{"id":11260,"date":"2021-03-18T07:05:35","date_gmt":"2021-03-17T22:05:35","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=11260"},"modified":"2021-03-24T06:29:59","modified_gmt":"2021-03-23T21:29:59","slug":"google-updated-video-best-practices","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-updated-video-best-practices\/","title":{"rendered":"Google\u3001\u52d5\u753bSEO\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u516c\u958b\u3002YouTube\u52d5\u753b\u3068\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3067\u89e3\u8aac"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e2d\u7d1a]<\/p>\n<p class=\"p60-b\"><a href=\"https:\/\/developers.google.com\/search\/blog\/2021\/03\/new-resources-for-video-seo\">\u52d5\u753b SEO \u306b\u5f79\u7acb\u3064\u65b0\u3057\u3044\u30ea\u30bd\u30fc\u30b9<\/a>\u3092 Google \u306f\u516c\u958b\u3057\u307e\u3057\u305f\u3002<br \/>YouTube \u306e\u52d5\u753b\u3068\u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u306e\u6280\u8853\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3067\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/p>\n<h2>\u52d5\u753b SEO \u5411\u3051\u52d5\u753b<\/h2>\n<p>Google \u691c\u7d22\u306e\u52d5\u753b\u3092\u62c5\u5f53\u3057\u3066\u3044\u308b\u30d7\u30ed\u30c0\u30af\u30c8 \u30de\u30cd\u30fc\u30b8\u30e3\u306e Danielle Marshak\uff08\u30c0\u30cb\u30a8\u30eb\u30fb\u30de\u30fc\u30b7\u30e3\u30af\uff09\u6c0f\u304c\u3001\u52d5\u753b SEO \u306e\u57fa\u672c\u7684\u306a\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u30e9\u30a4\u30c8\u30cb\u30f3\u30b0\u30c8\u30fc\u30af\u3067\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><iframe loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/1Zqkz8Y_kFw\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>\u6b21\u306e\u30c8\u30d4\u30c3\u30af\u306b\u89e6\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30a6\u30a7\u30d6\u3067\u52d5\u753b\u3092\u898b\u3064\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u3059\u308b<\/li>\n<li>\u52d5\u753b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/li>\n<li>\u9ad8\u54c1\u8cea\u306a\u30b5\u30e0\u30cd\u30a4\u30eb\u753b\u50cf\u3092\u8a2d\u5b9a\u3059\u308b<\/li>\n<li>\u52d5\u753b\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3092\u9001\u4fe1\u3059\u308b<\/li>\n<li>\u52d5\u753b\u30d5\u30a1\u30a4\u30eb\u306b Google \u304c\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b<\/li>\n<\/ul>\n<h3>\u65e5\u672c\u8a9e\u5b57\u5e55\u3042\u308a<\/h3>\n<p>Marshak \u6c0f\u306f\uff08\u5f53\u7136\uff09\u82f1\u8a9e\u3067\u8a71\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u65e5\u672c\u8a9e\u5b57\u5e55\u3092\u5229\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u6b6f\u8eca\u30a2\u30a4\u30b3\u30f3&#x2699;&#xfe0f;\u304b\u3089 [\u5b57\u5e55] \u3092\u9078\u629e\u3057 [\u65e5\u672c\u8a9e] \u3092\u6307\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" itemprop=\"image\" loading=\"lazy\" class=\"bdr\" src=\"https:\/\/www.suzukikenichi.com\/images\/Video_best_practices_for_Google_Search___Discover___Search_Central_Lightning_Talks_-_YouTube.png\" alt=\"YouTube \u65e5\u672c\u8a9e\u5b57\u5e55\" width=\"897\" height=\"662\" \/> <\/p>\n<p