{"id":12532,"date":"2022-09-07T06:50:12","date_gmt":"2022-09-06T21:50:12","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=12532"},"modified":"2022-09-07T06:46:42","modified_gmt":"2022-09-06T21:46:42","slug":"google-advise-on-how-meta-descriptions-could-be-improved","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-advise-on-how-meta-descriptions-could-be-improved\/","title":{"rendered":"\u826f\u3044meta description\u30bf\u30b0\u3092\u8a18\u8ff0\u3059\u308b\u305f\u3081\u306eGoogle\u304b\u3089\u306e\u30a2\u30c9\u30d0\u30a4\u30b9"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<p class=\"p60-b\">Google \u306f\u3001<code>meta description<\/code> \u306e\u8a18\u8ff0\u3092\u8aac\u660e\u3059\u308b<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/appearance\/snippet\">\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u306b\u3001\u8cea\u306e\u9ad8\u3044 <code>meta description<\/code> \u3092\u4f5c\u6210\u3059\u308b\u305f\u3081\u306e<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/appearance\/snippet#use-quality-descriptions\">\u6539\u5584\u65b9\u6cd5\u306e\u5177\u4f53\u4f8b<\/a>\u3092\u8ffd\u52a0\u3057\u307e\u3057\u305f\u3002<\/p>\n<h2>meta description \u306e\u826f\u3044\u4f8b\u3068\u60aa\u3044\u4f8b<\/h2>\n<p>\u60aa\u3044 <code>meta description<\/code> \u306e\u4f8b\u3068\u3057\u3066\u6b21\u3092 Google 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\/>\n<code>&lt;meta name=\"description\" content=\"\u88c1\u7e2b\u7528\u54c1\u3001\u6bdb\u7cf8\u3001\u8272\u925b\u7b46\u3001\u30df\u30b7\u30f3\u3001\u7cf8\u3001\u7cf8\u5dfb\u304d\u3001\u91dd\"&gt;<\/code><\/p>\n<p><strong>&#x2705;\u826f\u3044\u4f8b\uff08\u30b7\u30e7\u30c3\u30d7\u304c\u8ca9\u58f2\u3059\u308b\u5546\u54c1\u3068\u3001\u55b6\u696d\u6642\u9593\u3084\u6240\u5728\u5730\u306a\u3069\u306e\u8a73\u7d30\u3092\u8aac\u660e\u3059\u308b\uff09:<\/strong><br \/>\n<code>&lt;meta name=\"description\" content=\"\u6b21\u306b\u8003\u3048\u3066\u3044\u308b\u8863\u670d\u306e\u7e2b\u88fd\u306b\u5fc5\u8981\u306a\u3059\u3079\u3066\u306e\u3082\u306e\u304c\u63c3\u3063\u3066\u3044\u307e\u3059\u3002\u7acb\u5730: \u30d5\u30a1\u30c3\u30b7\u30e7\u30f3 \u30c7\u30a3\u30b9\u30c8\u30ea\u30af\u30c8\u3002\u55b6\u696d\u6642\u9593: \u6708\u66dc\u65e5\uff5e\u91d1\u66dc\u65e5\u306e\u5348\u524d 8 \u6642\uff5e\u5348\u5f8c 5 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\u306e\u5c0f\u3055\u306a\u753a\u3092\u9707\u64bc\u3055\u305b\u308b\u4e8b\u4ef6\u304c\u767a\u751f\u3057\u307e\u3057\u305f\u3002\u91cd\u8981\u306a\u30a4\u30d9\u30f3\u30c8\u306e\u524d\u591c\u306b\u3001\u5730\u5143\u306e\u9ad8\u9f62\u7537\u6027\u306b\u3088\u3063\u3066\u3001\u3059\u3079\u3066\u306e\u4eba\u3005\u306e\u30d7\u30ec\u30bc\u30f3\u30c8\u304c\u76d7\u307e\u308c\u307e\u3057\u305f\u3002\u4e8b\u4ef6\u306b\u3064\u3044\u3066\u3001\u4eca\u5f8c\u306e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u60c5\u5831\u306b\u3054\u6ce8\u76ee\u304f\u3060\u3055\u3044\u3002\"&gt;<\/code><\/p>\n<p><strong>&#x1f6ab;\u60aa\u3044\u4f8b\uff08\u30da\u30fc\u30b8\u3092\u8981\u7d04\u3057\u3066\u3044\u306a\u3044\uff09:<\/strong><br \/>\n<code>&lt;meta