{"id":14040,"date":"2024-04-11T06:55:30","date_gmt":"2024-04-10T21:55:30","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=14040"},"modified":"2024-04-11T06:49:43","modified_gmt":"2024-04-10T21:49:43","slug":"how-google-interprets-queries-and-ranks-content","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/how-google-interprets-queries-and-ranks-content\/","title":{"rendered":"Google\u306f\u3069\u306e\u3088\u3046\u306b\u30af\u30a8\u30ea\u3092\u89e3\u91c8\u3057\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u306e\u304b\uff1f"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<p>Google \u691c\u7d22\u304c\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u691c\u7d22\u7d50\u679c\u3092\u914d\u4fe1\u3059\u308b\u306e\u304b\u3092\u3001Gary Illyes\uff08\u30b2\u30a4\u30ea\u30fc\u30fb\u30a4\u30ea\u30fc\u30b9\uff09\u6c0f\u304c\u52d5\u753b\u3067\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p60-b\">\u691c\u7d22\u306e\u4ed5\u7d44\u307f\u3092 YouTube \u3067\u89e3\u8aac\u3059\u308b\u300c<a href=\"https:\/\/www.youtube.com\/playlist?list=PLKoqnv2vTMUN83JWBNM6MoBuBcyqhFNY3\">How Search Works<\/a>\u300d\u30b7\u30ea\u30fc\u30ba\u306e\u30a8\u30d4\u30bd\u30fc\u30c9 4 \u3067\u3059\u3002<br \/>SEO \u521d\u7d1a\u8005\u5411\u3051\u306e\u5185\u5bb9\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001\u500b\u4eba\u7684\u306b\u3001\u4eca\u307e\u3067\u306e\u30a8\u30d4\u30bd\u30fc\u30c9\u306e\u306a\u304b\u3067\u3044\u3061\u3070\u3093\u597d\u304d\u306a\u5185\u5bb9\u3060\u3063\u305f\u306e\u3067\u3053\u306e\u8a18\u4e8b\u3067\u7d39\u4ecb\u3057\u307e\u3059\u3002<br \/>SEO \u4e0a\u7d1a\u8005\u3067\u3082\uff08\u77e5\u8b58\u78ba\u8a8d\u306e\u305f\u3081\u306b\uff1f\uff09\u5f79\u7acb\u3064\u89e3\u8aac\u3067\u3059\u3002<\/p>\n<h2>\u30af\u30a8\u30ea\u89e3\u91c8\u3068\u30e9\u30f3\u30af\u4ed8\u3051\u306e\u4ed5\u7d44\u307f<\/h2>\n<p>\u30b2\u30a4\u30ea\u30fc\u306f\u3001\u30af\u30a8\u30ea\u89e3\u91c8\u3068\u30e9\u30f3\u30af\u4ed8\u306e\u4ed5\u7d44\u307f\u3092\u8aac\u660e\u3057\u307e\u3059\u3002<br \/>\u6982\u8981\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>Google \u691c\u7d22\u3067\u306f\u3001\u30b9\u30c8\u30c3\u30d7\u30ef\u30fc\u30c9\uff08\u4e0d\u8981\u306a\u8a9e\uff09\u306e\u524a\u9664\u3084\u5bfe\u8c61\u306e\u8a8d\u8b58\u3001\u985e\u4f3c\u8a9e\u3078\u306e\u62e1\u5f35\u306a\u3069\u3092\u51e6\u7406\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u5185\u5bb9\u3092\u89e3\u6790\u3059\u308b<\/li>\n<li>Google \u306f\u3001\u89e3\u6790\u3057\u305f\u691c\u7d22\u5185\u5bb9\u3092\u3082\u3068\u306b\u3001\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306e\u4e2d\u304b\u3089\u691c\u7d22\u7d50\u679c\u3092\u62bd\u51fa\u3059\u308b<\/li>\n<li>\u691c\u7d22\u7d50\u679c\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3084\u30e6\u30fc\u30b6\u30fc\u306e\u6240\u5728\u5730\u3001\u8a00\u8a9e\u3001\u4f7f\u7528\u30c7\u30d0\u30a4\u30b9\u306a\u3069\u306e\u95a2\u9023\u6027\u306b\u57fa\u3065\u3044\u3066\u6c7a\u5b9a\u3055\u308c\u308b<\/li>\n<li>\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u72ec\u81ea\u6027\u3084\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u304a\u3051\u308b\u91cd\u8981\u5ea6\u306a\u3069\u306e\u8981\u7d20\u3082\u8003\u616e\u3055\u308c\u308b<\/li>\n<li>\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u6a5f\u80fd\uff08\u30ed\u30fc\u30ab\u30eb\u691c\u7d22\u306e\u7d50\u679c\u3084\u753b\u50cf\u691c\u7d22\u306e\u7d50\u679c\u306a\u3069\uff09\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u30af\u30a8\u30ea\u306b\u3088\u3063\u3066\u7570\u306a\u308b<\/li>\n<\/ul>\n<p