmt":"2011-02-13T21:10:27","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=5883"},"modified":"2011-02-14T13:28:43","modified_gmt":"2011-02-14T04:28:43","slug":"paid-links-at-jc-penney","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/paid-links-at-jc-penney\/","title":{"rendered":"\u7c73\u5927\u624b\u30c7\u30d1\u30fc\u30c8\u30b5\u30a4\u30c8\u304c\u6709\u6599\u30ea\u30f3\u30af\u8cfc\u5165\u3067Google\u30da\u30ca\u30eb\u30c6\u30a3"},"content":{"rendered":"

\u7c73\u56fd\u306e\u5927\u624b\u30c7\u30d1\u30fc\u30c8\u30c1\u30a7\u30fc\u30f3\u306eJCPenny(J.C.\u30da\u30cb\u30fc)<\/a>\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b5\u30a4\u30c8\u304c\u6709\u6599\u30ea\u30f3\u30af\u3092\u8cfc\u5165\u3057Google\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u9055\u53cd\u3057\u305f\u305f\u3081\u3001\u30da\u30ca\u30eb\u30c6\u30a3\u3092\u53d7\u3051\u307e\u3057\u305f\u3002<\/p>\n

\u81ea\u52d5\u5316\u3055\u308c\u305f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u4eba\u9593\u306b\u3088\u308b\u624b\u52d5\u306e\u4e21\u65b9\u306e\u51e6\u7f6e\u3067\u9806\u4f4d\u4e0b\u964d\u306e\u30da\u30ca\u30eb\u30c6\u30a3<\/strong>\u304c\u4e0e\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u3053\u3068\u306e\u6210\u308a\u884c\u304d\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n

\u7c73New York Times\u306b\u3088\u308b\u767a\u898b<\/h2>\n

\u7c73New York Times\u306e\u3000’The Dirty Little Secrets of Search<\/a>‘\u3068\u3044\u3046\u8a18\u4e8b\u306b\u3088\u3063\u3066JCPenny\u3078\u306e\u30da\u30ca\u30eb\u30c6\u30a3\u304c\u516c\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

“dresses”(\u30c9\u30ec\u30b9)\u3084”bedding”(\u5bdd\u5177)\u3001”area rugs”(\u30e9\u30b0\u30de\u30c3\u30c8)\u306a\u3069\u306e\u6570\u3005\u306e\u30d3\u30c3\u30b0\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u8ed2\u4e26\u307f\u691c\u7d22\u9806\u4f4d1\u4f4d\u307e\u305f\u306f\u305d\u308c\u306b\u8fd1\u3044\u9806\u4f4d\u306bJCPenny\u304c\u4f4d\u7f6e\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u4e0d\u5be9\u306b\u601d\u3063\u305fNew York Times\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5c02\u9580\u5bb6\u306b\u8abf\u67fb\u3092\u4f9d\u983c\u3057\u307e\u3057\u305f\u3002<\/p>\n

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\n\u7ba1\u7406\u8005\u4e0d\u5728\u3067\u307b\u3068\u3093\u3069\u653e\u7f6e\u3055\u308c\u305f\u3088\u3046\u306a\u3001\u307e\u3063\u305f\u304f\u7121\u95a2\u4fc2\u306e\u30b5\u30a4\u30c8\u304b\u3089\u30ad\u30fc\u30ef\u30fc\u30c9\u3060\u3051\u3092\u30a2\u30f3\u30ab\u30fc\u30c6\u30ad\u30b9\u30c8\u306b\u3057\u305f\u591a\u6570\u306e\u30ea\u30f3\u30af\u3092\u306f\u3058\u3081\u3001\u30ea\u30f3\u30af\u8cfc\u5165\u306e\u5f62\u8de1\u304c\u898b\u3089\u308c\u307e\u3057\u305f\u3002<\/p>\n

Google\u3078\u306e\u901a\u5831\u3068\u30da\u30ca\u30eb\u30c6\u30a3\u767a\u52d5<\/h2>\n

