{"id":13918,"date":"2024-02-26T07:25:49","date_gmt":"2024-02-25T22:25:49","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=13918"},"modified":"2024-02-26T07:33:34","modified_gmt":"2024-02-25T22:33:34","slug":"google-now-supports-structured-data-for-product-variants","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-now-supports-structured-data-for-product-variants\/","title":{"rendered":"\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6307\u5b9a\u3059\u308b\u65b0\u3057\u3044\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u300cProductGroup\u300d\u3092Google\u304c\u30b5\u30dd\u30fc\u30c8"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e0a\u7d1a]<\/p>\n<p>Google \u306f\u3001<a href=\"https:\/\/developers.google.com\/search\/blog\/2024\/02\/product-variants\">\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6307\u5b9a\u3059\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u30b5\u30dd\u30fc\u30c8<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u6d0b\u670d\u3084\u9774\u3001\u5bb6\u5177\u306a\u3069\u306e\u88fd\u54c1\u3067\u6b21\u306e\u3088\u3046\u306a\u7a2e\u985e\u9055\u3044\u3092\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u6307\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul class=\"p60-b\">\n<li>\u8272<\/li>\n<li>\u30b5\u30a4\u30ba<\/li>\n<li>\u6750\u8cea<\/li>\n<li>\u30d1\u30bf\u30fc\u30f3\uff08\u6a21\u69d8\u30fb\u67c4\uff09<\/li>\n<li>\u5bfe\u8c61\u5e74\u9f62<\/li>\n<li>\u5bfe\u8c61\u6027\u5225\uff08\u7537\u6027\u5411\u3051\u30fb\u5973\u6027\u5411\u3051\u30fb\u30e6\u30cb\u30bb\u30c3\u30af\u30b9\uff09<\/li>\n<\/ul>\n<h2>ProductGroup \u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u69cb\u6210<\/h2>\n<p>\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u8a2d\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u65b0\u305f\u306b\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u305f <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/product-variants\"><code>ProductGroup<\/code> \u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/a>\u3092\u69cb\u6210\u3057\u307e\u3059\u3002<\/p>\n<p><code>ProductGroup<\/code> \u69cb\u9020\u5316\u30c7\u30fc\u30bf \u306f\u3001\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u30b0\u30eb\u30fc\u30d7\u5316\u3059\u308b\u305f\u3081\u306e\u30bf\u30a4\u30d7\u3067\u3059\u3002<br \/>\u3059\u3079\u3066\u306e\u30d0\u30ea\u30fc\u30b7\u30e7\u30f3\u306b\u5171\u901a\u3059\u308b\u88fd\u54c1\u540d\u3084\u8aac\u660e\u3001\u30d6\u30e9\u30f3\u30c9\u306a\u3069\u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p30-b\">\u305d\u308c\u305e\u308c\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u56fa\u6709\u306e\u60c5\u5831\u306f\u3001\u5f93\u6765\u304b\u3089\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u308b <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/product\"><code>Product<\/code> \u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/a>\u3067\u6307\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306a\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u65b9\u6cd5\u306f<a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/product-variants\">\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u3092\u53c2\u7167\u3057\u3066\u3082\u3089\u3046\u3068\u3057\u3066\u3001\u3042\u3089\u304b\u3058\u3081\u304a\u4f1d\u3048\u3057\u3066\u304a\u304f\u3068\u3001<strong>\u975e\u5e38\u306b\u96e3\u89e3<\/strong>\u3067\u3059\u3002<br \/>\u50d5\u306f\u3001\u666e\u901a\u306e\u4eba\u3088\u308a\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306b\u7cbe\u901a\u3057\u3066\u3044\u308b\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u305d\u308c\u3067\u3082\u4f55\u5ea6\u3082\u7e70\u308a\u8fd4\u3057\u8aad\u307f\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305a\u3001\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u304c\u5358\u4e00\u30da\u30fc\u30b8\u3067\u63d0\u4f9b\u3055\u308c\u308b\u5834\u5408\u3068\u3001\u8907\u6570\u30da\u30fc\u30b8\u3067\u63d0\u4f9b\u3055\u308c\u308b\u5834\u5408\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002<br \/>\u5358\u4e00\u30da\u30fc\u30b8\u3068\u3044\u3046\u306e\u306f\u3001\u4e00\u822c\u7684\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u5207\u308a\u66ff\u3048\u308b\u69cb\u6210\u3067\u3059\uff08\u6b63\u78ba\u306b\u306f\u3001\u5207\u308a\u66ff\u3048\u3066\u3082\u518d\u8aad\u307f\u8fbc\u307f\u3057\u306a\u3044\u69cb\u6210\uff09\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u30b3\u30fc\u30c8\u306e\u30da\u30fc\u30b8\u306a\u3089\u6b21\u306e\u3088\u3046\u306a\u30a4\u30e1\u30fc\u30b8\u3067\u3059\u3002<\/p>\n<ul>\n<li><code>https:\/\/www.example.com\/coat<\/code> \u2190 \u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u672a\u9078\u629e\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u30da\u30fc\u30b8<\/li>\n<li><code>https:\/\/www.example.com\/coat?size=small&color=green<\/code> \u2190 \u30b5\u30a4\u30ba\uff1aS\u3001\u8272\uff1a\u30b0\u30ea\u30fc\u30f3<\/li>\n<li><code>https:\/\/www.example.com\/coat?size=small&color=lightblue<\/code> \u2190 \u30b5\u30a4\u30ba\uff1aS\u3001\u8272\uff1a\u6c34\u8272<\/li>\n<li><code>https:\/\/www.example.com\/coat?size=large&color=lightblue<\/code> \u2190 \u30b5\u30a4\u30ba\uff1aL\u3001\u8272\uff1b\u6c34\u8272<\/li>\n<\/ul>\n<p class=\"p30-t\">\u8907\u6570\u30da\u30fc\u30b8\u306f\u3001\u5b8c\u5168\u306b\u7570\u306a\u308b URL \u3067\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b\u69cb\u6210\u3067\u3059\u3002<br \/>\u305f\u3068\u3048\u3070\u3001\u6c34\u8272\u306e\u30b3\u30fc\u30c8\u306f S \u3068 L \u306e 2 \u30b5\u30a4\u30ba\u3042\u308a\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u5207\u308a\u66ff\u3048\u307e\u3059\u3002<\/p>\n<ul>\n<li><code>https:\/\/www.example.com\/coat\/lightblue?size=small<\/code> \u2190 \u8272\uff1a\u6c34\u8272\u3001\u30b5\u30a4\u30ba\uff1aS<\/li>\n<li><code>https:\/\/www.example.com\/coat\/lightblue?size=large<\/code> \u2190 \u8272\uff1a\u6c34\u8272\u3001\u30b5\u30a4\u30ba\uff1aL<\/li>\n<\/ul>\n<p>\u3057\u304b\u3057\u3001\u30b0\u30ea\u30fc\u30f3\u306f S \u30b5\u30a4\u30ba\u3060\u3051\u3067\u3001\u6c34\u8272\u3068\u306f\u7570\u306a\u308b URL \u3067\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002<\/p>\n<li><\/li>\n<li><code>https:\/\/www.example.com\/coat\/green?size=small<\/code> \u2190 \u8272\uff1a\u30b0\u30ea\u30fc\u30f3\u3001\u30b5\u30a4\u30ba\uff1aL<\/li>\n<p class=\"p40-b\">\u5358\u4e00\u30da\u30fc\u30b8\u306e\u5834\u5408\u306f\u3001\u307b\u307c\u5171\u901a\u306e\u69cb\u9020\u30c7\u30fc\u30bf\u3092\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3067\u304d\u307e\u3059\u3002<br \/>\u5bfe\u3057\u3066\u3001\u8907\u6570\u30da\u30fc\u30b8\u306e\u5834\u5408\u306f\u3001\u5404\u30da\u30fc\u30b8\u306b\u3001\u305d\u306e\u30da\u30fc\u30b8\u3067\u5b9a\u7fa9\u3055\u308c\u305f\u8981\u7d20\u306e\u5b8c\u5168\u306a\u81ea\u5df1\u5b8c\u7d50\u578b\u306e\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304c\u5fc5\u8981\u3067\u3059\u3002<br \/><span