{"id":10421,"date":"2020-02-03T06:15:15","date_gmt":"2020-02-02T21:15:15","guid":{"rendered":"https:\/\/www.suzukikenichi.com\/blog\/?p=10421"},"modified":"2020-02-01T08:33:31","modified_gmt":"2020-01-31T23:33:31","slug":"structured-data-markup-will-continue-to-to-get-more-complicated","status":"publish","type":"post","link":"https:\/\/www.suzukikenichi.com\/blog\/structured-data-markup-will-continue-to-to-get-more-complicated\/","title":{"rendered":"\u300c\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u3082\u3063\u3068\u96e3\u3057\u304f\u306a\u308b\u300d\u3068Google\u793e\u54e1\u304c\u4e88\u6e2c\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306fSEO\u306e\u5fc5\u9808\u30b9\u30ad\u30eb"},"content":{"rendered":"<p class=\"p20-b al-r small\">[\u30ec\u30d9\u30eb: \u4e0a\u7d1a]<\/p>\n<p class=\"p60-b\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u4eca\u3088\u308a\u3082\u7c21\u5358\u306b\u306a\u3063\u3066\u3044\u304f\u3053\u3068\u306f\u306a\u304f\u3001\u3080\u3057\u308d\u3055\u3089\u306b\u8907\u96d1\u3067\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u304f\u3060\u308d\u3046\u3068 Google \u793e\u54e1\u304c\u4e88\u60f3\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u3055\u3089\u306b\u96e3\u89e3\u306b<\/h2>\n<p>Google \u304c\u5229\u7528\u3059\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5c06\u6765\u306b\u3064\u3044\u3066\u3001Google \u306e John Mueller\uff08\u30b8\u30e7\u30f3\u30fb\u30df\u30e5\u30fc\u30e9\u30fc\uff09\u6c0f\u306f\u30aa\u30d5\u30a3\u30b9\u30a2\u30ef\u30fc\u3067\u6b21\u306e\u3088\u3046\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>\u5c06\u6765\u7684\u3001\u5c11\u306a\u304f\u3068\u3082\u8fd1\u3044\u5c06\u6765\u306b\u3082\u3063\u3068\u591a\u304f\u306e\u7a2e\u985e\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u4f7f\u3046\u3088\u3046\u306b\u306a\u308b\u3068\u79c1\u306f\u8003\u3048\u308b\u3002\u305d\u3057\u3066\u3001\u3055\u307e\u3056\u307e\u306a\u691c\u7d22\u6a5f\u80fd\u306e\u8981\u4ef6\u3068\u3044\u3046\u70b9\u3067\u3001\u304a\u305d\u3089\u304f\u3082\u3063\u3068\u8907\u96d1\u306b\u306a\u3063\u3066\u3044\u304f\u3060\u308d\u3046\u3002\u691c\u7d22\u7d50\u679c\u3067\u306e\u88c5\u98fe\u7684\u306a\u6a5f\u80fd\u3082\u305d\u3046\u3060\u3057\u3001\u305f\u3057\u304b Google \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u306e\u8aad\u307f\u4e0a\u3052\u6a5f\u80fd\u306a\u3069\u3082\u73fe\u72b6\u3067\u306f\u591a\u5206\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306b\u4f9d\u5b58\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5206\u91ce\u306f\u3082\u3063\u3068\u62e1\u5927\u3057\u3066\u3044\u304f\u3060\u308d\u3046\u304b\u3089\u3001\u3055\u3089\u306b\u591a\u304f\u306e\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304c\u767b\u5834\u3057\u3066\u304f\u308b\u3068\u4e88\u60f3\u3059\u308b\u3002\u65b0\u3057\u3044\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u51fa\u3066\u304f\u308b\u3068\u3001\u5b9f\u88c5\u3084\u8981\u4ef6\u306f\u3055\u3089\u306b\u6271\u3044\u306b\u304f\u304f\u306a\u3063\u3066\u304f\u308b\u2015\u2015\u4f5c\u308a\u8a71\u3060\u304c\u3001\u305f\u3068\u3048\u3070\u540d\u524d\u306e\u6587\u5b57\u6570\u306f 17 \u6587\u5b57\u304c\u5fc5\u8981\u3067\u300115 \u6587\u5b57\u3067\u306f\u30c0\u30e1\u3060\u3068\u304b\u3002<\/p>\n<p>\u305d\u3046\u3044\u3046\u308f\u3051\u3067\u3001\u8fd1\u3044\u5c06\u6765\u306b\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u3055\u3089\u306b\u96e3\u3057\u304f\u306a\u3063\u3066\u304f\u308b\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u7591\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u9577\u3044\u76ee\u3067\u898b\u308c\u3070\u3001\u30c6\u30ad\u30b9\u30c8\u3092\u66f8\u304f\u3060\u3051\u3067\u3001\u30de\u30b7\u30f3 \u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30b9\uff08\u6a5f\u68b0\u77e5\u80fd\uff09\u304c\u81ea\u52d5\u7684\u306b\u3059\u3079\u3066\u3092\u7406\u89e3\u3057\u3066\u304f\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u304c\u3001\u3053\u3053\u6570\u5e74\u3067\u305d\u3046\u3044\u3063\u305f\u72b6\u6cc1\u306b\u306f\u306a\u3089\u306a\u3044\u3060\u308d\u3046\u3002<\/p>\n<p>\u300c\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b JSON-LD \u3092\u5b66\u3093\u3060\u307b\u3046\u304c\u3044\u3044\u3067\u3059\u304b\uff1f\u300d\u3068\u805e\u304b\u308c\u308c\u3070\u3001\u826f\u3044\u53d6\u308a\u7d44\u307f\u3060\u3068\u79c1\u306f\u601d\u3046\u3002<\/p>\n<p>\u81ea\u5206\u3067\u8eab\u306b\u4ed8\u3051\u308b\u306e\u3082\u3044\u3044\u3057\u3001CMS \u3084\u30d7\u30e9\u30b0\u30a4\u30f3\u3001\u62e1\u5f35\u6a5f\u80fd\u3092\u4f7f\u3048\u3070\u3082\u3063\u3068\u7c21\u5358\u306b\u3067\u304d\u308b\u3068\u3082\u601d\u3046\u3002WordPress \u306b\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u81ea\u52d5\u7684\u306b\u8ffd\u52a0\u3057\u3066\u304f\u308c\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u304c\u305f\u304f\u3055\u3093\u3042\u308b\u3002\u305f\u3068\u3048\u3070\u3001\u30ec\u30b7\u30d4\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u3044\u304f\u3064\u3082\u77e5\u3063\u3066\u3044\u308b\u3002\u30d7\u30e9\u30b0\u30a4\u30f3\u958b\u767a\u8005\u304c\u6211\u5148\u306b\u3068\u6700\u65b0\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u7528\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f5c\u3063\u3066\u304f\u308c\u308b\u3093\u3058\u3083\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u3044\u305a\u308c\u306b\u3057\u3066\u3082\u3001\u7d14\u7c8b\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u3044\u3046\u89b3\u70b9\u304b\u3089\u8003\u3048\u308b\u3068\u3001\u7c21\u5358\u306b\u306a\u3063\u3066\u3044\u304f\u3068\u306f\u601d\u308f\u306a\u3044\u3002\u6b8b\u5ff5\u306a\u304c\u3089\u306d\u3002<\/p><\/blockquote>\n<div class=\"p40-b\"><iframe loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/ylRoKGSSqd8?start=2070\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<h2>2020 \u5e74\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u30de\u30b9\u30bf\u30fc\u3059\u3079\u3057<\/h2>\n<p><a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-releases-new-rich-results-test-tool\/\">\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u306e\u524d\u8eab\u3067\u3042\u308b\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8<\/a>\u3092 Google \u304c\u691c\u7d22\u3067\u5229\u7528\u3057\u59cb\u3081\u305f\u9803\u3092\u601d\u3044\u8d77\u3053\u3059\u3068\u3001\u305f\u3057\u304b\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u7a2e\u985e\u304c\u5897\u3048\u3001\u5b9f\u88c5\u65b9\u6cd5\u3082\u8907\u96d1\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br \/>\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u304c\u82e6\u624b\u306a\u50d5\u3067\u3082\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u5b9f\u88c5\u3067\u304d\u308b\u306e\u3067\u6975\u5ea6\u306b\u96e3\u89e3\u3068\u306f\u601d\u3044\u307e\u305b\u3093\u304c\u3001\u8907\u96d1\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u308b\u306e\u306f\u78ba\u304b\u3067\u3059\u3002<\/p>\n<p>\u691c\u7d22\u7d50\u679c\u3067\u306e\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3060\u3051\u3067\u306f\u306a\u304f\u3001Google \u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u304c\u30cb\u30e5\u30fc\u30b9\u3092\u8aad\u307f\u4e0a\u3052\u308b <a href=\"https:\/\/www.suzukikenichi.com\/blog\/google-assistant-reads-latest-news-with-help-of-speakable-structured-data\/\">Speakable<\/a> \u3084\u3001 <a href=\"https:\/\/www.suzukikenichi.com\/blog\/structured-data-on-web-content-automatically-generate-actions-for-google-assistant\/\">How-to \u3084 FAQ \u306a\u3069\u306e\u30a2\u30af\u30b7\u30e7\u30f3<\/a>\u306e\u5b9f\u884c\u3082\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u5b9f\u88c5\u3057\u307e\u3059\u3002<\/p>\n<p class=\"p30-b\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5229\u7528\u7bc4\u56f2\u306f\u62e1\u5927\u3057\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<br \/>\u6a5f\u68b0\u304c\u7406\u89e3\u3067\u304d\u308b\u5f62\u3067\u30e2\u30ce\u30b4\u30c8\u306e\u610f\u5473\u3092\u4f1d\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f\u5f53\u5206\u306e\u9593\u306f\u3001\u691c\u7d22\u306b\u306f\u5fc5\u8981\u306a\u6280\u8853\u306e\u307e\u307e\u3067\u3057\u3087\u3046\u3002<\/p>\n<p><a href=\"https:\/\/cssnite.jp\/archives\/post_2750.html\">2014 \u5e74 9 \u6708\u306b\u3001\u3042\u308b SEO \u30a4\u30d9\u30f3\u30c8\u3067 JSON-LD \u306b\u3064\u3044\u3066\u8a71\u3057\u305f<\/a>\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\u5f53\u6642\u306f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5b9f\u88c5\u3057\u3066\u3044\u308b\u306e\u306f\u5148\u9032\u7684\u306a\u30b5\u30a4\u30c8\u3070\u304b\u308a\u3060\u3063\u305f\u3046\u3048\u306b\u3001JSON-LD \u304c W3C \u52e7\u544a\u306b\u306a\u3063\u3066\u9593\u3082\u306a\u304f\u306e\u3053\u308d\u3067 Google \u306e\u30b5\u30dd\u30fc\u30c8\u304c\u307e\u3060\u4e0d\u5b8c\u5168\u3067\u3057\u305f\u3002<\/p>\n<p>\u305d\u3046\u3057\u305f\u6642\u4ee3\u80cc\u666f\u3082\u3042\u308a\u3001\u50d5\u306e\u30c8\u30fc\u30af\u306f\u5148\u53d6\u308a\u3057\u3059\u304e\u3066\u3044\u305f\u611f\u3082\u3042\u3063\u305f\u306e\u3067\u3059\u304c\u3001\u73fe\u5728\u3067\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3068\u305d\u308c\u3092\u5b9f\u88c5\u3059\u308b\u305f\u3081\u306e JSON-LD \u306f\u77e5\u3063\u3066\u3044\u3066\u5f53\u7136\u3068\u8a00\u3063\u3066\u3082\u3044\u3044\u304f\u3089\u3044\u306e\u6280\u8853\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>SEO \u306b\u771f\u5263\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u306e\u306b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u30b9\u30ad\u30eb\u304c\u306a\u3044\u3068\u3057\u305f\u3089\u3001\u5fc3\u3082\u3068\u306a\u3044\u3088\u3046\u306b\u50d5\u306f\u611f\u3058\u307e\u3059\u3002<\/p>\n<p>\u30df\u30e5\u30fc\u30e9\u30fc\u6c0f\u304c\u8a00\u3046\u3088\u3046\u306b\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u5b9f\u88c5\u3057\u3066\u3044\u308b CMS \u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3084\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u7528\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u3001\u3042\u308b\u3044\u306f\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u751f\u6210\u3059\u308b\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u308c\u3067\u3082\u3001\u81ea\u5206\u306a\u308a\u306e\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3084\u65b0\u3057\u304f\u516c\u958b\u3055\u308c\u305f\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u5bfe\u5fdc\u3001\u30c8\u30e9\u30d6\u30eb\u30b7\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u8003\u616e\u3059\u308c\u3070\u81ea\u8eab\u306e\u30b9\u30ad\u30eb\u3068\u3057\u3066\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u8eab\u306b\u7740\u3051\u3066\u304a\u304f\u306e\u304c\u30d9\u30b9\u30c8\u3067\u3057\u3087\u3046\u3002<br \/>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306b\u4e0d\u6163\u308c\u3060\u3068\u3057\u305f\u3089\u30012020 \u5e74\u306f\u305c\u3072\u30de\u30b9\u30bf\u30fc\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5f79\u5272\u3068\u3001JSON-LD \u3092\u7528\u3044\u305f schema.org \u306e\u5b9f\u88c5\u65b9\u6cd5\u306b\u95a2\u3057\u3066\u306f\u3053\u3061\u3089\u306e\u52d5\u753b\u3068\u8a18\u4e8b\u304c\u624b\u52a9\u3051\u306b\u306a\u308a\u307e\u3059\uff085 \u5e74\u534a\u524d\u306e\u3082\u306e\u3067\u3059\u304c\u4eca\u3067\u3082\u304d\u3061\u3093\u3068\u901a\u7528\u3057\u307e\u3059\u3002\u5f8c\u534a\u306b\u7d39\u4ecb\u3059\u308b\u691c\u8a3c\u30c4\u30fc\u30eb\u3060\u3051\u306f\u53e4\u3044\u306e\u3067\u3001<a href=\"https:\/\/search.google.com\/test\/rich-results\">\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8 \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb<\/a>\u3092\u5229\u7528\u3057\u3066\u304f\u3060\u3055\u3044\uff09\u3002<\/p>\n<ul>\n<li><a href=\"https:\/\/cssnite.jp\/archives\/post_2750.html\">\u30bc\u30ed\u304b\u3089\u59cb\u3081\u308b\u30bb\u30de\u30f3\u30c6\u30a3\u30c3\u30afSEO&amp;\u69cb\u9020\u5316\u30c7\u30fc\u30bf\uff08\u30b9\u30e9\u30a4\u30c9&amp;\u52d5\u753b\uff09<\/a><\/li>\n<li><a href=\"https:\/\/www.suzukikenichi.com\/blog\/definitive-guide-of-schema-org-using-jsonld\/\">\u3010\u5fb9\u5e95\u89e3\u8aac\u3011JSON-LD\u3092\u4f7f\u3063\u305fschema.org\u306e\u8a18\u8ff0\u65b9\u6cd5 \uff08\u8a18\u4e8b\uff09<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u4eca\u3088\u308a\u3082\u7c21\u5358\u306b\u306a\u3063\u3066\u3044\u304f\u3053\u3068\u306f\u306a\u304f\u3001\u3080\u3057\u308d\u3055\u3089\u306b\u8907\u96d1\u3067\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u304f\u3060\u308d\u3046\u3068 Google \u793e\u54e1\u304c\u4e88\u60f3\u3057\u3066\u3044\u308b\u3002\u30c4\u30fc\u30eb\u3092\u4f7f\u308f\u305a\u3001\u81ea\u8eab\u306e\u30b9\u30ad\u30eb\u3068\u3057\u3066\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u8eab\u306b\u7740\u3051\u3066\u304a\u304f\u306e\u304c\u30d9\u30b9\u30c8\u3002<\/p>\n","protected":false},"author":1,"featured_media":10422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,1180],"tags":[985,1076,1126],"class_list":["post-10421","post","type-post","status-publish","format-standard","has-post-thumbnail","category-google-seo","category-semantic-search","tag-schema-org","tag-structured-data","tag-json-ld"],"_links":{"self":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/10421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/comments?post=10421"}],"version-history":[{"count":0,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/posts\/10421\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media\/10422"}],"wp:attachment":[{"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/media?parent=10421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/categories?post=10421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suzukikenichi.com\/blog\/wp-json\/wp\/v2\/tags?post=10421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}