{"id":15403,"date":"2025-09-05T07:15:25","date_gmt":"2025-09-04T22:15:25","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=15403"},"modified":"2025-09-05T07:09:21","modified_gmt":"2025-09-04T22:09:21","slug":"key-google-ranking-signals-revealed-in-doj-trial-documents","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/key-google-ranking-signals-revealed-in-doj-trial-documents\/","title":{"rendered":"DOJ\u88c1\u5224\u6587\u66f8\u3067\u660e\u3089\u304b\u306b\u306a\u3063\u305fGoogle\u306e\u4e3b\u8981\u306a\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b0\u30ca\u30eb"},"content":{"rendered":"

[\u30ec\u30d9\u30eb: \u4e0a\u7d1a]<\/p>\n

\u6628\u65e5\u306e\u8a18\u4e8b<\/a>\u3067\u306f\u3001\u72ec\u5360\u7981\u6b62\u6cd5\u9055\u53cd\u306b\u554f\u308f\u308c\u3066\u3044\u308b Google \u306e\u7c73\u9023\u90a6\u88c1\u5224\u3067\u63d0\u51fa\u3055\u308c\u305f\u6587\u66f8<\/a>\u3092\u53d6\u308a\u3042\u3052\u307e\u3057\u305f\u3002
\u3053\u306e\u6587\u66f8\u306b\u306f\u3001Google \u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b0\u30ca\u30eb\u306b\u95a2\u3059\u308b\u5185\u90e8\u60c5\u5831\u3082\u591a\u304f\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

Mary Heynes\uff08\u30de\u30ea\u30fc\u30fb\u30d8\u30a4\u30f3\u30ba\uff09\u6c0f\u304c\u3001\u3053\u306e\u6587\u66f8\u306e\u5185\u5bb9\u3092\u7cbe\u67fb\u3057\u307e\u3068\u3081\u3066<\/a>\u3044\u307e\u3059\u3002
\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u30d8\u30a4\u30f3\u30ba\u6c0f\u306e\u5206\u6790\u306e\u4e3b\u8981\u70b9\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

\u6982\u8981<\/h2>\n

\u7c73\u56fd\u53f8\u6cd5\u7701 (DOJ) \u5bfe Google \u306e\u88c1\u5224\u6587\u66f8\u306b\u3088\u308b\u3068\u3001Google \u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0\u306f\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u306b\u5927\u304d\u304f\u4f9d\u5b58\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

