{"id":10888,"date":"2020-10-06T06:45:09","date_gmt":"2020-10-05T21:45:09","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=10888"},"modified":"2020-10-06T06:39:29","modified_gmt":"2020-10-05T21:39:29","slug":"all-types-of-search-results-get-49-percent-ctr-while-rich-results-get-58-percent-ctr","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/all-types-of-search-results-get-49-percent-ctr-while-rich-results-get-58-percent-ctr\/","title":{"rendered":"\u691c\u7d22\u7d50\u679c1\u30da\u30fc\u30b8\u76ee\u306eCTR\u306f49.5%\u3001\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306eCTR\u306f58.2%\u3001FAQ\u306eCTR\u306f87%"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e2d\u7d1a]<\/p>\n<p class=\"p60-b\">Milestone \u304c\u691c\u7d22\u7d50\u679c\u306e\u30af\u30ea\u30c3\u30af\u7387 (CTR) \u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u3001<a href=\"https:\/\/go.milestoneinternet.com\/Organic-Click-Curve\">\u305d\u306e\u7d50\u679c\u3092\u516c\u958b<\/a>\u3057\u307e\u3057\u305f\u3002<br \/>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u7279\u306b\u6ce8\u76ee\u3057\u305f\u3044\u7d50\u679c\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h2>\u8abf\u67fb\u65b9\u6cd5 \u6982\u8981<\/h2>\n<p>\u8abf\u67fb\u65b9\u6cd5\u306e\u6982\u8981\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul class=\"p40-b\">\n<li>\u671f\u9593: 2019 \u5e74 7 \u6708 \u301c 2020 \u5e74 7 \u6708\u307e\u3067\u306e 13 \u304b\u6708\u9593<\/li>\n<li>\u53ce\u96c6\u30c7\u30fc\u30bf: 2,736,000,000 \u4ee5\u4e0a\u306e\u8868\u793a\u56de\u6570\u30014,527,000 \u500b\u306e\u30af\u30a8\u30ea\u306b\u5bfe\u3059\u308b 157,460,000 \u4ef6\u306e\u30af\u30ea\u30c3\u30af\u3001175 \u30c9\u30e1\u30a4\u30f3<\/li>\n<li>\u691c\u7d22\u7d50\u679c 1 \u301c 15 \u4f4d\u307e\u3067\u306e\u30c7\u30fc\u30bf\u3092\u53d6\u5f97<\/li>\n<li>\u5bfe\u8c61\u56fd: \u7c73\u56fd<\/li>\n<\/ul>\n<h2>1 \u30da\u30fc\u30b8\u76ee\u306e\u5168\u7a2e\u985e\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f 49.5%\u3001\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e CTR \u306f 58.2%<\/h2>\n<p>\u8abf\u67fb\u7d50\u679c\u306b\u3088\u308b\u7279\u7b46\u3059\u3079\u304d\u30c7\u30fc\u30bf\u3092\u629c\u304d\u51fa\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>1 \u30da\u30fc\u30b8\u76ee\u306e\u3001<strong><mark>\u3059\u3079\u3066\u306e\u7a2e\u985e\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f 49.5%<\/mark><\/strong><\/li>\n<li>1 \u30da\u30fc\u30b8\u76ee\u306e\u3001<strong><mark>\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f 58.2%<\/mark><\/strong><\/li>\n<\/ul>\n<p>\u30bf\u30a4\u30c8\u30eb\u3068 URL\u3001\u30b9\u30cb\u30da\u30c3\u30c8\u3067\u69cb\u6210\u3055\u308c\u308b\u30b7\u30f3\u30d7\u30eb\u306a\u901a\u5e38\u306e\u691c\u7d22\u7d50\u679c\u304b\u3089\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u3088\u3046\u306a\u7279\u6b8a\u306a\u691c\u7d22\u7d50\u679c\u3001\u305d\u3057\u3066\u56fa\u6709\u540d\u3067\u306e\u30af\u30a8\u30ea\u3067\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u533a\u5225\u3057\u306a\u3044\u5834\u5408\u306e\u691c\u7d22\u7d50\u679c 1 \u30da\u30fc\u30b8\u76ee\u306e CTR \u306f 49.5 %\u3067\u3057\u305f\uff08\u3053\u308c\u306f\u88cf\u3092\u8fd4\u3059\u3068\u3001\u307b\u307c\u534a\u5206\u306e 50.5% \u306e\u691c\u7d22\u306f 1 \u30da\u30fc\u30b8\u76ee\u306e\u7d50\u679c\u304c\u3069\u308c\u3082\u30af\u30ea\u30c3\u30af\u3055\u308c\u306a\u304b\u3063\u305f\u3053\u3068\u3092\u610f\u5473\u3059\u308b\uff09\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u3001\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306b\u7d5e\u308b\u3068 CTR \u306f 58.2% \u306b\u4e0a\u6607\u3057\u307e\u3059\u3002<br \/>10 \u30dd\u30a4\u30f3\u30c8\u8fd1\u3044\u5dee\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n<p><strong><mark>\u901a\u5e38\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f\u304a\u3088\u305d 41%<\/mark><\/strong> \u3068\u60f3\u5b9a\u3055\u308c\u307e\u3059\u3002<\/p>\n<p class=\"p30-t\">\u30ec\u30dd\u30fc\u30c8\u306b\u306f\u5177\u4f53\u7684\u306a\u6570\u5024\u304c\u793a\u3055\u308c\u3066\u3044\u306a\u3044\u306e\u3067\u3059\u304c\u3001\u30b0\u30e9\u30d5\u304b\u3089\u8aad\u307f\u53d6\u308b\u3068 1 \u4f4d\u306e CTR \u306f\u3060\u3044\u305f\u3044\u6b21\u306e\u3068\u304a\u308a\u3067\u3059<\/p>\n<ul>\n<li><strong><mark>\u3059\u3079\u3066\u306e\u7a2e\u985e\u306e\u691c\u7d22\u7d50\u679c\u306e 1 \u4f4d\u306e CTR: \u304a\u3088\u305d 12%<\/mark><\/strong><\/li>\n<li><strong><mark>\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e 1 \u4f4d\u306e CTR: \u304a\u3088\u305d 21%<\/mark><\/strong><\/li>\n<\/ul>\n<p>2 \u500d\u8fd1\u3044\u958b\u304d\u304c\u3042\u308a\u307e\u3059\u306d\u3002<\/p>\n<p class=\"p40-b\">\u306a\u304a\u30011 \u56de\u306e\u691c\u7d22\u3067\u8907\u6570\u306e\u7d50\u679c\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>CTR \u304c\u6700\u3082\u9ad8\u3044\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306f FAQ<\/h2>\n<p>\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u306a\u304b\u3067 CTR \u304c\u6700\u3082\u9ad8\u3044\u306e\u306f FAQ \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3067\u3057\u305f\u3002<br \/><strong><mark>\u691c\u7d22\u7d50\u679c 1 \u30da\u30fc\u30b8\u76ee\u306b\u8868\u793a\u3055\u308c\u305f FAQ \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e CTR \u306f 87.0%<\/mark><\/strong> \u3068\u3044\u3046\u7d50\u679c\u304c\u51fa\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"p40-b\">\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u5168\u4f53\u306f 58.2% \u3060\u3063\u305f\u306e\u3067\u3001\u307b\u307c 20 \u30dd\u30a4\u30f3\u30c8\u9ad8\u3044\u6570\u5024\u3067\u3059\u3002<\/p>\n<h2>\u30c7\u30d0\u30a4\u30b9\u5225\u306e \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8 CTR<\/h2>\n<p>\u30e2\u30d0\u30a4\u30eb\u3068 PC \u306b\u5206\u3051\u305f CTR \u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u30c7\u30fc\u30bf\u3082\u51fa\u3066\u3044\u307e\u3059\u3002<br \/>\u691c\u7d22\u7d50\u679c 1 \u30da\u30fc\u30b8\u76ee\u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u6570\u5024\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30e2\u30d0\u30a4\u30eb\u691c\u7d22\u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e CTR: 58.7%<\/li>\n<li>PC\u691c\u7d22\u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e CTR: 56.9%<\/li>\n<\/ul>\n<p>\u30e2\u30d0\u30a4\u30eb\u306e\u307b\u3046\u304c\u82e5\u5e72\u9ad8\u3044\u3067\u3059\u306d\u3002<\/p>\n<p>1 \u4f4d\u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e CTR \u306f\u30b0\u30e9\u30d5\u304b\u3089\u8aad\u307f\u53d6\u308b\u3068\u304a\u304a\u3088\u305d\u6b21\u306e\u6570\u5024\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30e2\u30d0\u30a4\u30eb\u691c\u7d22 1 \u4f4d\u306e CTR: \u304a\u3088\u305d 20%<\/li>\n<li>PC \u691c\u7d22 1 \u4f4d\u306e CTR: \u304a\u3088\u305d 21 %<\/li>\n<\/ul>\n<p>\u307b\u307c\u540c\u3058\u3067\u3059\u3002<\/p>\n<p class=\"p60-t\">\u534a\u5206\u8fd1\u304f\u306e\u691c\u7d22\u7d50\u679c\u304c\u3069\u308c\u3082\u30af\u30ea\u30c3\u30af\u3055\u308c\u3066\u3044\u306a\u3044\u306e\u306f\u3001\u5f37\u8abf\u30b9\u30cb\u30da\u30c3\u30c8\u3084\u30ca\u30ec\u30c3\u30b8\u30d1\u30cd\u30eb\u306e\u3088\u3046\u306b\u691c\u7d22\u7d50\u679c\u3067\u6b32\u3057\u3044\u60c5\u5831\u304c\u624b\u306b\u5165\u308b\u6a5f\u80fd\u3092\u8003\u3048\u308b\u3068\u4e0d\u601d\u8b70\u306a\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u305d\u308c\u3067\u3082\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306f\u3001\u6bd4\u8f03\u3059\u308b\u3068\u9ad8\u3044 CTR \u3092\u53e9\u304d\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306f\u7a4d\u6975\u7684\u306b\u5229\u7528\u3057\u305f\u3044\u3082\u306e\u3067\u3059\u3002<br \/>\u7279\u306b\u72d9\u3044\u76ee\u306f FAQ \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3067\u3059\uff08\u4e8b\u5b9f\u3001<a href=\"https:\/\/www.suzukikenichi.com\/blog\/suntory-has-increased-search-traffic-by-141-percent-after-implementing-faq\/\">\u30b5\u30f3\u30c8\u30ea\u30fc\u3055\u3093\u3082 FAQ \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3067\u691c\u7d22\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5897\u52a0<\/a>\u3057\u307e\u3057\u305f\uff09\u3002<\/p>\n<p>\u30ec\u30dd\u30fc\u30c8\u3067\u306f\u3001\u3053\u306e\u307b\u304b\u306b\u3082\u52d5\u753b\u3084 AMP\u306e\u30c7\u30fc\u30bf\u3001\u30d6\u30e9\u30f3\u30c9\u30af\u30a8\u30ea\u3068\u975e\u30d6\u30e9\u30f3\u30c9\u30af\u30a8\u30ea\uff08\u56fa\u6709\u540d\u3067\u306e\u691c\u7d22\u3068\u4e00\u822c\u30af\u30a8\u30ea\u3067\u306e\u691c\u7d22\uff09\u306b\u5206\u3051\u305f\u30c7\u30fc\u30bf\u3082\u53d6\u5f97\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u30ec\u30dd\u30fc\u30c8\u3092\u81ea\u5206\u306e\u76ee\u3067\u8aad\u307f\u305f\u3044\u304b\u305f\u306f<a href=\"https:\/\/go.milestoneinternet.com\/Organic-Click-Curve\">\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/a>\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Milestone \u306b\u3088\u308b\u691c\u7d22\u7d50\u679c\u306e\u30af\u30ea\u30c3\u30af\u7387 (CTR) \u8abf\u67fb\u306b\u3088\u308c\u3070\u30011 \u30da\u30fc\u30b8\u76ee\u306e\u3001\u3059\u3079\u3066\u306e\u7a2e\u985e\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f 49.5%\u3002\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u691c\u7d22\u7d50\u679c\u306e CTR \u306f 58.2%\u3002\u7279\u306b\u9ad8\u3044\u306e\u306f FAQ \u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3067\u3001CTR \u306f 87.0%\u3002<\/p>\n","protected":false},"author":1,"featured_media":10889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[70,1339],"class_list":["post-10888","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo","tag-ctr","tag-rich-results"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/10888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=10888"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/10888\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/10889"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=10888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=10888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=10888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}