{"id":10539,"date":"2020-04-06T06:35:59","date_gmt":"2020-04-05T21:35:59","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=10539"},"modified":"2020-04-06T06:29:41","modified_gmt":"2020-04-05T21:29:41","slug":"google-strongly-discourages-restructuring-your-urls-unless-you-have-a-really-important-reason-to-do-so","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/google-strongly-discourages-restructuring-your-urls-unless-you-have-a-really-important-reason-to-do-so\/","title":{"rendered":"\u672c\u5f53\u306b\u91cd\u8981\u306a\u7406\u7531\u304c\u306a\u3044\u9650\u308a\u306fURL\u5909\u66f4\u3059\u3079\u304d\u3067\u306f\u306a\u3044\u3001SEO\u4fa1\u5024\u306f\u672c\u8cea\u7684\u306b\u30bc\u30ed"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u521d\u7d1a]<\/p>\n<p class=\"p60-b\">\u78ba\u56fa\u305f\u308b\u7406\u7531\u304c\u306a\u3044\u9650\u308a\u306f\u3001URL \u3092\u5909\u66f4\u3059\u3079\u304d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u591a\u304f\u306e\u5834\u5408\u306b\u304a\u3044\u3066\u3001SEO \u4e0a\u306e\u4fa1\u5024\u306f URL \u5909\u66f4\u306b\u306f\u3042\u308a\u307e\u305b\u3093\u3002<br \/>\u305d\u308c\u3067\u3044\u3066\u3001\u5909\u66f4\u3057\u305f URL \u306e\u6570\u304c\u591a\u3044\u3068\u304d\u306f\u9806\u4f4d\u5909\u52d5\u304c\u767a\u751f\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>URL \u5909\u66f4 \u306e SEO \u4fa1\u5024\u306f\u672c\u8cea\u7684\u306b\u30bc\u30ed<\/h2>\n<p>Google \u306e John Mueller\uff08\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\uff09\u6c0f\u306f\u3001URL \u5909\u66f4\u306b\u95a2\u3057\u3066\u6b21\u306e\u3088\u3046\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>\u4e00\u822c\u7684\u306b\u306f\u3001\u305d\u3046\u3059\u3079\u304d\u672c\u5f53\u306b\u91cd\u8981\u306a\u7406\u7531\u304c\u306a\u3044\u9650\u308a\u306f\u3001URL \u3092\u5909\u66f4\u3059\u308b\u3053\u3068\u306f\u79c1\u306a\u3089\u65ad\u56fa\u3068\u3057\u3066\u3084\u3081\u3055\u305b\u308b\u3060\u308d\u3046\uff08\u305f\u3068\u3048\u3070\u3001\u201c_\u201d \u304b\u3089 \u201c-\u201d \u3078\u306e\u5909\u66f4\u3084 \u201cphp\u201d \u304b\u3089 \u201chtm\u201d \u3078\u306e\u5909\u66f4\uff09\u3002<\/p>\n<p>\u672c\u8cea\u7684\u306b SEO \u4fa1\u5024\u306f\u30bc\u30ed\u3060\u3002\u305d\u308c\u3067\u3044\u3066\u3001\u9806\u4f4d\u306e\u4e71\u9ad8\u4e0b\u306b\u82e6\u3057\u3080\u3053\u3068\u304c\u3057\u3070\u3057\u3070\u3042\u308b\u3002<\/p><\/blockquote>\n<div class=\"p40-b\">\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">It sounds like it&#39;s too late in your case, but in general, I would strongly discourage restructuring your URLs (eg, &quot;_&quot; to &quot;-&quot;, or &quot;.php&quot; to &quot;.htm&quot;) unless you have a really important reason to do so. The SEO value is essentially zero, and often the fluctuations are painful.<\/p>\n<p>&mdash; &#x1f34c; John &#x1f34c; (@JohnMu) <a href=\"https:\/\/twitter.com\/JohnMu\/status\/1246736376160235520?ref_src=twsrc%5Etfw\">April 5, 2020<\/a><\/p><\/blockquote>\n<p> <script defer src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/div>\n<h2>\u201c_\u201d\uff08\u30a2\u30f3\u30c0\u30fc\u30b9\u30b3\u30a2\uff09\u304b\u3089 \u201c-\u201d\uff08\u30cf\u30a4\u30d5\u30f3\uff09\u3078\u306e\u5909\u66f4<\/h2>\n<p>\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u306e\u3053\u306e\u30b3\u30e1\u30f3\u30c8\u306f\u3001\u3082\u3068\u3082\u3068\u306f\u3001\u30b5\u30a4\u30c8\u5185\u306e\u591a\u304f\u306e\u30da\u30fc\u30b8\u3067\u3001URL \u306e \u201c_\u201d\uff08\u30a2\u30f3\u30c0\u30fc\u30b9\u30b3\u30a2\uff09\u3092 \u201c-\u201d\uff08\u30cf\u30a4\u30d5\u30f3\uff09\u306b\u5909\u66f4\u3057\u305f\u306e\u3067<a href=\"https:\/\/twitter.com\/iikasmani\/status\/1246732387418927105\">\u518d\u30af\u30ed\u30fc\u30eb\u3092\u4fc3\u9032\u3055\u305b\u305f\u3044\u3068\u3044\u3046\u8cea\u554f<\/a>\u3078\u306e\u56de\u7b54\u306e\u4e00\u90e8\u3067\u3059\u3002<\/p>\n<p> \u201c_\u201d \u304c \u201c-\u201d \u3078\u3068\u305f\u3063\u305f 1 \u6587\u5b57\uff08\u8a18\u53f7\uff09\u5909\u308f\u3063\u305f\u3060\u3051\u3068\u306f\u3044\u3048\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u3068\u3063\u3066\u306f\u65b0\u3057\u3044 URL \u306b\u306a\u308a\u307e\u3059\u3002<br \/>\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u306f\u5fc5\u9808\u3068\u3057\u3066\u3001\u30da\u30fc\u30b8\u6570\u304c\u591a\u3051\u308c\u3070\u30b5\u30a4\u30c8\u5168\u4f53\u306e URL \u5909\u66f4\u306b\u76f8\u5f53\u3057\u307e\u3059\u3002<br \/>\u5927\u304c\u304b\u308a\u306a URL 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