name=\"description\" content=\"\u5375\u306f\u3001\u3059\u3079\u3066\u306e\u4eba\u306e\u4eba\u751f\u306b\u559c\u3073\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u5c0f\u3055\u3044\u3053\u308d\u3001\u9d8f\u5c0f\u5c4b\u3067\u5375\u3092\u63a1\u53d6\u3057\u3066\u3001\u30ad\u30c3\u30c1\u30f3\u306b\u6301\u3061\u8fbc\u3093\u3060\u3053\u3068\u3092\u899a\u3048\u3066\u3044\u307e\u3059\u3002\u5e78\u305b\u306a\u65e5\u3005\u3067\u3057\u305f\u3002\"&gt;<\/code><\/p>\n<p><strong>&#x2705;\u826f\u3044\u4f8b\uff08\u30da\u30fc\u30b8\u5168\u4f53\u3092\u8981\u7d04\u3057\u3066\u3044\u308b\uff09:<\/strong><br \/>\n<code>&lt;meta name=\"description\" content=\"\u3053\u306e\u30ac\u30a4\u30c9\u3092\u304a\u8aad\u307f\u3044\u305f\u3060\u304f\u3068\u3001\u5375\u3092\u8abf\u7406\u3059\u308b\u65b9\u6cd5\u3092 1 \u6642\u9593\u4ee5\u5185\u306b\u5b66\u3076\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4e21\u9762\u713c\u304d\u534a\u719f\u3001\u534a\u719f\u7247\u9762\u713c\u304d\u3001\u30dd\u30b7\u30a7\u306a\u3069\u3001\u3042\u3089\u3086\u308b\u65b9\u6cd5\u3092\u53d6\u308a\u4e0a\u3052\u307e\u3059\u3002\"&gt;<\/code><\/p>\n<p><strong>&#x1f6ab;\u60aa\u3044\u4f8b\uff08\u904e\u5ea6\u306b\u77ed\u3044\uff09:<\/strong><br \/>\n<code>&lt;meta name=\"description\" content=\"\u30b7\u30e3\u30fc\u30d7\u30da\u30f3\u30b7\u30eb\"&gt;<\/code><\/p>\n<p><strong>&#x2705;\u826f\u3044\u4f8b\uff08\u5177\u4f53\u7684\u304b\u3064\u8a73\u7d30\uff09:<\/strong><br \/>\n<code>&lt;meta name=\"description\" content=\"\u30bb\u30eb\u30d5 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description<\/code> \u306f\u305d\u306e\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u7c21\u6f54\u306b\u8aac\u660e\u3059\u308b\u3053\u3068\u304c\u76ee\u7684\u3067\u3059\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5217\u6319\u3059\u308b\u5834\u6240\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8a18\u8ff0\u3059\u308b\u306e\u306f <code>meta keywords<\/code> \u3067\u3059\uff08\u305f\u3060\u3057\u3001Google \u306f \u7121\u8996\u3059\u308b\u306e\u3067\u4f7f\u3046\u3053\u3068\u306b\u610f\u5473\u306f\u306a\u3044\uff09\u3002<\/li>\n<li>&#x1f6ab;<strong>\u3059\u3079\u3066\u306e\u30cb\u30e5\u30fc\u30b9\u8a18\u4e8b\u3067\u540c\u3058\u8aac\u660e\u3092\u4f7f\u7528<\/strong>: \u5404\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u306f\u7570\u306a\u308b\u306e\u3067\u3059\u304b\u3089\u3001\u5404\u30da\u30fc\u30b8\u56fa\u6709\u306e <code>meta description<\/code> \u3092\u8a18\u8ff0\u3057\u307e\u3059\u3002\u4f7f\u3044\u307e\u308f\u3057\u3066\u306f\u3044\u3051\u307e\u305b\u3093\u3002<\/li>\n<li>&#x1f6ab;<strong>\u30da\u30fc\u30b8\u3092\u8981\u7d04\u3057\u3066\u3044\u306a\u3044<\/strong>: \u305d\u306e\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u7c21\u6f54\u306b\u8aac\u660e\u3057\u307e\u3059\u3002<code>meta description<\/code> \u306f\u8a18\u4e8b\u3092\u66f8\u304f\u5834\u6240\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/li>\n<li>&#x1f6ab;<strong>\u904e\u5ea6\u306b\u77ed\u3044<\/strong>: \u5358\u8a9e 1 \u3064\u3067\u3001\u305d\u306e\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u8868\u73fe\u3067\u304d\u308b\u30b1\u30fc\u30b9\u306f\u6975\u3081\u3066\u7a00\u3067\u3057\u3087\u3046\u3002<\/li>\n<\/ul>\n<h2>SEO 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