{"id":14316,"date":"2024-07-30T07:10:30","date_gmt":"2024-07-29T22:10:30","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=14316"},"modified":"2024-07-30T07:08:00","modified_gmt":"2024-07-29T22:08:00","slug":"google-warns-not-to-believe-everything-llms-generate","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-warns-not-to-believe-everything-llms-generate\/","title":{"rendered":"LLM\u304c\u751f\u6210\u3057\u305fSEO\u60c5\u5831\u3092\u9d5c\u5451\u307f\u306b\u3057\u3066\u306f\u3044\u3051\u306a\u3044\u2014\u20142\u4eba\u306eGoogle\u793e\u54e1\u304c\u8b66\u544a"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<blockquote><p>LLM \u304c\u751f\u6210\u3057\u305f\u60c5\u5831\u3092\u7121\u6761\u4ef6\u306b\u4fe1\u3058\u3066\u306f\u3044\u3051\u306a\u3044<\/p><\/blockquote>\n<p class=\"p60-b\">\u751f\u6210 AI \u306e\u5229\u7528\u306b\u95a2\u3057\u3066\u30012 \u4eba\u306e Google \u793e\u54e1\u304c\u5225\u3005\u306e\u5834\u6240\u3067\u3053\u306e\u3088\u3046\u306b\u6ce8\u610f\u559a\u8d77\u3057\u307e\u3057\u305f\u3002<\/p>\n<h2>LLM \u306f\u9593\u9055\u3063\u305f\u30c7\u30fc\u30bf\u3067\u5b66\u7fd2\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u3042\u308b<\/h2>\n<p>\u6ce8\u610f\u559a\u8d77\u3057\u305f 2 \u4eba\u306eGoogle \u793e\u54e1\u306e\u3046\u3061 1 \u4eba\u306f\u3001John Mueller\uff08\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\uff09\u6c0f\u3067\u3059\u3002<\/p>\n<p>Gemini \u306a\u3069\u306e \u751f\u6210 AI \u304b\u3089\u5f97\u305f SEO \u60c5\u5831\u306b\u3064\u3044\u3066\u306e\u8cea\u554f\u306b\u5bfe\u3057\u3066\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u306f<a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:ugcPost:7221621289021517824?commentUrn=urn%3Ali%3Acomment%3A%28ugcPost%3A7221621289021517824%2C7221794836478054400%29&#038;dashCommentUrn=urn%3Ali%3Afsd_comment%3A%287221794836478054400%2Curn%3Ali%3AugcPost%3A7221621289021517824%29\">\u6b21\u306e\u3088\u3046\u306b\u88dc\u8db3<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>Aside &#8211; please don&#8217;t use LLMs for SEO advice. They learn from all the bad SEO information out there.<\/p><\/blockquote>\n<blockquote><p>\u3061\u306a\u307f\u306b\u3001SEO \u306e\u30a2\u30c9\u30d0\u30a4\u30b9\u3092\u6c42\u3081\u308b\u3068\u304d\u306b LLM \u3092\u4f7f\u308f\u306a\u3044\u3067\u307b\u3057\u3044\u3002LLM\u3000\u306f\u3001\u30cd\u30c3\u30c8\u4e0a\u306b\u3042\u308b\u9593\u9055\u3063\u305f SEO \u60c5\u5831\u304b\u3089\u3082\u5b66\u7fd2\u3057\u3066\u3044\u308b\u3002<\/p><\/blockquote>\n<p class=\"p30-t\">\u3082\u3046 1 \u4eba\u306f Gary Illyes\uff08\u30b2\u30a4\u30ea\u30fc\u30fb\u30a4\u30ea\u30fc\u30b9\uff09\u6c0f\u3067\u3059\u3002<br \/>LinkedIn \u3067<a href=\"https:\/\/www.linkedin.com\/posts\/garyillyes_answering-something-from-my-inbox-here-based-activity-7223526102072258561-huR7\">\u3053\u306e\u3088\u3046\u306b\u6295\u7a3f<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>\u30e1\u30fc\u30eb\u30dc\u30c3\u30af\u30b9\u306b\u5c4a\u3044\u305f\u8cea\u554f\u306b\u3053\u3053\u3067\u56de\u7b54\u3059\u308b\u3002<\/p>\n<p>LLM \u306f\u3001\u5b66\u7fd2\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u3001\u30d7\u30ed\u30f3\u30d7\u30c8\u306e\u6587\u8108\u3084\u610f\u5473\u306b\u6700\u3082\u9069\u3057\u305f\u5358\u8a9e\u3001\u30d5\u30ec\u30fc\u30ba\u3001\u6587\u7ae0\u3092\u898b\u3064\u3051\u51fa\u3059\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u95a2\u9023\u6027\u304c\u9ad8\u304f\u4e00\u8cab\u6027\u306e\u3042\u308b\u5fdc\u7b54\u3092\u751f\u6210\u3067\u304d\u308b\u3002\u3057\u304b\u3057\u3001\u5fc5\u305a\u3057\u3082\u4e8b\u5b9f\u306b\u57fa\u3065\u3044\u305f\u6b63\u78ba\u306a\u56de\u7b54\u3068\u306f\u9650\u3089\u306a\u3044\u3002LLM \u306e\u30e6\u30fc\u30b6\u30fc\u3067\u3042\u308b\u3042\u306a\u305f\u306f\u3001\u5c0b\u306d\u305f\u30c8\u30d4\u30c3\u30af\u306b\u95a2\u3059\u308b\u81ea\u8eab\u306e\u77e5\u8b58\u3084\u3001\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u6e90\u3067\u306e\u8ffd\u52a0\u8abf\u67fb\u306b\u57fa\u3065\u3044\u3066\u3001\u56de\u7b54\u306e\u59a5\u5f53\u6027\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<p>\u78ba\u304b\u306b\u3001\u30b0\u30e9\u30a6\u30f3\u30c7\u30a3\u30f3\u30b0\uff08\u4e8b\u5b9f\u306b\u57fa\u3065\u3044\u305f\u60c5\u5831\u306e\u7d44\u307f\u8fbc\u307f\uff09\u306f\u3001\u3088\u308a\u6b63\u78ba\u306a\u56de\u7b54\u306e\u751f\u6210\u306b\u5f79\u7acb\u3064\u304c\u3001\u5b8c\u74a7\u3067\u306f\u306a\u3044\u3002\u3042\u306a\u305f\u81ea\u8eab\u306e\u5224\u65ad\u529b\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308b\u3082\u306e\u3067\u306f\u306a\u3044\u3002\u610f\u56f3\u7684\u306a\u3082\u306e\u3082\u610f\u56f3\u7684\u3067\u306a\u3044\u3082\u306e\u3082\u542b\u3081\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u306f\u8aa4\u3063\u305f\u60c5\u5831\u304c\u6ea2\u308c\u3066\u3044\u308b\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u76ee\u306b\u3059\u308b\u60c5\u5831\u3092\u3059\u3079\u3066\u4fe1\u3058\u306a\u3044\u306e\u3068\u540c\u69d8\u306b\u3001LLM \u306e\u56de\u7b54\u3082\u7121\u6761\u4ef6\u306b\u4fe1\u3058\u308b\u3079\u304d\u3067\u306f\u306a\u3044\u3002<\/p>\n<p>\u76ae\u8089\u306a\u3053\u3068\u306b\u3001\u3053\u306e\u6295\u7a3f\u3082\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u306b\u3042\u308a\u3001\u50d5\u81ea\u8eab\u304c LLM \u3060\u3068\u3044\u3046\u53ef\u80fd\u6027\u3082\u3042\u308b\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u5224\u65ad\u306f\u3042\u306a\u305f\u6b21\u7b2c\u3060\u3002<\/p><\/blockquote>\n<div class=\"p40-b p30-t\"><iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7223526099828310017\" height=\"579\" width=\"504\" frameborder=\"0\" allowfullscreen=\"\" title=\"Embedded post\" class=\"bdr\"><\/iframe><\/div>\n<h2>LLM \u306b\u4e8b\u5b9f\u3092\u5c0b\u306d\u308b\u306a<\/h2>\n<p>\u7279\u306b\u3001\u4e8b\u5b9f\u3092\u554f\u3046\u8cea\u554f\u306b\u5bfe\u3057\u3066\u306f LLM \u306f\u4e0d\u5411\u304d\u3067\u3059\u3002<\/p>\n<p>\u30a4\u30ea\u30fc\u30b9\u6c0f\u304c\u6307\u6458\u3059\u308b\u3088\u3046\u306b\u3001\u3054\u304f\u5358\u7d14\u5316\u3057\u3066\u8a00\u3048\u3070\u3001LLM\u306f\u3001\u9069\u5207\u3060\u3068\u8003\u3048\u308b\u8a00\u8449\u3092\u7e4b\u3052\u3066\u3044\u308b\u306b\u3059\u304e\u307e\u305b\u3093\uff08\u78ba\u7387\u7684\u306b\u3001\u3053\u306e\u8a00\u8449\u306e\u5f8c\u306b\u306f\u3053\u306e\u8a00\u8449\u304c\u7d9a\u304f\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u5927\u898f\u6a21\u306a\u30c7\u30fc\u30bf\u304b\u3089\u5b66\u7fd2\u3057\u3066\u3044\u308b\uff09\u3002<br \/>\u751f\u6210\u3057\u305f\u30c6\u30ad\u30b9\u30c8\u304c\u4e8b\u5b9f\u306b\u57fa\u3065\u304f\u304b\u3069\u3046\u304b\u306f\u95a2\u4fc2\u3042\u308a\u307e\u305b\u3093\uff08\u4e8b\u5b9f\u3067\u3042\u308b\u3053\u3068\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u6280\u8853\u304c Grounding\uff09\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u4ed5\u7d44\u307f\u3092\u3001\u751f\u6210 AI \u3092\u4e0a\u624b\u306b\u6d3b\u7528\u3057\u3066\u3044\u308b\u4eba\u306f\u6ce8\u610f\u3057\u3066\u3044\u308b\u306f\u305a\u3067\u3059\u3002<br \/>\u305d\u308c\u3067\u3082\u3001\u591a\u304f\u306e\u4eba\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u4ee3\u308f\u308a\u306b LLM \u3092\u4f7f\u3063\u3066\u3057\u307e\u3046\u306e\u3067\u3059\u3002<\/p>\n<p>SEO \u306b\u9650\u3089\u305a\u306b\u3001\u4e8b\u5b9f\u3092\u6c42\u3081\u308b\u8ab2\u984c\u306b LLM \u3092\u5229\u7528\u3059\u308b\u3079\u304d\u3067\u306f\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n<p>LLM \u304c\u751f\u6210\u3057\u305f\u56de\u7b54\u304c\u4e8b\u5b9f\u306b\u57fa\u3065\u304f\u304b\u3069\u3046\u304b\u3092\u30e6\u30fc\u30b6\u30fc\u304c\u5224\u65ad\u3059\u308b\u624b\u304c\u304b\u308a\u3068\u3057\u3066\u3001<a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-ai-overview-saves-results-to-your-collection\/#related-contnet\">AI Overview<\/a> \u3084 <a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-gemini-provides-related-content-within-responses\/\">Gemini<\/a> \u306f\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u30ea\u30f3\u30af\u3092\u63d0\u4f9b\u3059\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/>OpenAI \u304c\u5148\u65e5\u767a\u8868\u3057\u305f <a href=\"https:\/\/www.suzukikenichi.com\/blog\/openai-is-testing-a-new-ai-powered-search-engine-called-searchgpt\/\">SearchGPT<\/a> \u3082\u30bd\u30fc\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3068\u306e\u3053\u3068\u3067\u3057\u305f\u3002<\/p>\n<p>\u3068\u306b\u3082\u304b\u304f\u306b\u3082\u3001LLM \u3092\u57fa\u76e4\u3068\u3057\u305f\u751f\u6210 AI \u306e\u56de\u7b54\u3092\u7121\u6761\u4ef6\u3067\u4fe1\u3058\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p class=\"p30-t small\">#SEO #LLM #\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb #\u751f\u6210AI #\u30cf\u30eb\u30b7\u30cd\u30fc\u30b7\u30e7\u30f3<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LLM \u304c\u751f\u6210\u3057\u305f\u60c5\u5831\u3092\u7121\u6761\u4ef6\u306b\u4fe1\u3058\u3066\u306f\u3044\u3051\u306a\u3044\u2014\u2014\u751f\u6210 AI \u306e\u5229\u7528\u306b\u95a2\u3057\u3066\u30012 \u4eba\u306e Google \u793e\u54e1\u304c\u5225\u3005\u306e\u5834\u6240\u3067\u3053\u306e\u3088\u3046\u306b\u6ce8\u610f\u559a\u8d77\u3057\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":14318,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1728],"tags":[1714,1774,1783],"class_list":["post-14316","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ai-chat","tag-llm","tag-generative-ai","tag-hallucination"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/14316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=14316"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/14316\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/14318"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=14316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=14316"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=14316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}