{"id":5596,"date":"2010-06-25T06:00:27","date_gmt":"2010-06-24T21:00:27","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=5596"},"modified":"2010-12-24T05:13:58","modified_gmt":"2010-12-23T20:13:58","slug":"how-is-h1-tag-treated-by-search-engines-and-me","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/how-is-h1-tag-treated-by-search-engines-and-me\/","title":{"rendered":"H1\u30bf\u30b0\u306f\u3069\u306e\u3088\u3046\u306b\u8a55\u4fa1\u3055\u308c\u308b\u306e\u304b? \uff5e Google\u3068Bing\u3068Yahoo!\u3068\u50d5\u306e\u5834\u5408"},"content":{"rendered":"

\u5185\u90e8SEO\u306e\u91cd\u8981\u9805\u76ee\u306b\u6319\u3052\u3089\u308c\u308b\u65bd\u7b56\u306e1\u3064\u306b\u300ch1\u30bf\u30b0\u300d\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

h1\u30bf\u30b0\u306f\u3001\u691c\u7d22\u9806\u4f4d\u3092\u4e0a\u6607\u3055\u305b\u308b\u8981\u7d20\u3068\u3057\u3066\u3069\u306e\u304f\u3089\u3044\u5f79\u7acb\u3064\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n

Google\u306e\u5834\u5408<\/h2>\n

Google\u306b\u95a2\u3057\u3066\u8a00\u3048\u3070\u3001\u4eca\u306f\u307b\u3068\u3093\u3069\u30e9\u30f3\u30ad\u30f3\u30b0\u4ed8\u3051\u306b\u306f\u8003\u616e\u3057\u3066\u3044\u306a\u3044\u3088\u3046\u3067\u3059\u3002<\/p>\n

\u6d77\u5916\u306eSEO\u30a8\u30ad\u30b9\u30d1\u30fc\u30c8\u305f\u3061\u306f\u4e00\u69d8\u306bh1\u30bf\u30b0\u306e\u52b9\u529b\u306e\u201c\u306a\u3055\u201d\u3092\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u305f\u3068\u3048\u3070WebmasterWorld\u3067<\/a>\u30d5\u30a9\u30fc\u30e9\u30e0\u7ba1\u7406\u8005\u306etedster<\/a>\u306f\u3001\u6b21\u306e\u3088\u3046\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

Here’s what I see – the H1 element has very little extra punch today, whether it’s used properly or not. It has been too severely abused by too many for Google to give it much power as a relevance signal, at least on its own. <\/p>\n

If there is a strong semantic relationship to the title element, an H1 can act as a reinforcing signal but it is not a primary signal any more, it’s just more visible text on the page. It still makes good sense to use it properly – it gives the page structure. <\/p><\/blockquote>\n

\u201c\u79c1\u306f\u6b21\u306e\u3088\u3046\u306b\u898b\u3066\u3044\u308b\u3002\u9069\u5207\u306b\u4f7f\u308f\u308c\u3066\u3044\u3088\u3046\u304c\u3044\u307e\u3044\u304c\u3001\u4eca\u3067\u306fh1\u8981\u7d20\u306b\u306f\u7279\u5225\u306a\u30d1\u30f3\u30c1\u529b\u306f\u307b\u3068\u3093\u3069\u306a\u3044\u3002\u3042\u307e\u308a\u306b\u3082\u591a\u304f\u306e\u4eba\u9593\u306b\u3042\u307e\u308a\u306b\u3082\u6fc0\u3057\u304f\u4e71\u7528\u3055\u308c\u3059\u304e\u3066\u3001Google\u306f\u5c11\u306a\u304f\u3068\u3082\u81ea\u5206\u305f\u3061\u3067\u95a2\u9023\u6027\u3068\u3057\u3066\u306e\u52b9\u529b\u3092\u4e0e\u3048\u308b\u306e\u3092\u3084\u3081\u3066\u3057\u307e\u3063\u305f\u3002<\/p>\n