class=\"p40-b\">\u4e2d\u9014\u534a\u7aef\u306a\u6a5f\u68b0\u7ffb\u8a33\u3067\u306f\u306a\u304f\u3001\u304d\u3061\u3093\u3068\u3057\u305f\u65e5\u672c\u8a9e\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\u82f1\u8a9e\u304c\u82e6\u624b\u306a\u4eba\u306f\u5229\u7528\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>\u52d5\u753b\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3092\u66f4\u65b0<\/h2>\n<p>\u691c\u7d22\u30bb\u30f3\u30c8\u30e9\u30eb\u3067\u516c\u958b\u3057\u3066\u3044\u308b<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/video?hl=en\">\u52d5\u753b\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8<\/a>\u3082\u3042\u308f\u305b\u3066\u66f4\u65b0\u3057\u307e\u3057\u305f\u3002<br \/>\u3053\u3061\u3089\u306f\u65b0\u898f\u516c\u958b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u7279\u306b\u91cd\u8981\u306a\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3092\u5f37\u8abf\u3057\u305f\u308a\u3001\u91cd\u8907\u3057\u3066\u3044\u305f\u90e8\u5206\u3092\u524a\u9664\u3057\u305f\u308a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6b21\u306e\u30c8\u30d4\u30c3\u30af\u306b\u89e6\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>Help Google find your videos\uff08Google \u52d5\u753b\u3092\u767a\u898b\u3059\u308b\u624b\u52a9\u3051\u3092\u3059\u308b\uff09<\/li>\n<li>Ensure your videos can be indexed\uff08\u78ba\u5b9f\u306b\u52d5\u753b\u304c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\uff09<\/li>\n<li>Allow Google to fetch your video content files\uff08Google \u304c\u52d5\u753b\u3092\u53d6\u5f97\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\uff09<\/li>\n<li>Enable specific video features\uff08\u7279\u5b9a\u306e\u52d5\u753b\u6a5f\u80fd\u3092\u6709\u52b9\u306b\u3059\u308b\uff09<\/li>\n<li>Remove, restrict, or update your videos as needed\uff08\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u52d5\u753b\u3092\u524a\u9664\u30fb\u5236\u9650\u30fb\u66f4\u65b0\u3059\u308b\uff09<\/li>\n<\/ul>\n<p class=\"p40-b\">\u3053\u306e\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u3044\u308b\u6642\u70b9\u3067\u306f\u3001<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/video?hl=ja\">\u65e5\u672c\u8a9e\u30da\u30fc\u30b8<\/a>\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u306f\u307e\u3060\u66f4\u65b0\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002<br \/>Google \u7ffb\u8a33\u3092\u5229\u7528\u3059\u308b\u304b\u3001\u65e5\u672c\u8a9e\u30da\u30fc\u30b8\u306b\u3082\u66f4\u65b0\u304c\u5165\u308b\u306e\u3092\u5f85\u3061\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>\u52d5\u753b\u3067\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af UP&#x2b06;<\/h2>\n<p>YouTube \u3067\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3082\u3061\u308d\u3093\u306e\u3053\u3068\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u3082\u52d5\u753b\u3092\u516c\u958b\u3057\u3066\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u4f38\u3070\u3057\u3066\u3044\u308b\u4eba\u3082\u5897\u3048\u3066\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f<br \/>Google \u304c\u516c\u958b\u3057\u305f\u52d5\u753b SEO \u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3067\u5b9f\u884c\u3067\u304d\u3066\u3044\u306a\u3044\u3053\u3068\u304c\u3042\u308c\u3070\u3055\u3063\u305d\u304f\u53d6\u308a\u5165\u308c\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u50d5\u304c\u6240\u5c5e\u3057\u3066\u3044\u308b Faber Company \u3067\u3082\u300c<a href=\"https:\/\/www.youtube.com\/channel\/UCH5BvLPax_uthxOIjf3uNtg\">\u30df\u30a8\u30eb\u30ab\u30c1\u30e3\u30f3\u30cd\u30eb<\/a>\u300d\u3092\u958b\u8a2d\u3057\u3066\u3001\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002<br \/>\u50d5\u3082\u51fa\u6f14\u3057\u3066\u3001\u3055\u307e\u3056\u307e\u306a\u30c8\u30d4\u30c3\u30af\u306e