class=\"small\">&#x1f4dd;\u3059\u305a\u304d\u6ce8\uff1a\u3053\u3053\u3067\u3059\u3067\u306b\u3084\u3084\u3053\u3057\u3044<\/span><\/p>\n<p>\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6307\u5b9a\u3059\u308b\u306b\u3082 2 \u3068\u304a\u308a\u306e\u3084\u308a\u65b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li><code>hasVariant<\/code> \u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f7f\u3044\u3001\u5404\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e <code>Product<\/code> \u30bf\u30a4\u30d7\u3092\u89aa\u306e <code>ProductGroup<\/code>\u30bf\u30a4\u30d7\u306b\u30cd\u30b9\u30c8<\/li>\n<li><code>isVariantOf<\/code> \u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f7f\u3044\u3001\u5404\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e <code>Product<\/code> \u30bf\u30a4\u30d7\u306f <code>ProductGroup<\/code> \u30bf\u30a4\u30d7 \u3068\u540c\u30ec\u30d9\u30eb\u3067\u7d9a\u3051\u3066\u5217\u6319<\/li>\n<\/ul>\n<div class=\"small\">&#x1f4dd;\u3059\u305a\u304d\u6ce8\uff1a\u8a00\u3063\u3066\u308b\u3053\u3068\u308f\u304b\u308a\u307e\u3059\uff1f<\/div>\n<p class=\"p60-b\">\u305d\u306e\u307b\u304b\u306b\u3082\u5fc5\u9808\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3068\u305d\u308c\u306b\u4ed8\u968f\u3059\u308b\u6ce8\u610f\u4e8b\u9805\u304c\u3042\u308a\u307e\u3059\u3002<br \/><a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/structured-data\/product-variants\">\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u306b\u306f\u3001\u5177\u4f53\u7684\u306a\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u4f8b\u304c\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u8a73\u7d30\u306f\u305d\u3061\u3089\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>EC \u30b5\u30a4\u30c8\u3067\u3001\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u304c\u3042\u308b\u88fd\u54c1\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u306a\u3089 <code>ProductGroup<\/code> \u306f\u5229\u7528\u3057\u305f\u3044\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u3059\u3002<br \/>\u3053\u306e\u8a18\u4e8b\u306f\u6280\u8853\u7684\u306a\u89b3\u70b9\u3067\u306f\u3001\uff08\u81ea\u5206\u3067\u8a00\u3046\u306e\u306e\u4f55\u3067\u3059\u304c\uff09\u4e2d\u9014\u534a\u7aef\u306a\u89e3\u8aac\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\u5b9f\u88c5\u306b\u969b\u3057\u3066\u4e0d\u660e\u306a\u70b9\u304c\u51fa\u3066\u304d\u305f\u3089\u3001<a href=\"https:\/\/support.google.com\/webmasters\/community?hl=ja\">\u30d8\u30eb\u30d7\u30b3\u30df\u30e5\u30cb\u30c6\u30a3<\/a>\u3067\u8cea\u554f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google \u306f\u3001\u88fd\u54c1\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6307\u5b9a\u3059\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":13919,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,1180],"tags":[1524,1769],"class_list":["post-13918","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo","category-semantic-search","tag-product","tag-productgroup"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/13918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=13918"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/13918\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/13919"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=13918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=13918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=13918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}