{"id":16657,"date":"2026-10-23T07:30:18","date_gmt":"2026-10-22T22:30:18","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=16657"},"modified":"2026-10-23T07:25:39","modified_gmt":"2026-10-22T22:25:39","slug":"is-geo-a-waste-of-time-three-studies-on-ai-traffic-and-its-rebuttal","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/is-geo-a-waste-of-time-three-studies-on-ai-traffic-and-its-rebuttal\/","title":{"rendered":"\u300cGEO\u306f\u7121\u99c4\u300d\u306a\u306e\u304b\uff1f AI \u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u3081\u3050\u308b 3 \u3064\u306e\u8abf\u67fb\u3068\u305d\u306e\u53cd\u8ad6"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e0a\u7d1a]<\/p>\n<p>AI \u691c\u7d22\u3078\u306e\u6700\u9069\u5316\u3001\u3044\u308f\u3086\u308b GEO \u306b\u3069\u3053\u307e\u3067\u529b\u3092\u5165\u308c\u308b\u3079\u304d\u3067\u3057\u3087\u3046\u304b\uff1f<br \/>\u3053\u306e\u554f\u3044\u306b\u3064\u3044\u3066\u3001\u540c\u3058\u9031\u306b\u6b21\u306e 3 \u3064\u306e\u8abf\u67fb\u304c\u516c\u958b\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li><a href=\"https:\/\/www.seoworks.co.uk\/downloads\/ai-referral-traffic-benchmark\/\">AI Referral Traffic 2026: How Much, And Does It Convert? by The SEO Works<\/a><\/li>\n<li><a href=\"https:\/\/www.mariehaynes.com\/geo-is-a-distraction\/\">GEO is a distraction by Marie Haynes<\/a><\/li>\n<li><a href=\"https:\/\/www.growth-memo.com\/p\/does-ai-drive-more-direct-traffic\">Does AI drive more direct traffic? by Kevin Indig<\/a><\/li>\n<\/ul>\n<p>3 \u3064\u3068\u3082 GA4 \u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u305d\u3057\u3066\u3001<strong>AI \u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u5c0f\u3055\u3044<\/strong>\u3068\u3044\u3046\u7d50\u679c\u3092\u793a\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/randfishkin_5minutewhiteboard-ugcPost-7518827224695910401-ucDi\/\">Rand Fishkin \u6c0f\u304c LinkedIn \u3067<\/a>\u3053\u308c\u3089\u3092\u307e\u3068\u3081\u3066\u7d39\u4ecb\u3057\u305f\u3053\u3068\u3082\u3042\u308a\u3001<strong><mark>\u300cGEO \u306f\u7121\u99c4\u3060\u3002\u30af\u30ea\u30c3\u30af\u3092\u751f\u3080\u65bd\u7b56\u306b\u623b\u308c\u300d<\/mark><\/strong>\u3068\u3044\u3046\u7d50\u8ad6\u304c\u5e83\u307e\u308a\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p30-t\">\u3053\u308c\u306b<a href=\"https:\/\/ipullrank.com\/ai-search-is-a-branding-channel\">\u7570\u3092\u5531\u3048\u305f<\/a>\u306e\u304c iPullRank \u306e Mike King \u6c0f\u3067\u3059\u3002<\/p>\n<blockquote><p>\u6570\u5b57\u306f\u6b63\u3057\u3044\u3002\u3057\u304b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u7269\u5dee\u3057\u3067\u6e2c\u3063\u3066\u3044\u308b\u306e\u304c\u9593\u9055\u3044\u3060\u3002<\/p><\/blockquote>\n<p>\u3053\u3046\u4e3b\u5f35\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"p60-b\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u30014 \u672c\u306e\u8a18\u4e8b\u306e\u8981\u70b9\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<h2>The SEO Works: AI \u304b\u3089\u306e\u6d41\u5165\u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306e 39 \u5206\u306e 1<\/h2>\n<p>The SEO Works \u306f 95 \u30b5\u30a4\u30c8\u306e GA4 \u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u307e\u3057\u305f\u3002<br \/>\u671f\u9593\u306f 2025 \u5e74 9 \u6708\u304b\u3089 2026 \u5e74 8 \u6708\u307e\u3067\u306e 12 \u304b\u6708\u3067\u3059\u3002<\/p>\n<h3>\u6d41\u5165\u91cf\u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u304c\u5727\u5012\u7684<\/h3>\n<p>\u6d41\u5165\u91cf\u306b\u3064\u3044\u3066\u306f\u6b21\u306e\u3088\u3046\u306a\u7d50\u679c\u3067\u3057\u305f\u3002<\/p>\n<ul>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u306f\u7d04 283 \u4e07<\/li>\n<li>AI \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u304b\u3089\u306e\u6d41\u5165\u306f\u7d04 7.2 \u4e07\n<ul>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306f AI \u306e 39 \u500d<\/li>\n<li>\u9006\u306b\u8a00\u3048\u3070\u3001AI \u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306e 2.6%<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>\u305f\u3060\u3057\u30012026 \u5e74 5 \u6708\u4ee5\u964d\u306f AI \u304b\u3089\u306e\u6d41\u5165\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u6bd4\u3067 2.29% \u304b\u3089 3.04% \u306b\u4e0a\u6607<\/li>\n<li>5 \u6708 7 \u65e5\u3054\u308d\u3001ChatGPT \u304c\u56de\u7b54\u5185\u306e\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u30ea\u30f3\u30af\u306b\u3057\u59cb\u3081\u305f\u6642\u671f\u3068\u91cd\u306a\u308b<br \/>\u203b\u305f\u3060\u3057\u3001\u3053\u306e\u5909\u66f4\u304c\u539f\u56e0\u304b\u3069\u3046\u304b\u306f\u300c\u4eee\u8aac\u300d\u306b\u3068\u3069\u3081\u3066\u3044\u308b<\/li>\n<\/ul>\n<h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u7d04 1.2 \u500d\u3002\u305f\u3060\u3057\u4f8b\u5916\u3082\u591a\u3044<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f AI \u306e\u307b\u3046\u304c\u9ad8\u3044\u7d50\u679c\u3067\u3057\u305f\u3002<br \/>\u305f\u3060\u3057\u5dee\u306f\u5927\u304d\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<ul>\n<li>AI \u304b\u3089\u306e\u6d41\u5165\u306f 7.18%<\/li>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306f 6.08%\n<ul>\n<li>AI \u306e\u307b\u3046\u304c\u7d04 1.18 \u500d\u9ad8\u3044<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>\u305f\u3060\u3057\u3053\u308c\u306f\u3001\u307b\u304b\u306e\u8abf\u67fb\u3067\u51fa\u56de\u3063\u3066\u3044\u308b 3 \u500d\u30014.4 \u500d\u300123 \u500d\u3068\u3044\u3046\u6570\u5b57\u3088\u308a\u304b\u306a\u308a\u4f4e\u3044\u5024\u3067\u3059\u3002<br \/>\u307e\u305f\u3001\u4f8b\u5916\u3082\u76ee\u7acb\u3061\u307e\u3059\u3002<\/p>\n<ul>\n<li>63 \u30b5\u30a4\u30c8\u4e2d 23 \u30b5\u30a4\u30c8\u3067\u306f\u3001AI \u306e\u307b\u3046\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u4f4e\u3044<\/li>\n<li>B2B \u306e\u88fd\u54c1\u3092\u6271\u3046\u30b5\u30a4\u30c8\u3067\u306f 0.62 \u500d\u3068\u3001\u660e\u78ba\u306b\u4f4e\u3044<\/li>\n<\/ul>\n<p>\u6bd4\u8f03\u5bfe\u8c61\u306b\u3088\u3063\u3066\u3082\u500d\u7387\u306f\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6709\u6599\u691c\u7d22\u3068\u6bd4\u3079\u308b\u3068 0.67 \u500d<\/li>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3068\u6bd4\u3079\u308b\u3068 1.18 \u500d<\/li>\n<li>\u30c0\u30a4\u30ec\u30af\u30c8\u3068\u6bd4\u3079\u308b\u3068 2.48 \u500d<\/li>\n<\/ul>\n<p>\u4f55\u3068\u6bd4\u3079\u305f\u304b\u3092\u793a\u3055\u306a\u3044\u500d\u7387\u306f\u691c\u8a3c\u3067\u304d\u306a\u3044\u3001\u3068 The SEO Works \u306f\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u4ef6\u6570\u3067\u898b\u308b\u3068\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306e\u6539\u5584\u304c\u52b9\u304f<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u4ef6\u6570\u3067\u306f\u5dee\u304c\u3055\u3089\u306b\u958b\u304d\u307e\u3059\u3002<br \/>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u304c 100 \u4ef6\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u751f\u3080\u3068\u304d\u3001AI \u306f 3.2 \u4ef6\u3067\u3059\u3002<\/p>\n<p>1 \u30b5\u30a4\u30c8\u3042\u305f\u308a\u6708\u306b\u3069\u308c\u3060\u3051\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u5897\u3048\u308b\u304b\u306e\u8a66\u7b97\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3092 5% \u4f38\u3070\u3059: 10.3 \u4ef6\u5897<\/li>\n<li>AI \u304b\u3089\u306e\u6d41\u5165\u3092 2 \u500d\u306b\u3059\u308b: 6.6 \u4ef6\u5897<\/li>\n<\/ul>\n<h3>AI \u3068\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306f\u4e00\u7dd2\u306b\u4f38\u3073\u308b<\/h3>\n<p>AI \u304b\u3089\u306e\u6d41\u5165\u304c\u4f38\u3073\u305f\u30b5\u30a4\u30c8\u306f\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3082\u4f38\u3073\u3066\u3044\u307e\u3057\u305f\u3002<br \/>\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u6210\u9577\u306e\u5f71\u97ff\u3092\u9664\u3044\u3066\u3082\u3001\u3053\u306e\u95a2\u4fc2\u306f\u306f\u3063\u304d\u308a\u6b8b\u308a\u307e\u3057\u305f\u3002<br \/>\u540c\u3058\u571f\u53f0\u3001\u3064\u307e\u308a\u4e8b\u696d\u306e\u660e\u78ba\u3055\u3084\u4e00\u8cab\u3057\u305f\u60c5\u5831\u3001\u4fe1\u983c\u6027\u304c\u4e21\u65b9\u3092\u62bc\u3057\u4e0a\u3052\u3066\u3044\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u300c\u30d3\u30eb\u30dc\u30fc\u30c9\u4eee\u8aac\u300d\u306f\u652f\u6301\u3055\u308c\u307e\u305b\u3093\u3067\u3057\u305f\u3002<br \/>\u30d3\u30eb\u30dc\u30fc\u30c9\u4eee\u8aac\u3068\u306f\u3001AI \u3067\u30d6\u30e9\u30f3\u30c9\u3092\u898b\u305f\u4eba\u304c\u3001\u3042\u3068\u3067 URL \u3092\u5165\u529b\u3057\u3066\u76f4\u63a5\u8a2a\u554f\u3059\u308b\u3068\u3044\u3046\u8003\u3048\u65b9\u3067\u3059\u3002<br \/>AI \u306e\u56de\u7b54\u3078\u306e\u9732\u51fa\u304c\u5c4b\u5916\u306e\u770b\u677f\u5e83\u544a\uff08\u30d3\u30eb\u30dc\u30fc\u30c9\uff09\u306e\u3088\u3046\u306b\u50cd\u304f\u3068\u4f8b\u3048\u3066\u3044\u307e\u3059\u3002<br \/>\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u6210\u9577\u306e\u5f71\u97ff\u3092\u9664\u304f\u3068\u3001AI \u6d41\u5165\u306e\u4f38\u3073\u3068\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u4f38\u3073\u306e\u95a2\u4fc2\u306f\u6d88\u3048\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p40-b\">\u306a\u304a\u3001Google \u306e AI Overviews \u304b\u3089\u306e\u30af\u30ea\u30c3\u30af\u306f\u901a\u5e38\u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3068\u3057\u3066\u8a08\u4e0a\u3055\u308c\u307e\u3059\u3002<br \/>\u305d\u306e\u305f\u3081\u5206\u6790\u306b\u542b\u307e\u308c\u3066\u3044\u307e\u305b\u3093\u3002<br \/>AI \u306e\u8ca2\u732e\u306f\u300c\u4e0b\u9650\u300d\u3068\u3057\u3066\u8aad\u3080\u3079\u304d\u3060\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>Marie Haynes \u6c0f: GEO \u306f\u300c\u6c17\u3092\u6563\u3089\u3059\u3082\u306e\u300d<\/h2>\n<p>Marie Haynes \u6c0f\u306f\u3001100 \u30b5\u30a4\u30c8\u5206\u300112 \u304b\u6708\u306e GA4 \u30c7\u30fc\u30bf\u3092\u8abf\u3079\u307e\u3057\u305f\u3002<br \/>\u7dcf\u30bb\u30c3\u30b7\u30e7\u30f3\u306f 1 \u5104 4,500 \u4e07\u3092\u8d85\u3048\u307e\u3059\u3002<\/p>\n<h3>ChatGPT \u304b\u3089\u306e\u6d41\u5165\u306f Google \u306e 0.62%<\/h3>\n<p>Google \u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3068\u6bd4\u3079\u305f AI \u304b\u3089\u306e\u6d41\u5165\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>ChatGPT \u304b\u3089\u306e\u30bb\u30c3\u30b7\u30e7\u30f3: 0.62%<\/li>\n<li>\u307b\u304b\u306e LLM \u3092\u3059\u3079\u3066\u8db3\u3057\u305f\u5834\u5408: 0.73%<\/li>\n<\/ul>\n<h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u9ad8\u3044\u304c\u3001\u4ef6\u6570\u306f Google \u304c\u5727\u5012<\/h3>\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8a08\u6e2c\u3057\u3066\u3044\u305f\u306e\u306f 55 \u30b5\u30a4\u30c8\u3067\u3059\u3002<\/p>\n<ul>\n<li>Google \u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f 3.02%<\/li>\n<li>ChatGPT \u304b\u3089\u306e\u6d41\u5165\u306f 13.8%\n<ul>\n<li>4.5 \u500d\u4ee5\u4e0a\u9ad8\u3044<\/li>\n<\/ul>\n<\/li>\n<li>\u305d\u308c\u3067\u3082\u3001\u5168\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e 96.5% \u306f Google \u304c\u751f\u3093\u3067\u3044\u305f\n<ul>\n<li>Google \u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u306f\u3001LLM \u306e\u5408\u8a08\u306e 27 \u500d\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u751f\u3093\u3067\u3044\u308b<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3>ChatGPT \u304b\u3089\u306e\u6d41\u5165\u306f\u3059\u3067\u306b\u982d\u6253\u3061\u3001\u5b9f\u969b\u306b\u4eba\u3092\u9001\u3063\u3066\u3044\u308b AI \u691c\u7d22\u306f Google<\/h3>\n<p>ChatGPT \u304b\u3089\u306e\u6d41\u5165\u306f\u30012025 \u5e74 8 \u6708\u306e GPT-5 \u516c\u958b\u306e\u3053\u308d\u306b\u6025\u6210\u9577\u304c\u6b62\u307e\u308a\u307e\u3057\u305f\u3002<br \/>\u305d\u308c\u4ee5\u964d\u306f\u3001\u3080\u3057\u308d\u6e1b\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u4eba\u3092\u9001\u3063\u3066\u3044\u308b AI \u691c\u7d22\u306f ChatGPT \u3067\u306f\u306a\u304f Google \u3060\u3068 Haynes \u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002<br \/>\u591a\u304f\u306e\u4eba\u304c\u3001\u6b21\u306e\u6a5f\u80fd\u3092\u901a\u3058\u3066 Google \u306e\u4e2d\u3067 AI \u691c\u7d22\u3092\u4f7f\u3063\u3066\u3044\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<ul>\n<li>AI Overviews<\/li>\n<li>AI Mode<\/li>\n<li>AI \u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0<\/li>\n<\/ul>\n<p>\u305d\u306e\u3046\u3048\u3067\u3001\u6b21\u3092\u52e7\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul class=\"p40-b\">\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8a08\u6e2c\u3057\u3001\u6539\u5584\u3059\u308b\n<ul>\n<li>\u5b9f\u306f 100 \u30b5\u30a4\u30c8\u4e2d 45 \u30b5\u30a4\u30c8\u304c\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u3092\u8a08\u6e2c\u3057\u3066\u3044\u306a\u304b\u3063\u305f<\/li>\n<li>\u6a5f\u68b0\u5411\u3051\u306e\u6700\u9069\u5316\u3088\u308a\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u3092\u91cd\u8996\u3059\u308b<\/li>\n<\/ul>\n<\/li>\n<li>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u306e\u30a6\u30a7\u30d6\u306b\u5099\u3048\u308b\n<ul>\n<li>Google \u306e Universal Cart<\/li>\n<li>Universal Commerce Protocol\uff08UCP\uff09<\/li>\n<li>WebMCP<\/li>\n<li>\u30b9\u30de\u30fc\u30c8\u30b0\u30e9\u30b9<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2>Kevin Indig \u6c0f:\u300c\u96a0\u308c\u305f AI \u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u300d\u306f\u898b\u3064\u304b\u3089\u306a\u304b\u3063\u305f<\/h2>\n<p>\u696d\u754c\u306b\u306f\u300cAI \u304b\u3089\u306e\u6d41\u5165\u306e\u591a\u304f\u304c\u30c0\u30a4\u30ec\u30af\u30c8\u3068\u3057\u3066\u8a08\u4e0a\u3055\u308c\u3066\u3044\u308b\u300d\u3068\u3044\u3046\u898b\u65b9\u304c\u3042\u308a\u307e\u3059\u3002<br \/>Kevin Indig \u6c0f\u306f\u3053\u308c\u3092\u78ba\u304b\u3081\u3088\u3046\u3068\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u304d\u3063\u304b\u3051\u306f Ramp \u306e\u4e8b\u4f8b\u3067\u3059\u3002<br \/>Ramp \u306f\u30c0\u30a4\u30ec\u30af\u30c8\u6d41\u5165\u306e 30\u301c40% \u3092\u30a2\u30f3\u30b5\u30fc\u30a8\u30f3\u30b8\u30f3\u7531\u6765\u3068\u7279\u5b9a\u3057\u307e\u3057\u305f\u3002<br \/>\u305d\u3057\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u81ea\u5df1\u7533\u544a\u3067\u5b9f\u969b\u306b AI \u7d4c\u7531\u3060\u3068\u78ba\u8a8d\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u5897\u52a0\u306f\u30dc\u30c3\u30c8\u3060\u3063\u305f<\/h3>\n<p>Indig \u6c0f\u306f 12 \u30b5\u30a4\u30c8\u306e GA4 \u30c7\u30fc\u30bf\u3092\u30012026 \u5e74 8 \u6708\u3068 9 \u6708\u3067\u6bd4\u3079\u307e\u3057\u305f\u3002<br \/>\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3084\u6599\u91d1\u30da\u30fc\u30b8\u306a\u3069\u3001\u3082\u3068\u3082\u3068\u30c0\u30a4\u30ec\u30af\u30c8\u304c\u591a\u3044\u30da\u30fc\u30b8\u306f\u9664\u5916\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u7d50\u679c\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>12 \u30b5\u30a4\u30c8\u4e2d 8 \u30b5\u30a4\u30c8\u3067\u30c0\u30a4\u30ec\u30af\u30c8\u304c\u5897\u52a0\n<ul>\n<li>\u3057\u304b\u3057\u3001\u305d\u306e\u591a\u304f\u306f\u30dc\u30c3\u30c8<\/li>\n<li>\u3042\u308b\u30b5\u30a4\u30c8\u3067\u306f 40 \u4e07 9,000 \u306e\u30c0\u30a4\u30ec\u30af\u30c8\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u3046\u3061\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u3057\u305f\u306e\u306f 198 \u3060\u3051<\/li>\n<\/ul>\n<\/li>\n<li>1 \u6708\u304b\u3089 9 \u6708\u306e\u63a8\u79fb\n<ul>\n<li>\u30c0\u30a4\u30ec\u30af\u30c8\u5168\u4f53\u306f 140.9% \u5897<\/li>\n<li>\u30a8\u30f3\u30b2\u30fc\u30b8\u3057\u305f\u30c0\u30a4\u30ec\u30af\u30c8\u306f 1.0% \u6e1b<\/li>\n<\/ul>\n<\/li>\n<li>AI \u306e\u75d5\u8de1\u3092\u78ba\u8a8d\u3067\u304d\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u306f\u3001\u5168\u4f53\u306e 0.003% \u306b\u3059\u304e\u306a\u3044<\/li>\n<\/ul>\n<h3>\u4e00\u898b\u5f37\u3044\u76f8\u95a2\u3082\u3001\u691c\u8a3c\u3059\u308b\u3068\u5d29\u308c\u305f<\/h3>\n<p>\u6b21\u306b\u30014 \u30d6\u30e9\u30f3\u30c9\u3067 AI \u3067\u306e\u9732\u51fa\u3068\u30c0\u30a4\u30ec\u30af\u30c8\u3084\u6307\u540d\u691c\u7d22\u306e\u95a2\u4fc2\u3092\u8abf\u3079\u307e\u3057\u305f\u30020\u301c6 \u9031\u306e\u6642\u9593\u5dee\u3092\u4ed8\u3051\u3001\u5408\u8a08 632 \u306e\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6700\u521d\u306f\u6709\u671b\u306b\u898b\u3048\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li>\u30b5\u30a4\u30c8 1: AI \u3067\u306e\u30b7\u30a7\u30a2\u30fb\u30aa\u30d6\u30fb\u30dc\u30a4\u30b9 (SOV) \u3068\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u76f8\u95a2\u304c 0.72\n<ul>\n<li>3 \u9031\u9593\u5f8c\u306b\u30d4\u30fc\u30af<\/li>\n<li>\u6307\u540d\u691c\u7d22\u3068\u306e\u76f8\u95a2\u3082 0.59<\/li>\n<\/ul>\n<\/li>\n<li>\u30b5\u30a4\u30c8 2: ChatGPT \u3067\u306e\u8a00\u53ca\u7387\u3068\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u76f8\u95a2\u304c 0.47<\/li>\n<\/ul>\n<p>\u3057\u304b\u3057\u3001Indig \u6c0f\u306f\u3053\u3053\u3067\u6b62\u307e\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<br \/>\u9031\u3092\u308f\u3056\u3068\u305a\u3089\u3057\u305f\u30c7\u30fc\u30bf\u3067\u3082\u540c\u3058\u691c\u8a3c\u3092\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u9031\u3092\u305a\u3089\u3057\u3066\u3082\u3001\u540c\u3058\u304b\u305d\u308c\u4ee5\u4e0a\u306e\u76f8\u95a2\u304c\u51fa\u305f\n<ul>\n<li>\u30b5\u30a4\u30c8 