class=\"p30-t\">\u3053\u3061\u3089\u304c\u52d5\u753b\u3067\u3059\u3002<br \/>\u65e5\u672c\u8a9e\u5b57\u5e55\u304c\u5229\u7528\u3067\u304d\u308b\u306e\u3067\u3001\u82f1\u8a9e\u304c\u82e6\u624b\u306a\u4eba\u3082\u5b89\u5fc3\u3057\u3066\u8996\u8074\u3067\u304d\u307e\u3059\u3002<br \/><span class=\"small\">&#x1f4dd;\u3059\u305a\u304d\u30e1\u30e2\uff1a\u3067\u3082\u3001\u306f\u3063\u304d\u308a\u30fb\u3086\u3063\u304f\u308a\u3068\u30b2\u30a4\u30ea\u30fc\u306f\u8a71\u3057\u3066\u3044\u308b\u306e\u3067\u8074\u304d\u3084\u3059\u3044<\/span><\/p>\n<p><iframe loading=\"lazy\" importance=\"low\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/lgQazesEjO4?si=L0wwpLYtyTjOUW34\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p class=\"p30-t\">\u6620\u50cf\u3088\u308a\u3082\u6587\u5b57\u3067\u78ba\u8a8d\u3057\u305f\u3044\u3068\u3044\u3046\u4eba\u306e\u305f\u3081\u306b\u6587\u5b57\u8d77\u3053\u3057\u3092\u8ee2\u8a18\u3057\u3066\u304a\u304d\u307e\u3059\u3002<br \/><span class=\"small\">&#x1f4dd;\u3059\u305a\u304d\u6ce8\uff1a\u4e00\u90e8\u7de8\u96c6\u3002\u30a4\u30f3\u30c8\u30ed\u3068\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u306f\u7701\u7565<\/span><\/p>\n<blockquote><p>\u3053\u3093\u306b\u3061\u306f \u30b2\u30a4\u30ea\u30fc\u3067\u3059\u3002\u201c\u691c\u7d22\u306e\u4ed5\u7d44\u307f\u201d \u3078\u3088\u3046\u3053\u305d\u3002<\/p>\n<p>Google \u691c\u7d22\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u57fa\u672c\u7684\u306a\u6280\u8853\u6a5f\u80fd\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002\u524d\u306e\u52d5\u753b\u3067\u5b66\u3093\u3060\u306e\u306f Google \u304c\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3092\u30af\u30ed\u30fc\u30eb\u3057\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u767b\u9332\u3059\u308b\u65b9\u6cd5\u3067\u3057\u305f\u3002\u305d\u3057\u3066\u6b21\u306f\u3001\u3044\u3088\u3044\u3088\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u5185\u5bb9\u306b\u57fa\u3065\u3044\u3066\u7d50\u679c\u3092\u30e9\u30f3\u30af\u4ed8\u3051\u3057\u3066\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30af\u30a8\u30ea<\/h3>\n<p>Google \u306b\u30af\u30a8\u30ea\u3092\u5165\u529b\u3059\u308b\u3068\u4e00\u81f4\u3059\u308b\u30da\u30fc\u30b8\u304c \u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u691c\u7d22\u3055\u308c\u307e\u3059\u3002\u305d\u3053\u3067\u8fd4\u3055\u308c\u308b\u7d50\u679c\u306f\u6700\u3082\u54c1\u8cea\u3084\u4fe1\u983c\u6027\u304c\u9ad8\u304f\u3001\u30af\u30a8\u30ea\u306b\u5bc6\u63a5\u306b\u95a2\u4fc2\u3059\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u7d50\u679c\u306e\u53d6\u5f97\u306f\u30af\u30a8\u30ea\u306e\u89e3\u91c8\u304b\u3089\u59cb\u307e\u308a\u307e\u3059\u3002\u307e\u305a\u3001\u30af\u30a8\u30ea\u3092\u30af\u30ea\u30fc\u30f3\u30a2\u30c3\u30d7\u3057\u3001\u6b21\u306b\u7279\u5b9a\u306e\u30a8\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u30c1\u30a7\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p>[a nice photograph of the