New York Times\u306f\u3001JCPenny\u304c\u30ea\u30f3\u30af\u3092\u8cfc\u5165\u3057\u3066\u3044\u308b\u8a3c\u62e0\u3092Google\u306b\u63d0\u51fa\u3057\u3001Google\u306e\u30b9\u30d1\u30e0\u30c1\u30fc\u30e0\u306e\u30ea\u30fc\u30c0\u30fc\u3001Matt Cutts(\u30de\u30c3\u30c8\u30fb\u30ab\u30c3\u30c4)\u6c0f\u3068\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3059\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n

Matt Cutts\u6c0f\u306f\u3001JCPenny\u304c\u6709\u6599\u30ea\u30f3\u30af\u3092\u8cfc\u5165\u3057Google\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u9055\u53cd\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u305f\u3046\u3048\u3067\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u5909\u66f4\u3068\u3001\u3055\u3089\u306b\u624b\u52d5\u306b\u3088\u308b\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u5bfe\u51e6\u3057\u305f\u3053\u3068\u3092\u4f1d\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n

2\u67081\u65e5\u6642\u70b9\u3067\u5e73\u57471.3\u4f4d\u3060\u3063\u305f53\u500b\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u5909\u66f4\u3055\u308c\u305f\u5f8c\u306e2\u67088\u65e5\u6642\u70b9\u3067\u306f4\u4f4d\u306b\u843d\u3061\u30012\u670810\u65e5\u6642\u70b9\u3067\u306f52\u4f4d\u306b\u307e\u3067\u4e0b\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

JCPenny\u306e\u5bfe\u5fdc<\/h2>\n

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\n\u5f53\u7136\u3001\u3053\u306eSEO\u696d\u8005\u306f\u30af\u30d3\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

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\n\u5927\u624b\u306e\u30b5\u30a4\u30c8\u3067\u3042\u308d\u3046\u304c\u95a2\u4fc2\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

\u307e\u305fJCPenny\u306f1\u30f6\u6708\u306b246\u4e07\u30c9\u30eb(\u7d042.1\u5104\u5186)\u3082\u306e\u5e83\u544a\u8cbb\u3092AdWords\u306b\u6295\u5165\u3057\u3066\u3044\u308b\u3001Google\u306b\u3068\u3063\u3066\u306f\u5927\u53e3\u306e\u5e83\u544a\u4e3b\u3067\u3059\u3002
\n\u7279\u5225\u6271\u3044\u306f\u3057\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u306d\uff08\u512a\u826f\u9867\u5ba2\u3060\u3063\u305f\u304b\u3089\u898b\u3066\u898b\u306c\u3075\u308a\u3057\u3066\u5bfe\u5fdc\u304c\u9045\u308c\u305f\u3068\u3044\u3046\u6307\u6458\u304c\u3042\u308b\u3057\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306e\u9806\u4f4d\u3092\u4e0b\u3052\u3066PPC\u306b\u3082\u3063\u3068\u4e88\u7b97\u3068\u3064\u304e\u8fbc\u307e\u305b\u308b\u3068\u3044\u3046\u9b42\u80c6\u3068\u306e\u898b\u65b9\u3082\u3067\u304d\u307e\u3059\u304c\uff09\u3002<\/p>\n

JCPenny\u306e\u81ea\u7136\u691c\u7d22\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u5168\u4f53\u306e7%\u7a0b\u5ea6\u3068\u306e\u3053\u3068\u3067\u5927\u6253\u6483\u306b\u306f\u306a\u3089\u306a\u3044\u3068\u3082\u601d\u308f\u308c\u307e\u3059\u304c\u3001\u305d\u308c\u3067\u3082”dresses”\u3060\u3051\u3067\u3082\u7c73\u56fd\u304b\u3089\u306e380\u4e07\u4ef6\u4ee5\u4e0a\u306e\u30a2\u30af\u30bb\u30b9\u30921\u30f6\u6708\u306b\u3064\u304d\u5931\u3046\u3053\u3068\u306b\u306a\u308b\u3060\u308d\u3046\u3068New York Times\u306f\u63a8\u6e2c\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

