{"id":15412,"date":"2025-09-08T07:05:01","date_gmt":"2025-09-07T22:05:01","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=15412"},"modified":"2025-09-08T06:59:41","modified_gmt":"2025-09-07T21:59:41","slug":"seo-strategies-for-content-behind-a-login","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/seo-strategies-for-content-behind-a-login\/","title":{"rendered":"\u30ed\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3059\u308bSEO\u306f\u3069\u3046\u3059\u3079\u304d\u304b\uff1f"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e2d\u7d1a]<\/p>\n<p>Search Off the Record \u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e<a href=\"https:\/\/search-off-the-record.libsyn.com\/optimizing-login-page-content-for-google-search\">\u30a8\u30d4\u30bd\u30fc\u30c9 99<\/a> \u3067\u306f\u3001\u30ed\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306a\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b SEO \u304c\u5fc5\u8981\u304b\u3069\u3046\u304b\u306b\u3064\u3044\u3066 John Mueller\uff08\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\uff09\u6c0f\u3068 Martin Splitt\uff08\u30de\u30fc\u30c6\u30a3\u30f3\u30fb\u30b9\u30d7\u30ea\u30c3\u30c8\uff09\u6c0f\u304c\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u305b\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u306f\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u7528\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u65b9\u6cd5\u3084\u3001\u975e\u516c\u958b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3078\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b\u65b9\u6cd5\u306a\u3069\u3001\u8907\u6570\u306e\u6226\u7565\u304c\u7d39\u4ecb\u3055\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\u3055\u3089\u306b\u3001\u3088\u304f\u3042\u308b\u843d\u3068\u3057\u7a74\u3084\u6280\u8853\u7684\u306a\u30ea\u30b9\u30af\u3092\u53d6\u308a\u4e0a\u3052\u3001\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306e\u5b9f\u8df5\u7684\u306a\u30a2\u30c9\u30d0\u30a4\u30b9\u3082 2 \u4eba\u306f\u793a\u3057\u307e\u3057\u305f\u3002<\/p>\n<div class=\"p60-b p30-t\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/nMZ0FZoRbvI?si=6b8w2NcU3H5yTO31\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h2>\u4e3b\u8981\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3067\u8a71\u3057\u5408\u308f\u308c\u305f\u5185\u5bb9\u306e\u4e3b\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul class=\"p60-b p30-t\">\n<li>\u30ed\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b SEO \u304c\u5fc5\u8981\u304b\u3069\u3046\u304b\u306f\u3001\u691c\u7d22\u7d50\u679c\u306b\u4f55\u3092\u8868\u793a\u30fb\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u305b\u305f\u3044\u304b\u3068\u3044\u3046\u76ee\u6a19\u306b\u3088\u3063\u3066\u5909\u308f\u308b\u3002<\/li>\n<li class=\"p20-t p20-b\">\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u3084\u5236\u9650\u4ed8\u304d\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u305b\u305f\u3044\u5834\u5408\u306f\u3001Googlebot \u306b\u306f\u5b8c\u5168\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3057\u3001\u4e00\u822c\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u3092\u63d0\u793a\u3059\u308b\u3002<a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/paywalled-content?hl=ja\">\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u7528\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/a>\u3067\u300c\u8ab0\u3067\u3082\u81ea\u7531\u306b\u95b2\u89a7\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u300d\u3053\u3068\u3092\u660e\u793a\u3059\u308b\u3002<\/li>\n<li>\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u5b9f\u88c5\u6642\u306f\u3001\u5236\u9650\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u975e\u30ed\u30b0\u30a4\u30f3\u30e6\u30fc\u30b6\u30fc\u306e\u30da\u30fc\u30b8\u306e <a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-adding-guidance-for-javascript-based-paywalls\/\">DOM \u306b\u4e8b\u524d\u8aad\u307f\u8fbc\u307f\u3057\u306a\u3044<\/a>\u3053\u3068\uff08\u30b9\u30af\u30ea\u30fc\u30f3\u30ea\u30fc\u30c0\u30fc\u7b49\u304b\u3089\u306e\u6f0f\u6d29\u3092\u9632\u3050\u305f\u3081\uff09\u3002<\/li>\n<li class=\"p20-t p20-b\">\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u305b\u305f\u304f\u306a\u3044\u975e\u516c\u958b\u30b3\u30f3\u30c6\u30f3\u30c4\uff08\u4f8b: Google Drive\u3001Search Console\uff09\u306b\u5bfe\u3057\u306f\u3001\u8a8d\u8a3c\u3055\u308c\u3066\u3044\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u6c4e\u7528\u30ed\u30b0\u30a4\u30f3\u753b\u9762\u3067\u306f\u306a\u304f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3084\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u56fa\u6709\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3078\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3059\u308b\u306e\u304c\u52b9\u679c\u7684\u3002<\/li>\n<li>\u3059\u3079\u3066\u306e\u975e\u516c\u958b URL \u304c\u5358\u4e00\u306e\u6c4e\u7528\u30ed\u30b0\u30a4\u30f3\u30da\u30fc\u30b8\u306b\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3055\u308c\u308b\u3068\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u305d\u308c\u3089\u3092\u91cd\u8907\u3068\u307f\u306a\u3057\u3001\u305d\u306e\u30ed\u30b0\u30a4\u30f3\u30da\u30fc\u30b8\u306e\u307f\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002\u3053\u308c\u3092\u907f\u3051\u308b\u306b\u306f\u3001\u5404\u30ed\u30b0\u30a4\u30f3\u30da\u30fc\u30b8\u3084\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306b\u30b5\u30fc\u30d3\u30b9\u56fa\u6709\u306e\u60c5\u5831\u3092\u52a0\u3048\u3001\u72ec\u81ea\u6027\u3092\u6301\u305f\u305b\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/li>\n<li