moon] (\u6708\u306e\u7d20\u6575\u306a\u5199\u771f) \u3068\u3044\u3046\u30af\u30a8\u30ea\u306a\u3089\u30b9\u30c8\u30c3\u30d7\u30ef\u30fc\u30c9\u3067\u3042\u308b \u201ca\u201d\u3001\u201cof\u201d\u3001\u201cthe\u201d \u306f\u5b9f\u969b\u306b\u306f\u5fc5\u8981\u306a\u3044\u306e\u3067\u524a\u9664\u3057\u307e\u3059\u3002\u3057\u304b\u3057 \u201cthe Statue of Liberty\u201d (\u81ea\u7531\u3046\u306e\u5973\u795e<br \/>\n) \u306b\u306f \u201cof\u201d \u304c\u5fc5\u8981\u306a\u306e\u3067\u3001\u305d\u306e\u307e\u307e\u306b\u3057\u3066\u304a\u304d\u307e\u3059\u3002\u3055\u3089\u306b \u201cthe Statue of Liberty\u201d \u306f\u305d\u308c\u81ea\u4f53\u304c\u30a8\u30f3\u30c6\u30a3\u30c6\u30a3\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f \u985e\u4f3c\u3057\u305f\u5358\u8a9e\u3092\u542b\u3080\u3088\u3046\u306b\u30af\u30a8\u30ea\u3092\u62e1\u5f35\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070 \u201ccar dealership\u201d \u3092\u691c\u7d22\u3059\u308b\u3068 \u201cauto dealership\u201d \u3082\u542b\u3080\u3088\u3046\u306b\u62e1\u5f35\u3057\u307e\u3059\u3002\u201ccar\u201d\u3068\u201cauto\u201d \u306f\u307b\u307c\u540c\u7fa9\u8a9e\u3060\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u89e3\u91c8\u3067\u304d\u305f\u30af\u30a8\u30ea\u306f\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u9001\u3089\u308c\u307e\u3059\u3002\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306f \u89e3\u6790\u3055\u308c\u305f\u30af\u30a8\u30ea\u306b\u57fa\u3065\u3044\u3066\u591a\u6570\u306e\u7d50\u679c\u3092\u8fd4\u3057\u307e\u3059\u304c \u3053\u3053\u3067\u5fc5\u8981\u306b\u306a\u308b\u306e\u304c\u30e9\u30f3\u30ad\u30f3\u30b0\uff08\u30e9\u30f3\u30af\u4ed8\u3051\uff09\u3067\u3059\u3002<\/p>\n<h3>\u30e9\u30f3\u30ad\u30f3\u30b0<\/h3>\n<p>\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u5927\u304d\u304f\u5de6\u53f3\u3059\u308b\u306e\u304c\u3001\u7d50\u679c\u3068\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u95a2\u9023\u6027\u3067\u3059\u3002\u95a2\u9023\u6027\u306f\u3001\u4f55\u767e\u3082\u306e\u8981\u7d20\u306b\u3088\u3063\u3066\u6c7a\u307e\u308a\u307e\u3059\u3002\u6700\u3082\u91cd\u8981\u306a\u306e\u306f \u30da\u30fc\u30b8\u306e\u5b9f\u969b\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3059\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5834\u6240\u3084\u8a00\u8a9e\u3001\u30c7\u30d0\u30a4\u30b9\u306e\u7a2e\u985e\u306a\u3069\u3082\u91cd\u8981\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u81ea\u8ee2\u8eca\u4fee\u7406\u5e97\u3092\u691c\u7d22\u3059\u308b\u3068\u30d1\u30ea\u3068\u9999\u6e2f\u306e\u30e6\u30fc\u30b6\u30fc\u3067\u8868\u793a\u3055\u308c\u308b\u7d50\u679c\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u306f \u30da\u30fc\u30b8\u3068\u30b5\u30a4\u30c8\u306e\u54c1\u8cea\u3082\u8003\u616e\u3055\u308c\u307e\u3059\u3002\u54c1\u8cea\u306f\u3055\u307e\u3056\u307e\u306a\u8981\u56e0\u306b\u3088\u3063\u3066\u6c7a\u307e\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u72ec\u81ea\u6027\u3084\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u304a\u3051\u308b\u30da\u30fc\u30b8\u306e\u76f8\u5bfe\u7684\u306a\u91cd\u8981\u6027\u306a\u3069\u3067\u3059\u3002<\/p>\n<p>\u4e00\u822c\u7684\u306a\u54c1\u8cea\u306b\u95a2\u3059\u308b\u5224\u65ad\u65b9\u6cd5\u3068\u8003\u3048\u65b9\u306e\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u30d8\u30eb\u30d7\u30da\u30fc\u30b8\u3092\u516c\u958b\u3057\u3066\u3044\u307e\u3059\u306e\u3067 \u305c\u3072\u30c1\u30a7\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u6982\u8981\u6b04\u306e\u30ea\u30f3\u30af\u304b\u3089\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30af\u30a8\u30ea\u306b\u57fa\u3065\u3044\u3066\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u691c\u7d22\u6a5f\u80fd\u304c\u5909\u308f\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u3082\u3046\u4e00\u5ea6\u3001\u81ea\u8ee2\u8eca\u4fee\u7406\u5e97\u306b\u3064\u3044\u3066\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u304a\u305d\u3089\u304f\u30ed\u30fc\u30ab\u30eb\u691c\u7d22\u306e\u7d50\u679c\u304c\u8868\u793a\u3055\u308c\u753b\u50cf\u306e\u7d50\u679c\u306f\u8868\u793a\u3055\u308c\u306a\u3044\u3067\u3057\u3087\u3046\u3002\u3057\u304b\u3057 \u6700\u65b0\u306e\u81ea\u8ee2\u8eca\u3092\u691c\u7d22\u3059\u308b\u3068\u304a\u305d\u3089\u304f\u30ed\u30fc\u30ab\u30eb\u691c\u7d22\u306e\u7d50\u679c\u3067\u306f\u306a\u304f\u3001\u753b\u50cf\u306e\u7d50\u679c\u304c\u8868\u793a\u3055\u308c\u308b\u3067\u3057\u3087\u3046<\/p>\n<p>[JavaScript bicycles] \u3092 \u691c\u7d22\u3057\u305f\u3089\u3069\u3046\u306a\u308b\u3067\u3057\u3087\u3046\u304b\uff1f \u307e\u3042 \u8a66\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p><\/blockquote>\n<p class=\"p60-t\">\u30a8\u30d4\u30bd\u30fc\u30c9 1 \u301c 3 \u3082\u5f79\u7acb\u3064\u5185\u5bb9\u3067\u3059\u3002<br \/>\u3053\u308c\u3089\u3082\u77ed\u3044\u52d5\u753b\u3067\u3001\u65e5\u672c\u8a9e\u5b57\u5e55\u304c\u5229\u7528\u3067\u304d\u308b\u306e\u3067\u8996\u8074\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30a8\u30d4\u30bd\u30fc\u30c9 1\uff1a<a href=\"https:\/\/www.youtube.com\/watch?v=5MIAugQ17ks\">\u691c\u7d22\u306e\u4ed5\u7d44\u307f\u306e\u6982\u8981<\/a><\/li>\n<li>\u30a8\u30d4\u30bd\u30fc\u30c9 2\uff1a<a href=\"https:\/\/www.youtube.com\/watch?v=JuK7NnfyEuc\">Google\u304c\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3092\u30af\u30ed\u30fc\u30eb\u3059\u308b\u65b9\u6cd5<\/a><\/li>\n<li>\u30a8\u30d4\u30bd\u30fc\u30c9 3\uff1a<a href=\"https:\/\/www.youtube.com\/watch?v=pe-NSvBTg2o\">Google\u304c\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3059\u308b\u65b9\u6cd5<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Google \u691c\u7d22\u304c\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u691c\u7d22\u7d50\u679c\u3092\u914d\u4fe1\u3059\u308b\u306e\u304b\u3092\u3001Gary Illyes \u6c0f\u304c\u52d5\u753b\u3067\u89e3\u8aac\u3057\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":14041,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1053],"class_list":["post-14040","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo","tag-how-search-works"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/14040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=14040"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/14040\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/14041"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=14040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=14040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=14040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}