JCPenny\u306e\u30ea\u30f3\u30af\u8cfc\u5165\u306b\u3088\u308b\u30d3\u30c3\u30b0\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u306e\u4e0a\u4f4d\u8868\u793a\u306f\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u524d\u306b\u306f\u6210\u529f\u3057\u3066\u3044\u305f\u305d\u3046\u3067\u3001\u591a\u5927\u306a\u5229\u76ca\u3092\u624b\u306b\u3057\u305f\u3053\u3068\u3067\u3057\u3087\u3046\u3002
\n\u3067\u3082\u3001\u898b\u3064\u304b\u3063\u305f\u5f8c\u306e\u30da\u30ca\u30eb\u30c6\u30a3\u5236\u88c1\u3067\u76f8\u6bba\u3055\u308c\u3066\u3057\u307e\u3044\u305d\u3046\u3067\u3059\u3002
\n\u77e5\u3089\u306a\u304b\u3063\u305f\u3068\u306f\u3044\u3048\u3001\u4f01\u696d\u306e\u4fe1\u7528\u3084\u8a55\u5224\u306b\u591a\u5c11\u306a\u308a\u3068\u3082\u50b7\u304c\u3064\u304f\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n

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P.S.
\n\u4eca\u56de\u306eJCPenny\u3078\u306e\u30da\u30ca\u30eb\u30c6\u30a3\u306b\u95a2\u308f\u3063\u305f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4\u3084\u3001Google\u306f\u3082\u3063\u3068\u4ee5\u524d\u304b\u3089JCPenny\u306e\u602a\u3057\u3044\u30ea\u30f3\u30af\u306b\u6c17\u4ed8\u3044\u3066\u3044\u306a\u304c\u3089\u5bfe\u5fdc\u306b\u5931\u6557\u3057\u3066\u3044\u305f\u3053\u3068\u3001Google\u304c\u7121\u95a2\u4fc2\u306a\u30b5\u30a4\u30c8\u304b\u3089\u306e\u5358\u4e00\u306e\u30a2\u30f3\u30ab\u30fc\u30c6\u30ad\u30b9\u30c8\u306e\u30ea\u30f3\u30af\u3092\u4f9d\u7136\u3068\u3057\u3066\u8a55\u4fa1\u3057\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u306a\u3069\u4ed8\u968f\u3059\u308b\u60c5\u5831\u304c\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u304c\u3001\u307e\u305f\u6a5f\u4f1a\u3092\u3042\u3089\u3066\u3081\u3066\u8a18\u4e8b\u306b\u3057\u307e\u3059\u3002
\n\u2026\u305f\u3076\u3093\uff57<\/p>\n","protected":false},"excerpt":{"rendered":"

Google\u306f\u3001\u7c73\u5927\u624b\u306e\u30c7\u30d1\u30fc\u30c8\u30c1\u30a7\u30fc\u30f3\u30b9\u30c8\u30a2\u3001JCPenny\u304c\u6709\u6599\u30ea\u30f3\u30af\u3092\u8cfc\u5165\u3057\u305f\u3053\u3068\u3067\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3068\u624b\u52d5\u306b\u3088\u308b\u30da\u30ca\u30eb\u30c6\u30a3\u3092\u4e0e\u3048\u305f\u3002\u7c73New Youk Times\u304cJCPenny\u306e\u30ea\u30f3\u30af\u8cfc\u5165\u3092\u767a\u898b\u30fb\u544a\u767a\u3057\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[153,536,887],"class_list":["post-5883","post","type-post","status-publish","format-standard","category-google-seo","tag-paid-link","tag-536","tag-jcpenny"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/5883","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=5883"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/5883\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=5883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=5883"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=5883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}