{"id":5253,"date":"2009-10-21T05:55:00","date_gmt":"2009-10-20T20:55:00","guid":{"rendered":"http:\/\/www.suzukikenichi.com\/blog\/?p=5253"},"modified":"2017-01-02T16:58:24","modified_gmt":"2017-01-02T07:58:24","slug":"myths-of-the-page-fold","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/myths-of-the-page-fold\/","title":{"rendered":"\u300c\u30e6\u30fc\u30b6\u30fc\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u306a\u3044\u300d\u306f\u30a6\u30bd\u3001”Above the fold”\u3088\u308a\u4e0b\u3092\u898b\u305b\u308b3\u3064\u306e\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3TIPS"},"content":{"rendered":"

\u300cAbove the fold\uff08\u30a2\u30d0\u30d6\u30fb\u30b6\u30fb\u30d5\u30a9\u30fc\u30eb\u30c9\uff09<\/span>\u300d\u3068\u3044\u3046\u306e\u306f\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u306a\u304f\u3066\u3082\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u753b\u9762\u306e\u9818\u57df<\/span>\u306e\u3053\u3068\u3092\u8a00\u3044\u307e\u3059\u3002<\/p>\n

Above the fold\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u524d\u306b\u8a18\u4e8b\u89e3\u8aac<\/a>\u3057\u305f\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u201dabove”\u306f\u300c\uff5e\u3088\u308a\u4e0a\u300d\u3001”fold\u201d\u306f\u3001\u300c\u6298\u308a\u76ee\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u3001”above the fold”\u306f\u76f4\u8a33\u3059\u308b\u3068\u300c\u6298\u308a\u76ee\u3088\u308a\u4e0a\u300d\u3068\u3044\u3046\u610f\u5473\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u65b0\u805e\u306e\u6298\u308a\u76ee\u3088\u308a\u4e0a\u534a\u5206\u306f\u3001\u4eba\u306e\u6c17\u3092\u5f15\u304f\u3088\u3046\u306a\u898b\u51fa\u3057\u306e\u30cb\u30e5\u30fc\u30b9\u3092\u63b2\u8f09\u3057\u307e\u3059\u3002
\n\u8cfc\u5165\u610f\u6b32\u3092\u305d\u305d\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n

\u30b9\u30dd\u25cb\u30c1\u306e\uff11\u9762\u306e\u898b\u51fa\u3057\u306a\u3093\u304b\u306f\u3001\u305d\u3046\u3067\u3059\u3088\u306d\u3002<\/p>\n

\u300c\u30a4\u30c1\u30ed\u30fc\u3001\u30de\u30ea\u30ca\u30fc\u30ba\u304b\u3089\u89e3\u96c7\u901a\u544a\u300d<\/p>\n

\u3048\u3047\u30fc\u3063\uff01<\/p>\n

\u3068\u4ef0\u5929\u3057\u3066\u3001\u958b\u3044\u3066\u7d9a\u304d\u3092\u8aad\u3080\u3068<\/p>\n

\u300c\u3092\u53d7\u3051\u305f\u540c\u50da\u3068\u30b4\u30eb\u30d5\u306b\u6311\u6226\u300d\u3001<\/p>\n

\u307f\u305f\u3044\u306a\u3002\uff08\u7b11\uff09<\/p>\n

\u30d0\u30ab\u306f\u3053\u306e\u304f\u3089\u3044\u306b\u3057\u3066\u304a\u3044\u3066\u3001\u300cAbove the fold\u306f\u30e6\u30fc\u30b6\u30fc\u306b\u8a34\u3048\u304b\u3051\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7f6e\u304f\u3079\u304d<\/span>\u300d\u3067\u3001\u53cd\u5bfe\u306b\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044Above the fold\u3088\u308a\u3082\u4e0b\u306e\u9818\u57df\u3001\u300c“Below the fold”\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u898b\u3066\u3082\u3089\u3048\u306a\u3044<\/span>\u300d\u3068\u3044\u3046\u306e\u304c\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u3092\u8003\u3048\u308b\u3046\u3048\u3067\u306f\u5b9a\u8aac\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u3068\u3053\u308d\u304c\u3001\u305d\u3046\u3068\u3082\u8a00\u3044\u5207\u308c\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n

\u30c7\u30b6\u30a4\u30f3\u306b\u3088\u3063\u3066\u306f\u3001\u30da\u30fc\u30b8\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3055\u305b\u3066\u3001Above the fold\u306e\u4e0b\u3092\u7d9a\u3051\u3066\u8aad\u307e\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n

