{"id":5557,"date":"2010-05-31T05:55:03","date_gmt":"2010-05-30T20:55:03","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=5557"},"modified":"2010-11-01T04:27:16","modified_gmt":"2010-10-31T19:27:16","slug":"mayday-update-turns-out-google-algorithm-change","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/mayday-update-turns-out-google-algorithm-change\/","title":{"rendered":"Google\u30e1\u30fc\u30c7\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3060\u3063\u305f"},"content":{"rendered":"<p><a href=\"\/\/www.suzukikenichi.com\/blog\/google-mayday-update\/\">\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u306e\u30a2\u30af\u30bb\u30b9\u304c\u8457\u3057\u304f\u6e1b\u5c11\u3059\u308bGoogle Mayday Update\uff08\u30b0\u30fc\u30b0\u30eb \u30e1\u30fc\u30c7\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\uff09<\/a>\u3068\u540d\u524d\u306e\u3064\u3044\u305f\u30e9\u30f3\u30ad\u30f3\u30b0\u306e\u5909\u52d5\u306f4\u6708\u306e\u4e0b\u65ec\u304b\u3089\u59cb\u307e\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>1\u30f6\u6708\u305f\u3063\u305f5\u6708\u306e\u4e0b\u65ec\u306b\u5165\u3063\u3066\u3082\u3053\u306e\u73fe\u8c61\u306f<a href=\"\/\/www.suzukikenichi.com\/blog\/google-mayday-update-continued\/\">\u7d9a\u3044\u3066\u3044\u307e\u3059<\/a>\u3002<\/p>\n<p>\u305d\u3057\u3066\u5148\u9031\u5f8c\u534a\u306b\u65b0\u305f\u306a\u5c55\u958b\u3092\u898b\u305b\u307e\u3057\u305f\u3002<\/p>\n<p>Google\u306eMatt Cutts\uff08\u30de\u30c3\u30c8\u30fb\u30ab\u30c3\u30c4\uff09\u6c0f\u304c\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u3060\u3063\u305f\u3053\u3068\u3092\u8a8d\u3081\u305f\u306e\u3067\u3059\u3002<br \/>\n\u5143Google\u793e\u54e1\u306eVanessa Fox\uff08\u30f4\u30a1\u30cd\u30c3\u30b5\u30fb\u30d5\u30a9\u30c3\u30af\u30b9\uff09\u5973\u53f2\u304c<a href=\"http:\/\/searchengineland.com\/google-confirms-mayday-update-impacts-long-tail-traffic-43054\">Search Engine Land\u3067\u30ec\u30dd\u30fc\u30c8<\/a>\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Google I\/O\u30ab\u30f3\u30d5\u30a1\u30ec\u30f3\u30b9\u306eQ&#038;A\u30bb\u30c3\u30b7\u30e7\u30f3\u3067Matt Cutt\u6c0f\u306f\u6b21\u306e\u3088\u3046\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u305f\u305d\u3046\u3067\u3059\u3002<\/p>\n<blockquote><p>This is an algorithmic change in Google, looking for higher quality sites to surface for long tail queries. It went through vigorous testing and isn\u2019t going to be rolled back.<\/p><\/blockquote>\n<p class=\"purple\">\u201c\u3053\u308c\u306fGoogle\u3067\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4\u3067\u3001\u3088\u308a\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u9ad8\u3044\u30b5\u30a4\u30c8\u304c\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u691c\u7d22\u3067\u4e0a\u4f4d\u306b\u73fe\u308c\u308b\u3088\u3046\u306b\u3057\u305f\u3002\u5341\u5206\u306a\u30c6\u30b9\u30c8\u3092\u7d4c\u3066\u5b9f\u884c\u3055\u308c\u5143\u306b\u623b\u308b\u3053\u3068\u306f\u306a\u3044\u3002\u201d<\/p>\n<p>Vanessa Fox\u5973\u53f2\u306f\u5b8c\u5168\u306b\u72ec\u81ea\u306e\u63a8\u6e2c\u3060\u3068\u3057\u306a\u304c\u3089\u3082\u3001\u30e1\u30fc\u30c7\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u6b21\u306e\u3088\u3046\u306b\u5206\u6790\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30ea\u30f3\u30af\u306e\u3042\u307e\u308a\u5f35\u3089\u308c\u3066\u3044\u306a\u3044\u5546\u54c1\u30da\u30fc\u30b8\u304c\u3042\u308b\u3001\u304b\u306a\u308a\u5927\u898f\u6a21\u306a\u30b5\u30a4\u30c8\u304c\u4e3b\u306b\u5f71\u97ff\u3092\u53d7\u3051\u3066\u3044\u308b\u3002<\/li>\n<li>\u305d\u3046\u3044\u3046\u30da\u30fc\u30b8\u306f\u30aa\u30ea\u30b8\u30ca\u30eb\u3067\u4fa1\u5024\u306e\u3042\u308b\u5b9f\u8cea\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u306a\u304f\u3001\u4f55\u56de\u304b\u30af\u30ea\u30c3\u30af\u3057\u306a\u3044\u3068\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u304b\u3089\u5230\u9054\u3067\u304d\u306a\u3044\u3002<\/li>\n<li>e\u30b3\u30de\u30fc\u30b9\u30b5\u30a4\u30c8\u304c\u5178\u578b\u7684\u306a\u4f8b\u3067\u3001\u500b\u5225\u5546\u54c1\u30da\u30fc\u30b8\u304c\u5916\u90e8\u30ea\u30f3\u30af\u3092\u96c6\u3081\u3065\u3089\u304f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5927\u90e8\u5206\u306f\u88fd\u9020\u5143\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