SEO \u3092\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u305c\u3072\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u767b\u9332\u3057\u3066\u304f\u3060\u3055\u3044\uff01<\/p>\n<p>\u5ba3\u4f1d\u3063\u307d\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3057\u305f\u304c\u3001\u304a\u8a6b\u3073\u3064\u3044\u3067\u306b\u8208\u5473\u6df1\u3044\u30c7\u30fc\u30bf\u3092\u5171\u6709\u3057\u307e\u3059\u3002<\/p>\n<p>\u30df\u30a8\u30eb\u30ab\u30c1\u30e3\u30f3\u30cd\u30eb\u3067\u306f\u3001\u50d5\u306e\u30d6\u30ed\u30b0\u306e\u904e\u53bb\u8a18\u4e8b\u3067\u4eba\u6c17\u304c\u3042\u308b\u3082\u306e\u3092\u52d5\u753b\u3068\u3057\u3066\u518d\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u5143\u8a18\u4e8b\u306b\u306f\u305d\u306e\u52d5\u753b\u3092\u57cb\u3081\u8fbc\u3093\u3067\u3044\u307e\u3059\u3002<br \/>\u52d5\u753b\u3092\u57cb\u3081\u8fbc\u3093\u3060\u8a18\u4e8b\u306e\u591a\u304f\u306f\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5411\u4e0a\u304c\u898b\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001<a href=\"https:\/\/www.suzukikenichi.com\/blog\/how-to-search-on-google-com-in-english-from-japan\/\">\u65e5\u672c\u304b\u3089\u7c73\u56fd\u306e Google \u3067\u691c\u7d22\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u305f\u8a18\u4e8b<\/a>\u306f\u52d5\u753b\u3092\u57cb\u3081\u8fbc\u3093\u3060\u5f8c\u304b\u3089\u8868\u793a\u56de\u6570\u304c 3 \u500d\u8fd1\u304f\u306b\u5897\u52a0\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><img decoding=\"async\" itemprop=\"image\" loading=\"lazy\" class=\"bdr\" src=\"https:\/\/www.suzukikenichi.com\/images\/video-impression.png\" alt=\"\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u5897\u52a0\" width=\"1918\" height=\"1110\" \/><\/p>\n<p>\u52d5\u753b\u3092\u8cbc\u308a\u4ed8\u3051\u308b\u3053\u3068\u3067\u3001\u30b9\u30cb\u30da\u30c3\u30c8\u306b\u306f\u52d5\u753b\u30b5\u30e0\u30cd\u30a4\u30eb\u304c\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u30af\u30ea\u30c3\u30af\u7387\u304c\u4e0a\u304c\u3063\u305f\u30da\u30fc\u30b8\u3082\u3042\u308a\u307e\u3059\uff08\u3053\u306e\u8a18\u4e8b\u306e\u30b5\u30e0\u30cd\u30a4\u30eb\u306f 2 \u6708\u304f\u3089\u3044\u304b\u3089\u8868\u793a\u3055\u308c\u306b\u304f\u304f\u306a\u3063\u305f\u3002\u539f\u56e0\u306f\u4e0d\u660e\uff09\u3002<\/p>\n<p>\u307e\u305f\u52d5\u753b\u691c\u7d22\u306b\u3082\u63b2\u8f09\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\uff08\u3067\u3082\u30a2\u30af\u30bb\u30b9\u306f\u5c11\u306a\u3044\uff09\u3002<\/p>\n<p>\u52d5\u753b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u59cb\u3081\u305f\u3044\u3051\u308c\u3069\u30cd\u30bf\u304c\u306a\u3044\u3068\u3044\u3046\u5834\u5408\u306f\u3001\u65e2\u5b58\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u518d\u5229\u7528\u3082\u691c\u8a0e\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u516c\u958b\u3059\u308b\u969b\u306b\u306f\u3053\u306e\u8a18\u4e8b\u3067 Google \u304c\u63a8\u5968\u3059\u308b\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u3053\u3068\u3092\u5fd8\u308c\u305a\u306b\u3002<br \/>\u50d5\u3082\u5358\u7d14\u306b\u52d5\u753b\u3092\u57cb\u3081\u8fbc\u3080\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u8ffd\u52a0\u306a\u3069\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306e\u307b\u3068\u3093\u3069\u3092\u5b9f\u884c\u3067\u304d\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<div><script 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