\u30af\u30ea\u30c3\u30af\u3084\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3068\u3044\u3063\u305f\u30b7\u30b0\u30ca\u30eb\u306f\u5404\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3054\u3068\u306b\u4fdd\u5b58\u3055\u308c\u3001RankEmbed BERT \u306e\u3088\u3046\u306a AI \u30e2\u30c7\u30eb\u306e\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002
\u73fe\u5728\u3067\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u81ea\u4f53\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3001\u30da\u30fc\u30b8\u30e9\u30f3\u30af\u3088\u308a\u3082\u91cd\u8981\u306a\u54c1\u8cea\u30b7\u30b0\u30ca\u30eb\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u4e3b\u8981\u30dd\u30a4\u30f3\u30c8<\/h2>\n
    \n
  • \u904e\u53bb 15 \u5e74\u9593\u3001Google\u304c\u691c\u7d22\u9806\u4f4d\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u4e3b\u8981\u306a\u65b9\u6cd5\u306f\u3001\u691c\u7d22\u7d50\u679c\u306b\u5bfe\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u304b\u3089\u5b66\u7fd2\u3059\u308b\u3053\u3068\u3060\u3063\u305f\u3002<\/li>\n
  • Google \u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u3042\u308b\u3059\u3079\u3066\u306e\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306b\u306f\u3001\u56fa\u6709\u306e\u300cDocID\u300d\u304c\u5272\u308a\u5f53\u3066\u3089\u308c\u3001\u305d\u3053\u306b\u306f\u30e6\u30fc\u30b6\u30fc\u30af\u30ea\u30c3\u30af\u3001\u54c1\u8cea\u3068\u6a29\u5a01\u6027\u306e\u6307\u6a19\u3001\u30af\u30ed\u30fc\u30eb\u30c7\u30fc\u30bf\u3001\u30b9\u30d1\u30e0\u30b9\u30b3\u30a2\u306a\u3069\u306e\u30b7\u30b0\u30ca\u30eb\u304c\u4fdd\u5b58\u3055\u308c\u308b\u3002<\/li>\n
  • \u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b0\u30ca\u30eb\u306b\u306f\u3001\u30da\u30fc\u30b8\u304c\u53d7\u3051\u53d6\u308b\u30af\u30ea\u30c3\u30af\u6570\u3084\u4f7f\u7528\u3055\u308c\u305f\u691c\u7d22\u8a9e\u53e5\u306e\u3088\u3046\u306a\u300c\u751f\u300d\u306e\u30b7\u30b0\u30ca\u30eb\u3068\u3001\u54c1\u8cea\u3001\u4eba\u6c17\u5ea6\u3001\u305d\u3057\u3066 RankEmbed BERT \u306e\u3088\u3046\u306a\u6df1\u5c64\u5b66\u7fd2\u30e2\u30c7\u30eb\u304b\u3089\u306e\u51fa\u529b\u3092\u6e2c\u5b9a\u3059\u308b\u300c\u30c8\u30c3\u30d7\u30ec\u30d9\u30eb\u300d\u306e\u30b7\u30b0\u30ca\u30eb\u304c\u542b\u307e\u308c\u308b\u3002<\/li>\n
  • \u300cGlue\u300d\u3068\u547c\u3070\u308c\u308b\u30b7\u30b9\u30c6\u30e0\u304c\u300c\u30b9\u30fc\u30d1\u30fc\u30af\u30a8\u30ea\u30ed\u30b0 (super query log)\u300d\u3068\u3057\u3066\u6a5f\u80fd\u3057\u3001\u30af\u30a8\u30ea\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5834\u6240\u3068\u30c7\u30d0\u30a4\u30b9\u3001\u7d50\u679c\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u5185\u5bb9\u3001\u30af\u30ea\u30c3\u30af\u3001\u30db\u30d0\u30fc\u3001\u30da\u30fc\u30b8\u6ede\u5728\u6642\u9593\u306a\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002<\/li>\n
  • AI \u30e2\u30c7\u30eb\u306e RankEmbed BERT \u306f\u300170 \u65e5\u5206\u306e\u691c\u7d22\u30ed\u30b0\u3068\u4eba\u9593\u306e\u54c1\u8cea\u8a55\u4fa1\u8005\u306b\u3088\u308b\u30b9\u30b3\u30a2\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3055\u308c\u3001\u81ea\u7136\u8a00\u8a9e\u306e\u7406\u89e3\u3092\u6df1\u3081\u3001\u7279\u306b\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30af\u30a8\u30ea\u306e\u691c\u7d22\u7d50\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u3002<\/li>\n
  • \u691c\u7d22\u7d50\u679c\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3060\u3051\u3067\u306a\u304f\u691c\u7d22\u7d50\u679c\u306e\u5404\u6a5f\u80fd\uff08AI Overviews\u3001\u30de\u30c3\u30d7\u3001People Also Ask \u306a\u3069\uff09\u306b\u3082\u53ca\u3073\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u4e0e\u306e\u4ed5\u65b9\u304b\u3089\u30b7\u30b9\u30c6\u30e0\u304c\u5b66\u7fd2\u3057\u3066\u6709\u7528\u306a\u7d50\u679c\u3092\u4e88\u6e2c\u3059\u308b\u3002<\/li>\n
  • \u73fe\u5728\u3001Google \u306e\u54c1\u8cea\u30b7\u30b0\u30ca\u30eb\u306e\u307b\u3068\u3093\u3069\u306f\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u81ea\u4f53\u304b\u3089\u5f97\u3089\u308c\u3066\u304a\u308a\u3001PageRank \u306f\u591a\u304f\u306e\u30b7\u30b0\u30ca\u30eb\u306e1\u3064\u306b\u904e\u304e\u305a\u3001\u30aa\u30f3\u30da\u30fc\u30b8\u8981\u56e0\u3088\u308a\u3082\u91cd\u8981\u8996\u3055\u308c\u3066\u3044\u306a\u3044\u3002<\/li>\n
  • \u54c1\u8cea\u3084\u4eba\u6c17\u5ea6\u306e\u30b7\u30b0\u30ca\u30eb\u3001\u30b5\u30a4\u30c8\u306e\u30b9\u30d1\u30e0\u30b9\u30b3\u30a2\u3092\u542b\u3080\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u306f\u3001Googlebot \u304c\u65b0\u898f\u304a\u3088\u3073\u66f4\u65b0\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u30af\u30ed\u30fc\u30eb\u3059\u308b\u983b\u5ea6\u306b\u76f4\u63a5\u5f71\u97ff\u3059\u308b\u3002<\/li>\n
  • \u88c1\u5224\u6587\u66f8\u306f\u3001\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u4f7f\u7528\u3055\u308c\u308b\u300c\u4eba\u6c17\u5ea6\u300d\u30b7\u30b0\u30ca\u30eb\u304c\u90e8\u5206\u7684\u306b Chrome\u306e\u8a2a\u554f\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u304a\u308a\u3001Chrome \u30d6\u30e9\u30a6\u30b6\u5185\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u304c\u5229\u7528\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u88cf\u4ed8\u3051\u3066\u3044\u308b\u3002<\/li>\n<\/ul>\n