u304b\u3089\u305d\u306e\u307e\u307e\u5f15\u7528\u3055\u308c\u3066\u3044\u308b\u3002<\/li>\n<li>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u3063\u305f\u30b5\u30a4\u30c8\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u53cd\u5bfe\u306b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5897\u3048\u305f\u30b5\u30a4\u30c8\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3082\u610f\u5473\u3059\u308b\u3002<\/li>\n<li>\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u691c\u7d22\u3067\u4e0a\u4f4d\u306b\u51fa\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u30b5\u30a4\u30c8\u3082\u3057\u304f\u306f\u30da\u30fc\u30b8\u306f\u3001\u3088\u308a\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u9ad8\u3044\u30b5\u30a4\u30c8\u3067\u3042\u308b\u3002<\/li>\n<li>\u95a2\u9023\u6027\u306b\u95a2\u3059\u308b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u82e5\u5e72\u306e\u6539\u826f\u304c\u52a0\u3048\u3089\u308c\u305f\u3063\u307d\u3044\u3002<\/li>\n<li>\u4ee5\u524d\u306f\u95a2\u9023\u6027\u306e\u6307\u6a19\u304c\u9ad8\u3051\u308c\u3070\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u6307\u6a19\u304c\u9ad8\u304f\u306a\u3044\u30da\u30fc\u30b8\u3067\u3082\u4e0a\u4f4d\u306b\u51fa\u305f\u304c\u3001\u73fe\u5728\u306f\u5341\u5206\u306a\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u6307\u6a19\u304c\u305d\u306e\u30da\u30fc\u30b8\u306b\u306a\u3044\u5834\u5408\u306f\u95a2\u9023\u6027\u306e\u9ad8\u3055\u306b\u306f\u540c\u3058\u3088\u3046\u306b\u30a6\u30a7\u30a4\u30c8\u304c\u7f6e\u304b\u308c\u306a\u304f\u306a\u3063\u3066\u3044\u308b\u306e\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/li>\n<\/ul>\n<p>\u307e\u305f\u4eca\u56de\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u66f4\u65b0\u306f\u300c\u30e9\u30f3\u30ad\u30f3\u30b0\u300d\u306b\u95a2\u308f\u308b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u66f4\u65b0\u3067\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3084\u30af\u30ed\u30fc\u30ea\u30f3\u30b0\u306b\u95a2\u308f\u308b\u3088\u3046\u306a\u691c\u7d22\u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\uff08=<a href=\"\/\/www.suzukikenichi.com\/blog\/google-caffeine-update\/\">\u30ab\u30d5\u30a7\u30a4\u30f3<\/a>\uff09\u306e\u5909\u66f4\u3067\u306f\u306a\u3044\u3068\u3082\u4f1d\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u500b\u5225\u30da\u30fc\u30b8\u306b\u6ce8\u76ee\u3055\u308c\u308b\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u3063\u3066\u30ea\u30f3\u30af\u3092\u5f15\u304d\u3064\u3051\u308b\u306e\u306f\u96e3\u3057\u3044\u3060\u308d\u3046\u304b\u3089\u3001\u3053\u308c\u3068\u3044\u3063\u305f\u5bfe\u5fdc\u7b56\u306f\u4eca\u306e\u3068\u3053\u308d\u306a\u3055\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>&#8220;higher quality&#8221;\uff08\u3088\u308a\u9ad8\u3044\u30af\u30aa\u30ea\u30c6\u30a3\uff09\u304c\u3069\u3046\u3044\u3063\u305f\u8981\u56e0\u3067\u5224\u65ad\u3055\u308c\u3066\u3044\u308b\u306e\u304b\u3092\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u5c11\u3057\u305f\u30af\u30a8\u30ea\u3092\u629c\u304d\u51fa\u3057\u3066\u305d\u306e\u30af\u30a8\u30ea\u3067\u306e\u691c\u7d22\u3067\u4ee3\u308f\u308a\u306b\u9806\u4f4d\u304c\u4e0a\u304c\u3063\u305f\u30da\u30fc\u30b8\u3092\u5206\u6790\u3057\u3069\u3093\u306a\u7279\u5fb4\u304c\u3042\u308b\u304b\u63a2\u3057\u51fa\u3057\u3066\u307f\u3066\u306f\u3069\u3046\u304b\u3068\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><span class=\"b\">\u3010UPDATE\u3011<\/span><br \/>\nMatt Cutts\u6c0f\u306b\u3088\u308b\u30e1\u30fc\u30c7\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3064\u3044\u3066\u306e\u30d3\u30c7\u30aa\u304cYouTube\u306b\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3055\u308c\u307e\u3057\u305f\u3002<br \/>\n<object width=\"580\" 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href=\"\/\/www.suzukikenichi.com\/blog\/matt-cutts-explains-google-mayday-update-on-video\/\">\u660e\u65e5\u306e\u30a8\u30f3\u30c8\u30ea<\/a>\u3067\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u306e\u30a2\u30af\u30bb\u30b9\u304c\u6e1b\u5c11\u3059\u308bGoogle\u30e1\u30fc\u30c7\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u66f4\u65b0\u306b\u3088\u308b\u3082\u306e\u3060\u3063\u305f\u3002Google\u306eMatt 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