1 \u3067\u306f 19 \u901a\u308a\u4e2d 3 \u901a\u308a<\/li>\n<li>\u30b5\u30a4\u30c8 2 \u3067\u306f 38 \u901a\u308a\u4e2d 2 \u901a\u308a<\/li>\n<\/ul>\n<\/li>\n<li>\u671f\u9593\u3092\u524d\u534a\u3068\u5f8c\u534a\u306b\u5206\u3051\u308b\u3068\u3001\u76f8\u95a2\u304c\u51fa\u308b\u6642\u671f\u304c\u4e00\u8cab\u3057\u306a\u3044<\/li>\n<li>\u4f7f\u3048\u308b\u9031\u6b21\u30c7\u30fc\u30bf\u304c 17 \u9031\u5206\u3068 35 \u9031\u5206\u3057\u304b\u306a\u3044<\/li>\n<\/ul>\n<p>\u7d50\u8ad6\u3068\u3057\u3066\u3001AI \u3067\u306e\u9732\u51fa\u3068\u3001\u305d\u306e\u5f8c\u306e\u6307\u540d\u691c\u7d22\u3084\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u9593\u306b\u3001\u4fe1\u983c\u3067\u304d\u308b\u95a2\u4fc2\u306f\u78ba\u8a8d\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u3002<br \/>\u305f\u3060\u3057\u3001\u52b9\u679c\u304c\u306a\u3044\u3068\u8a00\u3063\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u300c\u5207\u308a\u5206\u3051\u3089\u308c\u306a\u304b\u3063\u305f\u300d\u3068\u3044\u3046\u7d50\u8ad6\u3067\u3059\u3002<\/p>\n<h3>\u63a8\u5968\u3059\u308b\u8a08\u6e2c\u65b9\u6cd5<\/h3>\n<p>\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u6570\u5b57\u306b\u983c\u3089\u306a\u3044\u8a08\u6e2c\u3092 Indig \u6c0f\u306f\u52e7\u3081\u3066\u3044\u307e\u3059\u3002<br \/>\u6b21\u306e 3 \u3064\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<ol class=\"p40-b\">\n<li>AI \u306e\u3069\u3053\u306b\u30d6\u30e9\u30f3\u30c9\u304c\u51fa\u3066\u3044\u308b\u304b\u3092\u3001\u6c7a\u307e\u3063\u305f\u30d7\u30ed\u30f3\u30d7\u30c8\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u8ffd\u3046<\/li>\n<li>\u65b0\u3057\u3044\u898b\u8fbc\u307f\u5ba2\u3084\u9867\u5ba2\u306b\u300c\u3069\u3053\u3067\u77e5\u3063\u305f\u304b\u300d\u3092\u805e\u304f<\/li>\n<li>\u305d\u306e\u56de\u7b54\u3092\u5546\u8ac7\u3084\u58f2\u4e0a\u306b\u3064\u306a\u3052\u3066\u8ffd\u3046<\/li>\n<\/ol>\n<h2>Mike King \u6c0f: AI \u691c\u7d22\u306f\u300c\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306e\u30c1\u30e3\u30cd\u30eb\u300d\u3060<\/h2>\n<h3>\u6570\u5b57\u306f\u6b63\u3057\u3044\u3002\u7269\u5dee\u3057\u304c\u9055\u3046<\/h3>\n<p>King \u6c0f\u306f 3 \u3064\u306e\u8abf\u67fb\u306e\u6570\u5b57\u3092\u5426\u5b9a\u3057\u3066\u3044\u307e\u305b\u3093\u3002<br \/>\u65b9\u6cd5\u306f\u59a5\u5f53\u3067\u3001AI \u691c\u7d22\u3092\u6210\u679c\u7372\u5f97\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u3057\u3066\u6e2c\u308c\u3070\u305d\u3046\u306a\u308b\u3001\u3068\u8a8d\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u554f\u984c\u306f\u7d50\u8ad6\u306e\u51fa\u3057\u65b9\u3067\u3059\u3002<\/p>\n<blockquote><p>3 \u3064\u3068\u3082\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u7269\u5dee\u3057\u3067\u8a55\u4fa1\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u306f\u30b9\u30fc\u30d1\u30fc\u30dc\u30a6\u30eb\u306e CM \u3092\u30af\u30ea\u30c3\u30af\u7387\u3067\u8a55\u4fa1\u3057\u3001\u30c6\u30ec\u30d3\u306f\u7121\u99c4\u3060\u3068\u8a00\u3046\u3088\u3046\u306a\u3082\u306e\u3060\u3002<\/p><\/blockquote>\n<p>\u3053\u306e\u3088\u3046\u306b King \u6c0f\u306f\u8ff0\u3079\u307e\u3059\u3002<\/p>\n<p>AI \u306e\u5229\u7528\u898f\u6a21\u3068\u3057\u3066\u6b21\u306e\u6570\u5b57\u3092 King \u6c0f\u306f\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>ChatGPT: \u9031 12 \u5104\u4eba<\/li>\n<li>AI Mode: \u6708 10 \u5104\u4eba\u8d85<\/li>\n<li>AI Overviews: 25 \u5104\u4eba<\/li>\n<\/ul>\n<h3>\u540c\u610f\u3057\u3066\u3044\u308b\u70b9<\/h3>\n<p>\u3082\u3063\u3068\u3082 King \u6c0f\u306f\u3001\u591a\u304f\u306e\u70b9\u3067 3 \u3064\u306e\u8abf\u67fb\u306b\u540c\u610f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30b9\u30ad\u30fc\u30de\u306e\u5c0f\u6280\u3084 llms.txt \u306e\u3088\u3046\u306a\u300c\u6226\u8853\u3068\u3057\u3066\u306e GEO\u300d\u306f\u7121\u99c4<\/li>\n<li>Google \u304c\u6700\u3082\u591a\u304f\u306e\u8a2a\u554f\u8005\u3092\u9001\u3063\u3066\u3044\u308b<\/li>\n<li>\u30d6\u30e9\u30f3\u30c9\u52b9\u679c\u306f\u3001\u5206\u6790\u30c7\u30fc\u30bf\u3067\u5927\u898f\u6a21\u306b\u5b9f\u8a3c\u3055\u308c\u3066\u3044\u306a\u3044<\/li>\n<\/ul>\n<h3>\u4eba\u306f\u300c\u691c\u7d22\u300d\u3067\u306f\u306a\u304f\u300c\u4f1a\u8a71\u300d\u3092\u3057\u3066\u3044\u308b<\/h3>\n<p>AI \u691c\u7d22\u3068\u547c\u3073\u307e\u3059\u304c\u3001\u691c\u7d22\u3057\u3066\u3044\u308b\u306e\u306f\u6a5f\u68b0\u3067\u3059\u3002\u4eba\u306f\u4f1a\u8a71\u3092\u3057\u3066\u3044\u307e\u3059\u3002\u4f1a\u8a71\u3067\u306f\u56de\u7b54\u305d\u306e\u3082\u306e\u304c\u30b4\u30fc\u30eb\u306a\u306e\u3067\u3001\u3069\u3053\u304b\u3078\u79fb\u52d5\u3057\u3088\u3046\u3068\u306f\u601d\u3044\u307e\u305b\u3093\u3002<\/p>\n<p>King \u6c0f\u306f\u3001\u30af\u30ea\u30c3\u30af\u304c\u6e1b\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u6b21\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>Semrush: \u30af\u30ea\u30c3\u30af\u305b\u305a\u306b\u7d42\u308f\u308b\u30bb\u30c3\u30b7\u30e7\u30f3\u306f\u3001AI Overviews \u304c\u306a\u3044\u5834\u5408\u3067\u7d04 34%\u3001\u3042\u308b\u5834\u5408\u3067\u7d04 43%\n<ul>\n<li>AI Mode \u3067\u306f\u7d04 93%<\/li>\n<\/ul>\n<\/li>\n<li>Pew Research: AI Overviews \u304c\u3042\u308b\u3068\u901a\u5e38\u306e\u691c\u7d22\u7d50\u679c\u306e\u30af\u30ea\u30c3\u30af\u306f 15% \u304b\u3089 8% \u306b\u6e1b\u5c11\n<ul>\n<li>\u8981\u7d04\u5185\u306e\u30ea\u30f3\u30af\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u306e\u306f 1% \u3060\u3051<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>ChatGPT \u306e\u5229\u7528\u8005\u306f\u3001\u540c\u3058\u6642\u671f\u306b 7 \u5104\u4eba\u304b\u3089 12 \u5104\u4eba\u306b\u5897\u3048\u307e\u3057\u305f\u3002<br \/>\u305d\u308c\u3067\u3082 ChatGPT \u304b\u3089\u306e\u6d41\u5165\u304c\u6e1b\u3063\u305f\u306e\u306f\u3001\u56de\u7b54\u306e\u8cea\u304c\u4e0a\u304c\u308a\u3001\u78ba\u8a8d\u306e\u305f\u3081\u306e\u8a2a\u554f\u304c\u4e0d\u8981\u306b\u306a\u3063\u305f\u304b\u3089\u3060\u3001\u3068 King \u6c0f\u306f\u89e3\u91c8\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u8a08\u6e2c\u3067\u304d\u306a\u304f\u3066\u3082\u3001\u8cfc\u8cb7\u5224\u65ad\u306f\u5de6\u53f3\u3055\u308c\u3066\u3044\u308b<\/h3>\n<p>\u6d88\u8cbb\u8005\u8abf\u67fb\u3067\u306f\u3001AI \u304c\u8cfc\u8cb7\u306b\u5f71\u97ff\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>62% \u304c\u3001AI \u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306e\u5f71\u97ff\u3067\u666e\u6bb5\u3068\u9055\u3046\u88fd\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3092\u8cb7\u3063\u305f\uff08Attentive\uff09<\/li>\n<li>\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u4eba\u306e\u7d04 81% \u304c\u3001AI \u306e\u60c5\u5831\u3067\u8cfc\u5165\u3092\u3084\u3081\u305f\u3053\u3068\u304c\u3042\u308b\uff08Semrush\uff09<\/li>\n<\/ul>\n<h3>Kevin Indig \u6c0f\u306e\u7d50\u679c\u3078\u306e\u53cd\u8ad6<\/h3>\n<p>King \u6c0f\u306f\u3001Indig \u6c0f\u306e\u7d50\u679c\u304c\u53cd\u5bfe\u5074\u306e\u6700\u3082\u5f37\u3044\u8ad6\u62e0\u3060\u3068\u8a8d\u3081\u3066\u3044\u307e\u3059\u3002<br \/>\u305d\u306e\u3046\u3048\u3067\u3001\u8abf\u67fb\u306e\u8a2d\u8a08\u306b\u6b21\u306e\u554f\u984c\u304c\u3042\u308b\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30c0\u30a4\u30ec\u30af\u30c8\u306e\u6bd4\u8f03\u306f 8 \u6708\u3068 9 \u6708\u306e 1 \u304b\u6708\u6bd4\u8f03\u3060\u3063\u305f<\/li>\n<li>\u4eba\u304c\u30d6\u30e9\u30f3\u30c9\u3092\u805e\u3044\u3066\u5165\u529b\u3059\u308b\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3092\u9664\u5916\u3057\u3066\u3044\u305f<\/li>\n<li>\u30b5\u30f3\u30d7\u30eb\u304c\u3001\u691c\u8a0e\u671f\u9593\u306e\u9577\u3044 B2B \u306b\u504f\u3063\u3066\u3044\u305f<\/li>\n<li>4 \u30d6\u30e9\u30f3\u30c9\u3057\u304b\u898b\u3066\u3044\u306a\u3044<\/li>\n<\/ul>\n<p>\u3055\u3089\u306b\u3001\u500b\u5225\u306b\u898b\u308c\u3070\u30d6\u30e9\u30f3\u30c9\u52b9\u679c\u306f\u51fa\u3066\u3044\u308b\u3068\u8a00\u3044\u307e\u3059\u3002<br \/>0.72 \u3084 0.47 \u306e\u76f8\u95a2\u304c\u305d\u306e\u4f8b\u3067\u3059\u3002<br \/>Binet \u3068 Field \u306e\u7814\u7a76\u306b\u3088\u308c\u3070\u3001\u30d6\u30e9\u30f3\u30c9\u69cb\u7bc9\u306e\u52b9\u679c\u304c\u77ed\u671f\u306e\u52b9\u679c\u3092\u4e0a\u56de\u308b\u307e\u3067\u7d04 6 \u304b\u6708\u304b\u304b\u308a\u307e\u3059\u3002<br \/>1 \u304b\u6708\u306e\u671f\u9593\u3067\u306f\u898b\u3048\u306a\u3044\u306e\u306f\u5f53\u7136\u3060\u3001\u3068\u3044\u3046\u4e3b\u5f35\u3067\u3059\u3002<\/p>\n<h3>\u30d6\u30e9\u30f3\u30c9\u30c1\u30e3\u30cd\u30eb\u306f\u3082\u3068\u3082\u3068\u8a08\u6e2c\u3067\u304d\u306a\u3044<\/h3>\n<p>\u770b\u677f\u3082\u30c6\u30ec\u30d3 