{"id":14088,"date":"2024-05-02T07:05:42","date_gmt":"2024-05-01T22:05:42","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=14088"},"modified":"2024-05-02T07:04:10","modified_gmt":"2024-05-01T22:04:10","slug":"google-expanded-documentation-on-the-impact-of-algorithmic-updates","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-expanded-documentation-on-the-impact-of-algorithmic-updates\/","title":{"rendered":"Google\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4\u306b\u95a2\u3059\u308b\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3092\u66f4\u65b0\u3002\u5909\u66f4\u306e\u5f71\u97ff\u3068\u8b58\u5225\u306e\u4ed5\u65b9\u306f\uff1f"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<p class=\"p60-b\"><a href=\"https:\/\/developers.google.com\/search\/docs\/monitor-debug\/debugging-search-traffic-drops\">Google \u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6e1b\u5c11\u3092\u30c7\u30d0\u30c3\u30b0\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3059\u308b\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u306e\u300c<a href=\"https:\/\/developers.google.com\/search\/docs\/monitor-debug\/debugging-search-traffic-drops?hl=en#algo\">\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u5909\u66f4<\/a>\u300d\u306b\u95a2\u3059\u308b\u30bb\u30af\u30b7\u30e7\u30f3\u304c\u62e1\u5f35\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<h2>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4\u306e\u5f71\u97ff\u3068\u8b58\u5225<\/h2>\n<p>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u5909\u66f4\u306b\u95a2\u3059\u308b\u8aac\u660e\u306f\u4eca\u307e\u3067\u306f\u6b21\u306e\u3088\u3046\u3067\u3057\u305f\u3002<\/p>\n<blockquote><p><strong>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u5909\u66f4<\/strong><\/p>\n<p>Google \u306f\u5e38\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8a55\u4fa1\u65b9\u6cd5\u3092\u6539\u826f\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u691c\u7d22\u30e9\u30f3\u30ad\u30f3\u30b0\u3068\u63d0\u4f9b\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u66f4\u65b0\u3057\u3066\u3044\u307e\u3059\u3002\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3084\u305d\u306e\u4ed6\u306e\u5c0f\u898f\u6a21\u306a\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308a\u3001Google \u691c\u7d22\u7d50\u679c\u306b\u304a\u3051\u308b\u30da\u30fc\u30b8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u5909\u5316\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u6709\u7528\u3067\u4fe1\u983c\u6027\u304c\u9ad8\u304f\u30e6\u30fc\u30b6\u30fc\u3092\u7b2c\u4e00\u306b\u8003\u3048\u3066\u3044\u308b\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u81ea\u5df1\u8a55\u4fa1\u304c\u3067\u304d\u307e\u3059\u3002Google \u3067\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u91cd\u8996\u3055\u308c\u308b\u305f\u3081\u3001\u5bfe\u8c61\u30e6\u30fc\u30b6\u30fc\u5411\u3051\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6539\u5584\u3057\u3066\u3044\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u9069\u5207\u306a\u65b9\u5411\u306b\u9032\u3093\u3067\u3044\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p><\/blockquote>\n<p class=\"p30-t\">\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u66f4\u65b0\u5f8c\u306f\u6b21\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br \/><span class=\"small\">&#x1f4dd;\u3059\u305a\u304d\u6ce8\uff1a\u3053\u306e\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u3044\u308b\u6642\u70b9\u3067\u65e5\u672c\u8a9e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u306f\u672a\u66f4\u65b0\u3002\u8a33\u306f\u50d5\u306b\u3088\u308b<\/span><\/p>\n<blockquote><p><strong>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/strong><\/p>\n<p>Google \u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8a55\u4fa1\u65b9\u6cd5\u3092\u5e38\u306b\u6539\u5584\u3057\u3001\u691c\u7d22\u9806\u4f4d\u306e\u7b97\u51fa\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u66f4\u65b0\u3057\u3066\u3044\u307e\u3059\u3002<a href=\"https:\/\/developers.google.com\/search\/updates\/core-updates\">\u30b3\u30a2 \u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/a>\u3084\u305d\u306e\u4ed6\u306e\u5c0f\u898f\u6a21\u306a\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308a\u3001Google \u691c\u7d22\u3067\u306e\u30da\u30fc\u30b8\u306e\u8868\u793a\u9806\u4f4d\u304c\u5909\u52d5\u3059\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<a href=\"https:\/\/status.search.google.com\/products\/rGHU1u87FJnkP6W2GwMi\/history\">\u30e9\u30f3\u30ad\u30f3\u30b0\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u5c65\u6b74\u30da\u30fc\u30b8<\/a>\u306b\u306f\u3001\u30b7\u30b9\u30c6\u30e0\u306b\u95a2\u3059\u308b\u91cd\u8981\u306a\u6539\u5584\u4e8b\u9805\u304c\u63b2\u8f09\u3055\u308c\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3054\u81ea\u8eab\u306e\u30b5\u30a4\u30c8\u306b\u95a2\u9023\u3059\u308b\u3082\u306e\u304c\u306a\u3044\u304b\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u66f4\u65b0\u304c\u539f\u56e0\u3067\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u5c11\u3057\u305f\u3068\u601d\u308f\u308c\u308b\u5834\u5408\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u6839\u672c\u7684\u306a\u554f\u984c\u304c\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308b\u3053\u3068\u3092\u7406\u89e3\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u5909\u66f4\u304c\u5fc5\u8981\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u306b\u306f\u3001Search Console \u3067\u4e0a\u4f4d\u306e\u30da\u30fc\u30b8\u3092\u78ba\u8a8d\u3057\u3001\u305d\u308c\u3089\u306e\u9806\u4f4d\u304c\u3069\u3046\u3060\u3063\u305f\u304b\u8a55\u4fa1\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul>\n<li>\u9806\u4f4d\u304c\u308f\u305a\u304b\u306b\u4f4e\u4e0b\u3057\u305f\u5834\u5408: \u305f\u3068\u3048\u3070\u30012 \u4f4d\u304b\u3089 4 \u4f4d\u306b\u4e0b\u304c\u3063\u305f\u5834\u5408<\/li>\n<li>\u9806\u4f4d\u304c\u5927\u304d\u304f\u4f4e\u4e0b\u3057\u305f\u5834\u5408: \u305f\u3068\u3048\u3070\u30014 \u4f4d\u304b\u3089 29 \u4f4d\u306b\u4e0b\u304c\u3063\u305f\u5834\u5408<\/li>\n<\/ul>\n<p class=\"small\">\u691c\u7d22\u9806\u4f4d\u306f\u9759\u7684\u306a\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u56fa\u5b9a\u3055\u308c\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u3053\u3068\u306b\u7559\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30aa\u30fc\u30d7\u30f3\u30a6\u30a7\u30d6\u81ea\u4f53\u304c\u5e38\u306b\u5909\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001Google \u306e\u691c\u7d22\u7d50\u679c\u306b\u3082\u52d5\u7684\u306a\u6027\u8cea\u304c\u3042\u308a\u307e\u3059\u3002\u65b0\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u66f4\u65b0\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3088\u3063\u3066\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u4e0a\u4e0b\u306b\u5909\u52d5\u3059\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"p30-t\"><strong>\u9806\u4f4d\u304c\u308f\u305a\u304b\u306b\u4f4e\u4e0b\u3057\u305f\u5834\u5408<\/strong><\/p>\n<p>\u9806\u4f4d\u304c\u308f\u305a\u304b\u306b\u4f4e\u4e0b\u3059\u308b\u3068\u306f\u3001\u4e0a\u4f4d\u691c\u7d22\u7d50\u679c\u5185\u3067\u9806\u4f4d\u304c\u5c11\u3057\u5909\u52d5\u3059\u308b\u3053\u3068\uff08\u305f\u3068\u3048\u3070\u3001\u3042\u308b\u691c\u7d22\u30af\u30a8\u30ea\u3067 2 \u4f4d\u304b\u3089 4 \u4f4d\u306b\u4e0b\u304c\u3063\u305f\u5834\u5408\uff09\u3092\u6307\u3057\u307e\u3059\u3002Search Console \u3067\u306f\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u306b\u5927\u304d\u306a\u5909\u5316\u304c\u306a\u304f\u3066\u3082\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u9855\u8457\u306b\u6e1b\u5c11\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9806\u4f4d\u306e\u5c0f\u3055\u306a\u5909\u52d5\u306f\u3044\u3064\u3067\u3082\u8d77\u3053\u308a\u5f97\u307e\u3059\uff08\u5bfe\u7b56\u3092\u3057\u306a\u304f\u3066\u3082\u5143\u306e\u9806\u4f4d\u306b\u623b\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\uff09\u3002\u305d\u306e\u305f\u3081\u3001\u30da\u30fc\u30b8\u304c\u3059\u3067\u306b\u826f\u3044\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u767a\u63ee\u3057\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u629c\u672c\u7684\u306a\u5909\u66f4\u306f\u907f\u3051\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p30-t\"><strong>\u9806\u4f4d\u304c\u5927\u304d\u304f\u4f4e\u4e0b\u3057\u305f\u5834\u5408<\/strong><\/p>\n<p>\u9806\u4f4d\u304c\u5927\u5e45\u306b\u4f4e\u4e0b\u3059\u308b\u3068\u306f\u3001\u591a\u6570\u306e\u691c\u7d22\u8a9e\u53e5\u3067\u4e0a\u4f4d\u304b\u3089\u5927\u5e45\u306b\u9806\u4f4d\u304c\u4e0b\u843d\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\uff08\u305f\u3068\u3048\u3070\u3001\u30c8\u30c3\u30d7 10 \u304b\u3089 29 \u4f4d\u3078\u306a\u3069\uff09\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u5834\u5408\u306b\u306f\u3001\u500b\u3005\u306e\u30da\u30fc\u30b8\u3060\u3051\u3067\u306a\u304f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u5168\u4f53\u3092\u81ea\u5df1\u8a55\u4fa1\u3057\u3001\u305d\u308c\u304c<a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content\">\u6709\u76ca\u3067\u4fe1\u983c\u3067\u304d\u308b\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u30d5\u30a1\u30fc\u30b9\u30c8\u3067\u3042\u308b\u3053\u3068<\/a>\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u30b5\u30a4\u30c8\u306b\u5909\u66f4\u3092\u52a0\u3048\u305f\u5834\u5408\u3001\u52b9\u679c\u304c\u73fe\u308c\u308b\u307e\u3067\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u6570\u65e5\u3067\u52b9\u679c\u304c\u51fa\u308b\u5909\u66f4\u304c\u3042\u308b\u4e00\u65b9\u3067\u3001\u6570\u304b\u6708\u304b\u304b\u308b\u3082\u306e\u3082\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30b5\u30a4\u30c8\u304c\u9577\u671f\u7684\u306b\u5f79\u7acb\u3064\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u3053\u3068\u3092 Google \u306e\u30b7\u30b9\u30c6\u30e0\u304c\u5224\u65ad\u3059\u308b\u307e\u3067\u306b\u306f\u6570\u304b\u6708\u304b\u304b\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u822c\u7684\u306b\u306f\u3001\u6570\u9031\u9593\u5f85\u3063\u3066\u304b\u3089\u3001Search Console \u3067\u30b5\u30a4\u30c8\u3092\u518d\u5ea6\u5206\u6790\u3057\u3001\u5bfe\u7b56\u304c\u691c\u7d22\u9806\u4f4d\u306b\u30d7\u30e9\u30b9\u306e\u5f71\u97ff\u3092\u4e0e\u3048\u305f\u304b\u3069\u3046\u304b\u78ba\u8a8d\u3059\u308b\u306e\u304c\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p class=\"small\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u52a0\u3048\u305f\u5909\u66f4\u304c\u3001\u5fc5\u305a\u3057\u3082\u691c\u7d22\u7d50\u679c\u306b\u9855\u8457\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3082\u306e\u3067\u306f\u306a\u3044\u3053\u3068\u306b\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002\u3088\u308a\u4fa1\u5024\u306e\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5b58\u5728\u3059\u308b\u5834\u5408\u3001Google \u306e\u30b7\u30b9\u30c6\u30e0\u3067\u306f\u5f15\u304d\u7d9a\u304d\u305d\u3061\u3089\u306e\u9806\u4f4d\u304c\u9ad8\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<\/blockquote>\n<p class=\"p60-t\">\u7279\u306b\u91cd\u8981\u306a\u70b9\u3092\u307e\u3068\u3081\u308b\u3068\u3053\u3046\u306a\u308b\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<ul>\n<li><strong>Google \u306f\u5e38\u306b\u9032\u5316\u3057\u3066\u3044\u308b<\/strong>\uff1a\u691c\u7d22\u7d50\u679c\u306e\u9806\u4f4d\u306f\u4e0d\u5909\u3067\u306f\u306a\u3044\u3002Google 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