title\u8981\u7d20\u3068\u610f\u5473\u7684\u306b\u5f37\u304f\u95a2\u4fc2\u3057\u3066\u3044\u308b\u306a\u3089h1\u306f\u305d\u308c\u3092\u88dc\u5f37\u3059\u308b\u6307\u6a19\u3068\u3057\u3066\u6a5f\u80fd\u3059\u308b\u3053\u3068\u304c\u3042\u308b\u3051\u308c\u3069\u3001\u305d\u308c\u3067\u3082\u3082\u306f\u3084\u4e3b\u8981\u306a\u6307\u6a19\u3067\u306f\u306a\u304f\u3066\u3001\u30da\u30fc\u30b8\u306b\u51fa\u3066\u304f\u308b\u5358\u306a\u308b\u76ee\u306b\u898b\u3048\u308b\u8981\u7d20\u306b\u3057\u304b\u904e\u304e\u306a\u3044\u3002\u3082\u3061\u308d\u3093\u9069\u5207\u306b\u4f7f\u3046\u3076\u3093\u306b\u306f\u304d\u3061\u3093\u3068\u3057\u305f\u610f\u5473\u304c\u3042\u3063\u3066\u3001\u30da\u30fc\u30b8\u306e\u69cb\u6210\u3092\u6574\u3048\u3066\u304f\u308c\u308b\u3002\u201d<\/p>\n

SEOmoz\u306eRand Fishkin\uff08\u30e9\u30f3\u30c9\u30fb\u30d5\u30a3\u30c3\u30b7\u30e5\u30ad\u30f3\uff09\u6c0f\u3082\u3001h1\u30bf\u30b0\u306b\u306fSEO\u306e\u52b9\u679c\u306f\u307b\u3068\u3093\u3069\u898b\u3089\u308c\u305a<\/a>\u3001\u305d\u308c\u3069\u3053\u308d\u304b\u4eca\u306b\u59cb\u307e\u3063\u305f\u3053\u3068\u3067\u306f\u306a\u304f\u4ee5\u524d\u304b\u3089\u305f\u3044\u3057\u305f\u610f\u5473\u304c\u306a\u304b\u3063\u305f\u306e\u304b\u3082\u3057\u308c\u306a\u3044\u3068\u307e\u3067\u6700\u8fd1\u306a\u3063\u3066\u8a00\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

Bing\u306e\u5834\u5408<\/h2>\n

\u4e00\u65b9\u3001Bing\u306fh1\u30bf\u30b0\u306b\u91cd\u304d\u3092\u7f6e\u3044\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n

\u30a6\u30a7\u30d6\u30de\u30b9\u30bf\u30fc\u5411\u3051\u306e\u516c\u5f0f\u30d6\u30ed\u30b0\u3067Bing\u306f\u6b21\u306e\u3088\u3046\u306b\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

Using your head(er tags)<\/span>
\nAnother helpful page element to consider for keyword usage is the header tag used within your <body> content – specifically the <h1> tag. You should have not zero, not two or more, but just one <h1> tag in each content page. The text in that tag should ostensibly serve as the top-of-the-visible-page title (not to be confused with the <title> tag in the page code) declaring the theme of your page’s content. Given the tag’s prominence in defining the theme of the page for human readers, its text content has SEO value, so use your targeted keywords here as well. You can also use additional, lower-level header tags, such as <h2> and so on, but these tags are less significant in terms of SEO value.<\/p><\/blockquote>\n

\u5b8c\u5168\u306a\u8a33\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001Bing\u65e5\u672c\u7248\u306eWeb\u30de\u30b9\u30bf\u30fc\u5411\u3051Tips<\/a>\u306b\u5bfe\u5fdc\u3057\u305f\u8a18\u8ff0\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u898b\u51fa\u3057\u30bf\u30b0\u3092\u4f7f\u7528\u3059\u308b\u3068\u304d\u306f\u3001\u4ee5\u4e0b\u306e\u30d2\u30f3\u30c8\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n