class=\"p20-t p20-b\">robots.txt \u3067\u30d6\u30ed\u30c3\u30af\u3057\u306a\u3044\u3053\u3068\u3002 robots.txt \u3067\u30af\u30ed\u30fc\u30eb\u3092\u62d2\u5426\u3057\u3066\u3082 URL \u306f\u691c\u7d22\u7d50\u679c\u306b\u51fa\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u540d\u3084\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3068\u3044\u3063\u305f\u6a5f\u5bc6\u60c5\u5831\u304c\u6f0f\u6d29\u3059\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u3002\u4ee3\u308f\u308a\u306b noindex \u30bf\u30b0\u3084\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u4f7f\u3046\u3002<\/li>\n<li>\u793e\u5185\u30a4\u30f3\u30c8\u30e9\u30cd\u30c3\u30c8\u3084\u793e\u54e1\u5c02\u7528\u30b5\u30fc\u30d3\u30b9\u306e\u30ed\u30b0\u30a4\u30f3\u30da\u30fc\u30b8\u306f\u539f\u5247\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u4e0d\u8981\u3002noindex \u3084\u30b5\u30fc\u30d0\u30fc\u30b5\u30a4\u30c9\u8a8d\u8a3c\u3001\u30a8\u30e9\u30fc\u30da\u30fc\u30b8\u3092\u8fd4\u3059\u3053\u3068\u3067\u610f\u56f3\u3057\u306a\u3044\u9732\u51fa\u3092\u9632\u3050\u3002<\/li>\n<li class=\"p20-t p20-b\">URL \u8a2d\u8a08\u306b\u6ce8\u610f\u3059\u308b\u3002 \u30e6\u30fc\u30b6\u30fc\u540d\u3084\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306a\u3069\u306e\u500b\u4eba\u60c5\u5831\u3092URL\u306b\u542b\u3081\u306a\u3044\u3002\u3053\u308c\u3089\u304c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u308c\u308b\u6050\u308c\u304c\u3042\u308b\u305f\u3081\u3002<\/li>\n<li>\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u4e0a\u306e\u89b3\u70b9\u304b\u3089\u3001\u3059\u3079\u3066\u306e\u8a8d\u8a3c\u3092 login.domain.com \u306e\u3088\u3046\u306a\u5c02\u7528\u30c9\u30e1\u30a4\u30f3\u306b\u307e\u3068\u3081\u3001Cookie \u7ba1\u7406\u3084\u30a2\u30af\u30bb\u30b9\u5236\u5fa1\u3092\u884c\u3046\u65b9\u6cd5\u3082\u3042\u308b\u3002<\/li>\n<li class=\"p20-t p20-b\">\u300c\u60f3\u5b9a\u5916\u300d\u3082\u3042\u308a\u5f97\u308b\u3002 \u4e00\u5ea6\u516c\u958b\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\uff08\u4f8b: Google \u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\uff09\u3092\u975e\u516c\u958b\u306b\u623b\u3057\u3066\u3082\u3001\u518d\u30af\u30ed\u30fc\u30eb\u307e\u3067\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u6b8b\u308a\u7d9a\u3051\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/li>\n<li>\u30b5\u30a4\u30c8\u3092\u76e3\u67fb\u3059\u308b\u969b\u306f\u3001\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u30e2\u30fc\u30c9\u3067\u81ea\u793e\u30b5\u30fc\u30d3\u30b9\u540d\u3084\u7279\u5b9a\u306e URL \u30d1\u30bf\u30fc\u30f3\uff08\u4f8b: \u6ce8\u6587\u5c65\u6b74\u30da\u30fc\u30b8\u3084\u4f1a\u54e1\u5c02\u7528\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\uff09\u3092\u691c\u7d22\u3057\u3001\u975e\u30ed\u30b0\u30a4\u30f3\u30e6\u30fc\u30b6\u30fc\u306e\u4f53\u9a13\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/li>\n<li class=\"p20-t\">\u554f\u984c\u304c\u898b\u3064\u304b\u3063\u305f\u5834\u5408\u306f\u3001Search Console \u306e URL \u691c\u67fb\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3057\u3066 Google \u304c\u3069\u306e\u3088\u3046\u306b\u30da\u30fc\u30b8\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u3001\u6539\u5584\u8a08\u753b\u3092\u7acb\u3066\u308b\u3002<\/li>\n<\/ul>\n<p>\u25c6\u25c6\u25c6<br \/>\n\u30ed\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306a\u30da\u30fc\u30b8\u306b\u95a2\u3057\u3066\u306f\u3001\u30ed\u30b0\u30a4\u30f3\u5148\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u305b\u305f\u3044\u306e\u304b\u3055\u305b\u305f\u304f\u306a\u3044\u306e\u304b\u306b\u3088\u3063\u3066\u5bfe\u51e6\u304c\u5909\u308f\u3063\u3066\u304d\u307e\u3059\u3002<br \/>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3067\u306e\u89e3\u8aac\u3092\u53c2\u8003\u306b\u3057\u3066\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search Off the Record \u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u30a8\u30d4\u30bd\u30fc\u30c9 99 \u3067\u306f\u3001\u30ed\u30b0\u30a4\u30f3\u304c\u5fc5\u8981\u306a\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b SEO \u304c\u5fc5\u8981\u304b\u3069\u3046\u304b\u306b\u3064\u3044\u3066\u8a71\u3057\u5408\u308f\u308c\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":15413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,1180],"tags":[1721],"class_list":["post-15412","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo","category-semantic-search","tag-paywall"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/15412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=15412"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/15412\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/15413"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=15412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=15412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=15412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}