\u82f1\u56fd\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306ecxpartners<\/a>\u304c\u3001”The myth of the page fold: evidence from user testing”<\/a>\u3068\u3044\u3046\u8a18\u4e8b\u3067\u3001\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u57fa\u306bAbove the fold\u306b\u307e\u3064\u308f\u308b\u795e\u8a71\u5fc5\u305a\u3057\u3082\u6b63\u3057\u304f\u306a\u3044\u3053\u3068\u3092\u8a3c\u660e\u3057\u307e\u3057\u305f\u3002<\/p>\n

\u8a18\u4e8b\u57f7\u7b46\u8005\u306e\u3001Fiz Yazdi<\/a>\u3055\u3093\u306b\u8a31\u53ef\u3092\u3082\u3089\u3063\u305f\u306e\u3067\u3001\u91cd\u8981\u30dd\u30a4\u30f3\u30c8\u3092\u4e2d\u5fc3\u306b\u65e5\u672c\u8a9e\u3067\u89e3\u8aac\u3057\u307e\u3059\u3002
\nThank you for letting me introduce your article to my readers on my blog, Fiz!<\/span><\/p>\n

\u307e\u305a\u30e6\u30fc\u30b6\u30fc\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u3059\u308b\u306e\u3092\u3044\u3068\u308f\u305a\u3001\u63a2\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u3001\u3059\u3059\u3093\u3067\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u3057\u307e\u3059\u3002<\/p>\n

\u4e0b\u306f\u3001Above the Fold\u3092\u6c17\u306b\u3059\u308b\u3053\u3068\u306a\u304f\u6210\u529f\u3057\u305f\u3001\u9577\u3044\u30da\u30fc\u30b8\u3092\u6301\u3064\u30d6\u30e9\u30f3\u30c9\u30b5\u30a4\u30c8\u3067\u3059\u3002<\/p>\n

\"\u9577\u3044\u30da\u30fc\u30b8\"<\/a><\/p>\n

\u307e\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u30d0\u30fc\u3092\u898b\u3066\u30da\u30fc\u30b8\u306e\u9577\u3055\u3092\u5224\u65ad\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u304c\u3001eye tracker\u3068\u3044\u3046\u8996\u7dda\u3092\u8ffd\u8de1\u3059\u308b\u30c4\u30fc\u30eb\u3067\u30c6\u30b9\u30c8\u3057\u305f\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u306e\u30c7\u30fc\u30bf\u3067\u5224\u660e\u3057\u307e\u3057\u305f\u3002<\/p>\n

\"\u30b9\u30af\u30ed\u30fc\u30eb\u30d0\u30fc\"<\/a><\/p>\n

\u305d\u3057\u3066\u3001Above the fold\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5c11\u306a\u3044\u307b\u3069\u3001”Below the fold”\uff08Above the fold\u306e\u4e0b\u5074\uff09\u3092\u898b\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n

\"\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\"<\/a><\/p>\n

\u5de6\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u306fAbove the fold\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u96c6\u4e2d\u3057\u3066\u3044\u3066\u3001\u305d\u306e\u7d50\u679cAbove the fold\u306e\u9818\u57df\u3060\u3051\u304c\u898b\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u4e00\u65b9\u3001\u53f3\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3067\u306f\u3001Above the fold\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u91cf\u3092\u6e1b\u3089\u3057\u3066\u3044\u307e\u3059\u3002
\n\u7d50\u679c\u3068\u3057\u3066\u3001Below the fold\u307e\u3067\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066\u898b\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n

\u305f\u3060\u3057Above the fold\u3067\u3001\u7d42\u308f\u3063\u3066\u3057\u307e\u3046\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u4f8b\u3048\u3070\u4e0b\u306e\u30da\u30fc\u30b8\u3092\u898b\u3066\u304f\u3060\u3055\u3044\u3002
\n\"\u65e7First<\/a><\/p>\n

Accommodation\uff08\u5bbf\u6cca\u8a2d\u5099\uff09\u3068\u66f8\u304b\u308c\u305f\u9752\u8272\u306e\u6c34\u5e73\u30d0\u30fc\u304c\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u306e\u5927\u304d\u306a\u59a8\u3052\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002
\n\u3053\u3053\u3067\u30da\u30fc\u30b8\u304c\u7d42\u308f\u308a\u3060\u3068\u601d\u308f\u305b\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n

\u3053\u308c\u306b\u5bfe\u3057\u3066\u6b21\u306e\u30da\u30fc\u30b8\u306f\u3001\u753b\u50cf\u306e\u4e0a\u90e8\u5206\u306e\u4e00\u90e8\u3060\u3051\u3092\u3001Above the fold\u3067\u898b\u305b\u3066\u3044\u307e\u3059\u3002
\n\u3053\u3046\u3059\u308b\u3068\u3001\u7d9a\u304d\u3042\u308b\u306e\u304c\u5206\u304b\u308b\u304b\u3089\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066\u3055\u3089\u306b\u4e0b\u307e\u3067\u898b\u308b\u306e\u3067\u3059\u3002<\/p>\n