    \u25c6\u25c6\u25c6
    \nGoogle \u304c\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u53cd\u6620\u3055\u305b\u3066\u3044\u308b\u306e\u306f\u3001\u3082\u306f\u3084\u7591\u3044\u3088\u3046\u306e\u306a\u3044\u4e8b\u5b9f\u3068\u8a00\u3063\u3066\u3088\u3055\u305d\u3046\u3067\u3059\u3002
    \u3055\u3089\u306b\u306f\u3001Chrome \u30e6\u30fc\u30b6\u30fc\u306e\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3082\u5229\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u307b\u307c\u78ba\u5b9f\u3067\u3059\u3002<\/p>\n

    \u6b21\u306e\u8a00\u53ca\u304c\u88c1\u5224\u6587\u66f8\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n

    Two exhibits suggest that popularity is based on “Chrome visit data” and
    \n“the number of anchors,” <\/p><\/blockquote>\n

    2 \u70b9\u306e\u8a3c\u62e0\u8cc7\u6599\u306f\u3001\u4eba\u6c17\u5ea6\u304c\u300cChrome\u306e\u8a2a\u554f\u30c7\u30fc\u30bf\u300d\u3068\u300c\u30a2\u30f3\u30ab\u30fc\u6570\u300d\u306b\u57fa\u3065\u3044\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u308b\u3002\u300c\u30a2\u30f3\u30ab\u30fc\u6570\u300d\u306f\u3001\u30da\u30fc\u30b8\u9593\u306e\u30ea\u30f3\u30af\u6570\u3092\u5b9a\u91cf\u5316\u3059\u308b\u6307\u6a19\u3067\u3042\u308a\u3001<\/p><\/blockquote>\n

    Chrome \u3067\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b0\u30ca\u30eb\u3068\u3057\u3066\u5229\u7528\u3057\u3066\u3044\u308b\u306a\u3089\u3001Google \u3068\u3057\u3066\u306f Chrome \u3092\u307e\u3059\u307e\u3059\u58f2\u5374\u3059\u308b\u308f\u3051\u306b\u306f\u3044\u304b\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u7c73\u56fd\u53f8\u6cd5\u7701 (DOJ) \u5bfe Google \u306e\u88c1\u5224\u6587\u66f8\u306b\u3088\u308b\u3068\u3001Google \u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0\u306f\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u306b\u5927\u304d\u304f\u4f9d\u5b58\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":15404,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15403","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/15403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=15403"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/15403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/15404"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=15403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=15403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=15403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}