CM \u3082\u30b9\u30dd\u30f3\u30b5\u30fc\u3082\u3001\u30af\u30ea\u30c3\u30af\u3067\u8a55\u4fa1\u3055\u308c\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u305d\u308c\u3067\u3082\u4e88\u7b97\u306f\u6d41\u308c\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<br \/>\u6700\u3082\u8fd1\u3044\u306e\u306f PR \u3060\u3068 King \u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002<br \/>AI \u306e\u56de\u7b54\u306f\u3001\u6a5f\u68b0\u304c\u4f5c\u308b\u300c\u30a2\u30fc\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u300d\u3060\u3068\u3044\u3046\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<h3>\u4eca\u306e\u8a08\u6e2c\u306f AI \u306e\u5f71\u97ff\u3092\u904e\u5c0f\u8a55\u4fa1\u3057\u3066\u3044\u308b<\/h3>\n<p>GA4 \u306e\u300cAI \u6d41\u5165\u300d\u306f\u4e0b\u9650\u306b\u3059\u304e\u306a\u3044\u3068 King \u6c0f\u306f\u6307\u6458\u3057\u307e\u3059\u3002<br \/>\u7406\u7531\u306f 3 \u3064\u3067\u3059\u3002<\/p>\n<ol>\n<li>\u30ea\u30d5\u30a1\u30e9\u30fc\u304c\u843d\u3061\u3066\u30c0\u30a4\u30ec\u30af\u30c8\u306b\u306a\u308b\u6d41\u5165\u304c\u3042\u308b\n<ul>\n<li>Indig \u6c0f\u81ea\u8eab\u3001AI \u6d41\u5165\u306e\u7d04 70% \u304c\u30c0\u30a4\u30ec\u30af\u30c8\u306b\u8a08\u4e0a\u3055\u308c\u308b\u3068\u63a8\u8a08<\/li>\n<\/ul>\n<\/li>\n<li>AI Overviews \u3084 AI Mode \u304b\u3089\u306e\u30af\u30ea\u30c3\u30af\u304c\u3001\u6bd4\u8f03\u5bfe\u8c61\u306e Google \u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306b\u542b\u307e\u308c\u3066\u3044\u308b<\/li>\n<li>\u591a\u304f\u306e\u9732\u51fa\u306b\u306f\u3001\u305d\u3082\u305d\u3082\u30af\u30ea\u30c3\u30af\u3059\u308b\u30ea\u30f3\u30af\u304c\u306a\u3044\n<ul>\n<li>BrightEdge \u306b\u3088\u308b\u3068\u3001ChatGPT \u306f\u30d6\u30e9\u30f3\u30c9\u3092\u5f15\u7528\u3088\u308a 3.2 \u500d\u591a\u304f\u8a00\u53ca\u3057\u3066\u3044\u308b<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>CMO \u304c\u3084\u308b\u3079\u304d\u3053\u3068<\/h3>\n<p>King \u6c0f\u306e\u63d0\u6848\u306f\u300c\u6210\u679c\u7372\u5f97\u3067\u306f\u306a\u304f\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u4e88\u7b97\u3092\u7d44\u3081\u300d\u3067\u3059\u3002<br \/>\u305d\u306e\u3046\u3048\u3067\u6b21\u3092\u52e7\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>AI \u53ef\u8996\u6027\u30c4\u30fc\u30eb\u3067\u3001\u6b21\u306e\u6307\u6a19\u3092\u6e2c\u308b\n<ul>\n<li>\u30d7\u30ed\u30f3\u30d7\u30c8\u5358\u4f4d\u306e\u30b7\u30a7\u30a2\u30fb\u30aa\u30d6\u30fb\u30dc\u30a4\u30b9<\/li>\n<li>\u8a00\u53ca\u983b\u5ea6<\/li>\n<li>\u5f15\u7528\u4f4d\u7f6e<\/li>\n<li>\u8a55\u5224<\/li>\n<\/ul>\n<\/li>\n<li>\u6307\u540d\u691c\u7d22\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u3001\u81ea\u5df1\u7533\u544a\u306e\u7d4c\u8def\u3092\u56db\u534a\u671f\u5358\u4f4d\u3067\u898b\u308b<\/li>\n<li>\u53ef\u80fd\u306a\u3089\u3001\u5730\u57df\u3084\u88fd\u54c1\u30e9\u30a4\u30f3\u3067\u30db\u30fc\u30eb\u30c9\u30a2\u30a6\u30c8\u30c6\u30b9\u30c8\u3092\u3059\u308b<\/li>\n<li>AI \u3067\u306e\u30b7\u30a7\u30a2\u30fb\u30aa\u30d6\u30fb\u30dc\u30a4\u30b9\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30df\u30c3\u30af\u30b9\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u306b\u5165\u308c\u308b<\/li>\n<li>\u30a6\u30a7\u30d6\u5168\u4f53\u3067\u30d6\u30e9\u30f3\u30c9\u306e\u60c5\u5831\u3092\u5897\u3084\u3057\u3001\u4e00\u8cab\u3055\u305b\u308b<\/li>\n<\/ul>\n<p class=\"p40-b\">AI \u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3082\u540c\u3058\u60c5\u5831\u306e\u5c64\u3092\u53c2\u7167\u3057\u307e\u3059\u3002\u4eca\u3001AI \u306e\u56de\u7b54\u306b\u51fa\u306a\u3044\u30d6\u30e9\u30f3\u30c9\u306f\u3001\u5c06\u6765\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5019\u88dc\u306b\u3082\u5165\u308c\u306a\u3044\u3001\u3068\u3082 King \u6c0f\u306f\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081: \u5bfe\u7acb\u3057\u3066\u3044\u308b\u306e\u306f\u4e8b\u5b9f\u3067\u306f\u306a\u304f\u3001\u8a55\u4fa1\u306e\u8ef8<\/h2>\n<p>4 \u672c\u3092\u4e26\u3079\u308b\u3068\u3001\u4e8b\u5b9f\u306b\u3064\u3044\u3066\u306f\u307b\u307c\u4e00\u81f4\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u53cc\u65b9\u304c\u8a8d\u3081\u3066\u3044\u308b\u306e\u306f\u6b21\u306e 3 \u70b9\u3067\u3059\u3002<\/p>\n<ul>\n<li>AI \u304b\u3089\u306e\u6d41\u5165\u306f\u5c0f\u3055\u3044<\/li>\n<li>Google \u304c\u4eca\u3082\u6700\u5927\u306e\u6d41\u5165\u6e90\u3067\u3042\u308b<\/li>\n<li>\u5c0f\u624b\u5148\u306e GEO \u306f\u7121\u99c4\u3067\u3042\u308b<\/li>\n<\/ul>\n<p>\u9055\u3046\u306e\u306f\u8a55\u4fa1\u306e\u8ef8\u3067\u3059\u3002<\/p>\n<ul>\n<li>3 \u3064\u306e\u8abf\u67fb: \u300cAI \u691c\u7d22\u306f\u6210\u679c\u3092\u751f\u3080\u30c1\u30e3\u30cd\u30eb\u304b\u300d\u3092\u554f\u3044\u3001\u7b54\u3048\u306f\u300c\u30ce\u30fc\u300d<\/li>\n<li>King \u6c0f: \u300cAI \u691c\u7d22\u306f\u30d6\u30e9\u30f3\u30c9\u3092\u5f62\u3065\u304f\u308b\u30c1\u30e3\u30cd\u30eb\u304b\u300d\u3092\u554f\u3046\u3079\u304d\u3060\u3068\u4e3b\u5f35<\/li>\n<\/ul>\n<p>\u554f\u3044\u304c\u9055\u3046\u306e\u3067\u3001\u7b54\u3048\u3082\u9055\u3063\u3066\u898b\u3048\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3059\u3079\u3066\u3092\u8003\u616e\u3059\u308b\u3068\u3001\u6b21\u306e\u3088\u3046\u306b\u53d6\u308a\u7d44\u3080\u306e\u304c\u59a5\u5f53\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<ul>\n<li><strong>SEO \u306e\u571f\u53f0\u3092\u6700\u512a\u5148\u306b\u3059\u308b:<\/strong> The SEO Works \u306e\u30c7\u30fc\u30bf\u304c\u793a\u3059\u3088\u3046\u306b\u3001\u305d\u308c\u306f AI \u3067\u306e\u6210\u679c\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002Google \u306e AI Overviews \u3084 AI Mode \u3082\u3001\u305d\u306e\u5ef6\u9577\u7dda\u4e0a\u306b\u3042\u308a\u307e\u3059\u3002<\/li>\n<li><strong>\u4f4e\u30b3\u30b9\u30c8\u3067\u59cb\u3081\u3089\u308c\u308b\u8a08\u6e2c\u3092\u52a0\u3048\u308b:<\/strong>\u6b21\u306e 2 \u3064\u306f\u3001\u6700\u4f4e\u9650\u5b9f\u884c\u3057\u305f\u3044\u3053\u3068\u3067\u3059\u3002\n<ul>\n<li>\u4e3b\u8981\u306a\u30d7\u30ed\u30f3\u30d7\u30c8\u3067\u3001\u81ea\u793e\u304c\u3069\u3046\u8a00\u53ca\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u5b9a\u671f\u7684\u306b\u78ba\u8a8d\u3059\u308b<\/li>\n<li>\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306b\u300c\u3069\u3053\u3067\u77e5\u308a\u307e\u3057\u305f\u304b\u300d\u3092\u52a0\u3048\u308b<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p class=\"p60-b\">\u30af\u30ea\u30c3\u30af\u306e\u6570\u5b57\u3060\u3051\u3067 AI \u3092\u5207\u308a\u6368\u3066\u308b\u306e\u306f\u65e9\u8a08\u3067\u3059\u3002<br \/>\u4e00\u65b9\u3067\u3001\u8a3c\u660e\u3055\u308c\u3066\u3044\u306a\u3044\u30d6\u30e9\u30f3\u30c9\u52b9\u679c\u3092\u524d\u63d0\u306b\u3001\u5927\u304d\u306a\u4e88\u7b97\u3092\u6295\u3058\u308b\u306e\u3082\u614e\u91cd\u3067\u3042\u308b\u3079\u304d\u3067\u3059\u3002<br \/>\u300c\u8a08\u6e2c\u3092\u6574\u3048\u306a\u304c\u3089\u3001\u81ea\u793e\u306e\u30c7\u30fc\u30bf\u3067\u5224\u65ad\u3057\u3066\u3044\u304f\u300d\u3001\u3053\u308c\u304c\u73fe\u6642\u70b9\u3067\u6700\u3082\u73fe\u5b9f\u7684\u306a\u59ff\u52e2\u3060\u3068\u8003\u3048\u307e\u3059\u3002<\/p>\n<p><strong>\u53c2\u7167\u8a18\u4e8b<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.seoworks.co.uk\/downloads\/ai-referral-traffic-benchmark\/\">AI Referral Traffic 2026: How Much, And Does It Convert? | The SEO Works<\/a><\/li>\n<li><a href=\"https:\/\/www.mariehaynes.com\/geo-is-a-distraction\/\">GEO is a distraction &#8211; Marie Haynes<\/a><\/li>\n<li><a href=\"https:\/\/www.growth-memo.com\/p\/does-ai-drive-more-direct-traffic\">Does AI drive more direct traffic? &#8211; by Kevin Indig<\/a><\/li>\n<li><a href=\"https:\/\/ipullrank.com\/ai-search-is-a-branding-channel\">AI Search Is Not a Distraction, It&#8217;s a Branding Channel &#8211; iPullRank<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>AI \u691c\u7d22\u3078\u306e\u6700\u9069\u5316\u3001\u3044\u308f\u3086\u308b GEO \u306b\u3069\u3053\u307e\u3067\u529b\u3092\u5165\u308c\u308b\u3079\u304d\u3060\u308d\u3046\u304b\uff1f<\/p>\n","protected":false},"author":1,"featured_media":16658,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16657","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/16657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=16657"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/16657\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/16658"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=16657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=16657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=16657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}