\"\u65b0First<\/a><\/p>\n

\u30b9\u30af\u30ed\u30fc\u30eb\u3092\u4fc3\u9032\u3059\u308b\uff13\u3064\u306eTIPS\u3092\u307e\u3068\u3081\u307e\u3059\u3002<\/p>\n

    \n
  1. \u5c11\u306a\u304d\u306f\u3088\u308a\u591a\u304f\u3092\u4f1d\u3048\u308b<\/span> \uff0d Abobe the fold\u306b\u3059\u3079\u3066\u3092\u8a70\u3081\u8fbc\u3081\u3053\u3082\u3046\u3068\u3057\u306a\u3044\u3002\u30b9\u30af\u30ed\u30fc\u30eb\u3092\u4fc3\u3059\u305f\u3081\u306b\u7a7a\u767d\u3068\u753b\u50cf\u3092\u4e0a\u624b\u306b\u4f7f\u3046\u3002<\/li>\n
  2. \u304f\u3063\u304d\u308a\u3057\u305f\u6c34\u5e73\u7dda\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u306e\u59a8\u3052\u306b\u306a\u308b<\/span> \uff0d \u5e45\u3044\u3063\u3071\u3044\u306e\u6c34\u5e73\u7dda\u3092\u4f7f\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u306a\u3044\u304c\u3001\u305d\u306e\u3042\u3068\u306b\u7d9a\u304f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092Above the fold\u3067\u5c11\u3057\u30c1\u30e9\u898b\u3055\u305b\u3066\u304a\u3044\u3066\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u3092\u4fc3\u3059\u3088\u3046\u306b\u3059\u308b\u3002<\/li>\n
  3. \u30b9\u30af\u30ed\u30fc\u30eb\u30d0\u30fc\u306e\u4f7f\u7528\u3092\u907f\u3051\u308b<\/span> \uff0d \u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30d6\u30e9\u30a6\u30b6\u306e\u30b9\u30af\u30ed\u30fc\u30eb\u30d0\u30fc\u3067\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u91cf\u3092\u63a8\u3057\u91cf\u308b\u3002iFrame\u3084\u30da\u30fc\u30b8\u306e\u4e2d\u306b\u30b9\u30af\u30ed\u30fc\u30eb\u30d0\u30fc\u3092\u5dee\u3057\u8fbc\u3080\u3088\u3046\u306a\u8981\u7d20\u306f\u3001\u3053\u306e\u6163\u7fd2\u3092\u7834\u3063\u3066\u3057\u307e\u3044\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u3066\u3082\u3089\u3048\u306a\u304f\u306a\u308b\u3053\u3068\u306b\u7e4b\u304c\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/li>\n<\/ol>\n

    \u306a\u304a\u3001\u30c6\u30b9\u30c8\u306b\u306f\u30011024 x 740px\u306e\u30d6\u30e9\u30a6\u30b6\u3092\u4f7f\u7528\u3057\u307e\u3057\u305f\u3002
    \n\u3057\u305f\u304c\u3063\u3066\u3001Above the fold\u306f\u3001\u30bf\u30c6740px\u304f\u3089\u3044\u306e\u7bc4\u56f2\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

    Above the fold\u306b\u5927\u5207\u306a\u8981\u7d20\u3092\u914d\u7f6e\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3060\u3068\u3044\u3046\u306e\u306b\u9593\u9055\u3044\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

    \u3057\u304b\u3057\u3053\u306e\u30c6\u30b9\u30c8\u3067\u306f\u3001\u6761\u4ef6\u304c\u305d\u308d\u3048\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066Above the fold\u306e\u4e0b\u3092\u898b\u308b\u3068\u3044\u3046\u3053\u3068\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u300cAbove the fold\uff08\u30a2\u30d0\u30d6\u30fb\u30b6\u30fb\u30d5\u30a9\u30fc\u30eb\u30c9\uff09\u300d\u306f\u3001\u30da\u30fc\u30b8\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u306a\u304f\u3066\u3082\u898b\u3048\u308b\u7bc4\u56f2\u3002\u30e6\u30fc\u30b6\u30fc\u306fAbove the fold\u3088\u308a\u4e0b\u306f\u898b\u306a\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u304c\u3001\u305d\u308c\u306f\u6b63\u3057\u304f\u306a\u3044\u3002\u6761\u4ef6\u304c\u305d\u308d\u3048\u3070\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u3066\u3055\u3089\u306b\u4e0b\u3092\u898b\u308b\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[758,13],"tags":[124,288],"class_list":["post-5253","post","type-post","status-publish","format-standard","category-site-design-and-conversion","category-sem","tag-124","tag-above-the-fold"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/5253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=5253"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/5253\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=5253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=5253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=5253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}